Customers frequently cite punctual appointments, professional communication, and thorough explanations during water softener installations and repairs. Recurring themes include quick response times for salt deliveries and knowledgeable technicians who address specific system issues efficiently. However, some low-star reviews highlight dissatisfaction with high service call fees for minor repairs, unexpected permit charges, and instances of missed appointments or unprofessional conduct during delivery visits.
Google rating: 4.9 out of 5 from 587 reviews (95% five-star).
Reviews on this page: 587 Google reviews (349 with written comments, 3 with photos).
Owner responses: the business replied to 58% of reviews.
Most recent review: October 23, 2026.
Service: Water Purification Service serving Kinnelon, New Jersey.
Data from Google, last updated October 25, 2026.
Photos
Customer reviews
4.9
★★★★★
587 reviews on Google
5★560
4★12
3★1
2★1
1★13
Reviews from Google, shown as published (original wording, unedited).
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Pat Manno5 reviews
★★★★★
Received a quick appointment for salt delivery after noticing we were pretty low. Delivery driver showed up earlier than expected & took care of the issue quickly. Thanks!
Response from the owner · 8 months ago
Thank you for letting us know that Xavier was helpful and gave you great service! He is a great employee and very knowledgeable and always so helpful with our customer and we're proud to have him working for us! We will pass along this great review to Xavier and we thank you for being a customer!
Great Products! We got the full house water softener and the reverse osmosis drinking water tap for the kitchen. After about 1 month we have seen a noticeable positive difference in our hair/skin health. The water taste amazing! Thank you!
Xavier, Xavier, Xavier, XAVIER, XAVIERRRRR!!!!!! The SAVIOR! He came, educated, pinpointed my problem, fixed it, and figured out how to reduce my water bill from $1000 quarterly back to ~$250. He’s extremely knowledgeable, polite, and great at his job. Thank you!
Response from the owner · a week ago
Wow! Thanks for this feedback about Xavier! He is the best and we're thrilled that you had a great experience with him! Thank you for being a customer and we're glad we could help you save money each month!!!
He was very friendly and knowledgeable. He explained everything he was doing and what was wrong with the softener.
Response from the owner · a week ago
Thank you for your review and feedback on the service tech who came to work at your home! We always strive to give the best service around and we're glad it shows!
The technician was super nice but I was taken back with the price. $450 to change a water filter for ten minutes. That’s not doable. Gonna have to change them myself going forward
Response from the owner · a week ago
Hello Mr. Hawken, <br>Thank you for your feedback and for the compliment about our tech. We pride ourselves on our great customer service. We understand your concerns with the $450 price for a filter change, however, that includes our tech coming out, doing a full inspection of your system and changing a series of filters to purify your water. In addition, we also changed your remineralization filter which adds healthy minerals back into your drinking water. If you have any other questions, please do not hesitate to reach out to us and thank you for being a customer!
Jesus just completed a service at my house, he arrived on time was very knowledgeable about the service he was doing, completed it in a very short time And did a great job, I would strongly recommend Advanced water conditioning<br>Danny
Response from the owner · 2 weeks ago
Hello Mr. Dexler, Jesus is a great technician and we're so happy that you would recommend us to your friends and family. We pride ourselves on being on time, getting the job done efficiently and our training program, so our employees can talk about our products and services and help our customers easily understand. Thank you for being a customer!
