General contractor · Atlanta, GA · reviewed since 2017
iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%86+46.9Reliability 24%77+18.7Value 14%100+14.1Replies to reviews 7%69+4.9Craft & service penalty68−3.2Experts Score= 81Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.81SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#46 of 60 bathroom remodeling contractorsiPosition by Experts Score among all companies we track in this category. · better than 24%
4.9★★★★★119 Google reviews · 21 photos
97%five-star reviews
5.00★last 12 monthsiAverage stars on reviews from the last 12 months only.
5%1–2★, last 20 reviewsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
1st Choice Custom Homes and Remodel ATL at a glance
Customers frequently cite punctuality, clear communication, and fair pricing as key aspects of their experience with bathroom, basement, and exterior remodeling projects. The company handles various services including plumbing, flooring, and structural additions, often receiving praise for professional workmanship and responsiveness. However, some low-star reviews indicate recurring issues with inaccurate or inflated initial quotes, missing scheduled estimates, and difficulties obtaining itemized cost breakdowns.
Google rating: 4.9 out of 5 from 119 reviews (97% five-star).
Reviews on this page: 119 Google reviews (114 with written comments, 16 with photos).
Owner responses: the business replied to 34% of reviews.
Score profile vs other bathroom remodeling contractors
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: craft & service.
This companyBathroom Remodeling Contractors median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.1st Choice Custom Homes and Remodel ATL: 86/100 on this factor. Category median: 91.A
86
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.1st Choice Custom Homes and Remodel ATL: 77/100 on this factor. Category median: 91.B
77
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.1st Choice Custom Homes and Remodel ATL: 68/100 on this factor. Category median: 95.B
68
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.1st Choice Custom Homes and Remodel ATL: 100/100 on this factor. Category median: 100.A
100
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.1st Choice Custom Homes and Remodel ATL: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.1st Choice Custom Homes and Remodel ATL: 69/100 on this factor. Category median: 85.B
69
Bar = this company · dark tick = category median.
Star ratings
119 Google reviews we collected
4.9of 5
5 stars11597%
4 stars11%
3 stars00%
2 stars00%
1 star33%
Praise vs complaints
Phrases our text analysis found in 114 written reviews
97%praise
Praise27397%
Complaints93%
PriceiGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Price verdicts customers left with their Google review
100%fair
Great price360%
Reasonable240%
Overpriced00%
Not sure00%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude5921%
Quality & results5821%
Speed & response4917%
Would recommend4817%
Price & value3111%
Communication207%
Honesty & trust176%
What customers talk about
We read 114 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“The whole team was professional, reliable, and easy to work with from start to finish.”
“From the attention to detail to bringing our vision to life, we couldn’t be happier with the finished result.”
“I have no idea if these other reviews are real but my experience was pretty terrible with them.”
“I was pleased with their work, efficient timing & professionalism.”
“I was asked to schedule a second appointment, which created a week's delay.”
“I would definitely work with them again or recommend them to anyone.”
“You will be pleasantly surprised as the pricing is very competitive, and fair compared to others.”
“…lan of the work that we wanted completed and in the end we received a quote that was wildly inaccurate.…”
“The team was professional and always polite and communicated great.”
“They do great work, they are very good to deal with, and they are trustworthy.”
People customers mention
Dell33 reviews
Juan10 reviews
Fairrah4 reviews
Remodeling3 reviews
Gordon3 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Reviews for your job
Customers hired 1st Choice Custom Homes and Remodel ATL for 8 kinds of job. Pick one to see what they paid and said.
RRita7 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
The Best Contractor Ever! ✨
They truly transformed our space and made it absolutely delightful! From the attention to detail to bringing our vision to life, we couldn’t be happier with the finished result. Every corner reflects the beauty, creativity, and love that went into the project. Working with Dell and his…
Great priceGeneral constructionTile work installationBathroom remodeling
TThe3 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★
I am currently in a project at my home with 1st Choice Remodeling I must say this had been an absolute experience. I am extending my basement with drywall and building an additional bedroom and bath. I was worried about pricing due to the economy but I must say everything down to labor and materials 1st choice has…
JJaylen2 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★
Earlier this year I had the chance to work with 1st Choice Custom Homes and Remodeling. I ask for a remodel to my bedroom and addition build to my master bathroom on to my home. The professionalism was absolutely amazing !! The time frame on completion was great !! When it came to the materials and designs I was…
KKevin3 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★
Dell, Juan, and the whole team at 1sr choice are amazing. We have now had them do a major renovation for us, adding a family room and screened porch over a new garage, followed by smaller work on the basement. They do great work, they are very good to deal with, and they are trustworthy. We have already had them…
JJess5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★
We recently hired 1st Choice to remodel our bathroom, and we couldn’t be happier with the results! The whole team was professional, reliable, and easy to work with from start to finish.
Home renovations
CCaycee1 reviewiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Amazing primary bathroom and closet renovation along with a laundry room which isn’t pictured. The team was professional and always polite and communicated great. I would definitely work with them again or recommend them to anyone. Prices are also very fair in this market.
