Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%84+45.8Reliability 24%79+19.2Value 14%100+14.1Replies to reviews 7%96+6.8Craft & service penalty88−1.2Momentum penalty74−2.6Experts Score= 82Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.82SCOREAppel Heating & Air Conditioning
Carmel, IN · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #94Position by Experts Score among all companies we track in this category. of 103 HVAC contractors · 4.9★ from 730 Google reviews
Report card
Percentile vs other HVAC contractors (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and replies to reviews; weakest: momentum.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Appel Heating & Air Conditioning is better than 84% of HVAC contractors.A
84
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Appel Heating & Air Conditioning is better than 79% of HVAC contractors.B
79
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Appel Heating & Air Conditioning is better than 88% of HVAC contractors.A
88
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Appel Heating & Air Conditioning is better than 100% of HVAC contractors.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Appel Heating & Air Conditioning is better than 74% of HVAC contractors.B
74
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Appel Heating & Air Conditioning is better than 96% of HVAC contractors.A
96
Reviews for your job
Customers hired Appel Heating & Air Conditioning for 8 kinds of job.
Appel Heating & Air Conditioning for toilet repair
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.0
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).—
Usually paidThe price range customers picked most often for this job.—
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$176–$529
No written reviews mention this job yet.
No written reviews about this job yet.
Price
$171-47% vs typical HVAC contractors
Bar = middle half of what customers paid · gold mark = category median.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 32%Reasonable 60%Overpriced 3%Not sure 5%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| A/C system maintenance | 134 | $39–$393 |
| HVAC system maintenance | 129 | $37–$295 |
| Heating system maintenance | 106 | $39–$251 |
| Heating system repair | 41 | $166–$1.2k |
| Heating system installation | 31 | $1.4k–$2.8k |
| Install AC | 30 | $1.4k–$3.2k |
| A/C system repair | 26 | $209–$786 |
| Installation | 23 | $1.1k–$2.8k |