The Best Contractor Ever! ✨
They truly transformed our space and made it absolutely delightful! From the attention to detail to bringing our vision to life, we couldn’t be happier with the finished result. Every corner reflects the beauty, creativity, and love that went into the project. Working with Dell and his team on our next space! Highly recommend
Thank you for helping make our space everything we dreamed it could be! 💕
Price assessment: Great price
Services: General construction, Tile work installation, Bathroom remodeling, Fan installation, Paint indoors, Interior finishing, Exterior painting, Remodeling, Exterior finishing, Drywall installation, Plumbing fixture installation, Repair flooring, Granite countertop installation, Flooring
T
The Rose Experience ATL3 reviewsiTotal number of Google reviews The has written across all businesses on Google Maps, not just this one.
I am currently in a project at my home with 1st Choice Remodeling I must say this had been an absolute experience. I am extending my basement with drywall and building an additional bedroom and bath. I was worried about pricing due to the economy but I must say everything down to labor and materials 1st choice has made this process easy. I can’t wait to show the finishing product !!!
J
Jaylen Croal2 reviewsiTotal number of Google reviews Jaylen has written across all businesses on Google Maps, not just this one.
Earlier this year I had the chance to work with 1st Choice Custom Homes and Remodeling. I ask for a remodel to my bedroom and addition build to my master bathroom on to my home. The professionalism was absolutely amazing !! The time frame on completion was great !! When it came to the materials and designs I was offered mock designs to match and give me ideas on what would look nice based on lighting and structure. I was pleased with their work, efficient timing & professionalism.
Price assessment: Reasonable price
Services: General construction, Home renovations, Remodeling
K
Kevin C3 reviewsiTotal number of Google reviews Kevin has written across all businesses on Google Maps, not just this one.
Dell, Juan, and the whole team at 1sr choice are amazing. We have now had them do a major renovation for us, adding a family room and screened porch over a new garage, followed by smaller work on the basement. They do great work, they are very good to deal with, and they are trustworthy. We have already had them twice and will likely have them back sometime in the future.
Price assessment: Reasonable price
Services: Home renovations, Home repairs, Bathroom remodeling
J
Jason Robinzine1 reviewiTotal number of Google reviews Jason has written across all businesses on Google Maps, not just this one.
We recently hired 1st Choice to remodel our bathroom, and we couldn’t be happier with the results! The whole team was professional, reliable, and easy to work with from start to finish.
Services: Home renovations
Response from the owner · 11 months ago
Jess
Thank you for the review
C
Caycee Graham1 reviewiTotal number of Google reviews Caycee has written across all businesses on Google Maps, not just this one.
Amazing primary bathroom and closet renovation along with a laundry room which isn’t pictured. The team was professional and always polite and communicated great. I would definitely work with them again or recommend them to anyone. Prices are also very fair in this market.
Price assessment: Great price
H
Harald Pietz1 reviewiTotal number of Google reviews Harald has written across all businesses on Google Maps, not just this one.
1st Choice Remodel did a great job on my project! They covered over some "pigeon holes" in my brick with cedar shake siding, matching it to the existing cedar shake on my dormers, including getting the same brand of paint and color. The back office was easy to work with and the crew on my project were excellent. They communicated throughout the project letting me know when product was going to be delivered and when folks were going to be on my property. The crew answered all of our questions with a positive "can do" attitude and completed the job ahead of schedule. An incident occurred where my gutter was slightly damaged and they informed me, apologized, and had the section replaced with a new section that matched up perfectly. I get that things happen and the way the crew dealt with it was straight up and professional.
Response from the owner · a year ago
Thank you so much for taking the time to share your experience with 1st Choice Remodel. We truly appreciate your thoughtful feedback and are thrilled to hear you’re happy with the outcome of your project.
Our team takes pride in communicating clearly, staying on schedule, and ensuring every detail matches seamlessly, so it means a lot to know that came through in your project. We also appreciate your understanding when the gutter issue occurred, and we’re glad our crew was able to resolve it quickly and professionally.
It was a pleasure working with you, and we’re grateful for your trust in us. Please don’t hesitate to reach out if we can be of assistance in the future—we’d be honored to help with any upcoming projects.
B
Brian Graham2 reviewsiTotal number of Google reviews Brian has written across all businesses on Google Maps, not just this one.
The did a great job and exceeded my expectations. One area I feel is critically important is communication through the renovation process and they kept me informed at every step of the process. And their finishing team did an outstanding job making sure there were no issues, and the room was clean and ready to be moved back into.
Price assessment: Great price
Services: Home renovations, Home repairs, Fan installation, Paint indoors, Interior finishing, Remodeling, Drywall installation, Repair flooring, Flooring
R
Russell McIntoshLocal Guide · 30 reviewsiTotal number of Google reviews Russell has written across all businesses on Google Maps, not just this one.
My wife and I spent a lot of time documenting the work, taking photos, and videos, drawing up a plan of the work that we wanted completed and in the end we received a quote that was wildly inaccurate. For example we said we didn't need our bathroom redone but yet they built into the labor quote a full bathroom remodel. For some reason they estimated a full new HVAC install which we never requested. It's missing electrical and plumbing which we asked for. There are just so many problems with this quote which took TWO weeks to receive. Not sure what the point of a quote that is so off base, especially when we offered to clarify. Waste of time and no attention to detail.