Experts Reviews · Company report
Belleza De Oro Salon logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%94+65.1Reliability 31%91+28Experts Score= 93Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.93SCORE

Belleza De Oro Salon

Edinburg, TX · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #31Position by Experts Score among all companies we track in this category. of 101 hair salons · 5.0★ from 85 Google reviews

Report card

Percentile vs other hair salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Belleza De Oro Salon is better than 94% of hair salons.A
94
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Belleza De Oro Salon is better than 91% of hair salons.A
91
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Belleza De Oro Salon is better than —% of hair salons.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Belleza De Oro Salon is better than —% of hair salons.–
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MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Belleza De Oro Salon is better than 100% of hair salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Belleza De Oro Salon is better than —% of hair salons.–
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Reviews for your job

Customers hired Belleza De Oro Salon for 6 kinds of job.

Belleza De Oro Salon for haircut

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.41
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$200+
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$27–$53
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 87/100.How Job match is calculatedBuilt only from reviews Google tagged “Haircut”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#20 / 81

All 41 Google reviews tagged “Haircut” · showing 40

veronica5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 days ago★★★★★

OMG!! Best experience ever! The whole staff is amazing and so welcoming. Sabrina was my stylist and she did a tremendous job!! I love my hair!

Shampoo & conditioningBlowoutsHaircut
marisa8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

JoeJoe is the best of the best! He takes the time to understand what I want my hair to look like and I appreciate his recommendations as we go. His hair washes are my fav. I always feel amazinggggggggg when I leave his chair! 10/10 would recommend. PLUS he has an amazing and welcome staff ❤️

Shampoo & conditioningBlowoutsHaircut
Jax2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

Love getting my hair done with Sabrina! Always such a great experience and the vibes are unmatched!

Haircut
Yolanda3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

Literally the best

Customer photo from Yolanda's review
HaircutBalayage
Ericka's9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

I’ve been doing my hair with JoJo for a few years now I love my color every time I love my haircut. My hair has been getting so healthy. Just a great great experience every time I go.

Shampoo & conditioningBlowoutsHaircut
kayla1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

Josh was amazing and so kind! He got me from brown to blonde quickly and it looked exactly like the inspo 🩷

BlowoutsHaircut
Yolanda2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★

Always a pleasure. The atmosphere is serene and friendly.

Paid $200+Shampoo & conditioningBlowoutsHaircut
Aurora6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Absolutely loved everything 💛

HaircutHairstyling
Maya6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Truly one of the best salons I’ve ever been to! Aleyna is seriously the sweetest and is really willing to take the time to listen. I’m so happy to go on my colored hair journey with her, and I definitely look forward to working with her again in the future!<3

Shampoo & conditioningBlowoutsHaircut
Yazz2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

I asked for a balayage, haircut and blow out and it came out beautifully. Josh was beyond amazing and so sweet. Everyone was so nice & welcoming! Definitely recommend!

BlowoutsHaircutBalayage
SofiaLocal Guide · 25 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

I’ve trusted Joe Joe, the owner, with my hair for years, and now my teens go to him too! He’s assembled an incredible, highly skilled team at Belleza who can handle any hair type. What I love most is their true spirit of collaboration, they will honestly match you with the specific stylist on the team who is best…

Paid $60–80Shampoo & conditioningHaircutHairstyling
ShailaLocal Guide · 36 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Aleyna did my bangs today and it was the most amazing experience. She came to get me in the waiting area and shook my hand. Ive never had that before and honestly 10/10 on profesionalism girlfriend. I came in with an AI generated picture lol and she made it possible. I asked for her professional opinion and how to…

Customer photo from Shaila's review
Paid $20–40HaircutHairstyling
jules2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

I love this Salon!! It feels boujee and lux! They offer complimentary coffee, mimosas, wine, & other beverages as well as snacks during your service. Jojo is the stylist i always go to and i LOVE HIM!! Not only does he having amazing energy, his skills are immaculate and i always leave absolutely in love with my…

Shampoo & conditioningBlowoutsHaircut
Kaitlyn3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

It was my first time coming here the other day and it certainly won’t be my last! I got my haircut with Aleyna and she did an amazing job! She was very attentive, understanding, and incredibly kind throughout my appointment with her. Even after cutting and styling she asked if I wanted to make any further changes…

Paid $60–80HaircutHairstyling
Sylvia3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

This salon is very relaxing and I had a great experience. I got a signature haircut with Alyena and can speak to her professionalism and expertise. She answered any questions I had about the products used and took her time making sure each cut made was precise and even. I left with layers and curtain bangs, and with…

Paid $80–100HaircutHairstyling
Karen4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Had the best experience with Joe Joe, and got the hair I wanted!! Joe Joe walked me through it all and just made feel safe with my hair being dyed .

Customer photo from Karen's review
Paid $200+Shampoo & conditioningHaircutHairstyling
KatLocal Guide · 32 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

I literally do not trust anyone with my hair except for Joseph. the does the most amazing job! 10000/10 would recommend!

Paid $200+Shampoo & conditioningBlowoutsHaircut
Anjelica5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

This was one of the most amazing experiences I've had when it comes to dealing with my hair. My stylist was Aleyna and she was super kind, professional and very sweet. She listened to all my concerns and helped me address them! The vibes are immaculate and the salon owner really truly cares about his staff and…

Customer photo from Anjelica's review
Paid $200+Shampoo & conditioningBlowoutsHaircut
Sasha2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

When I walked in the energy felt amazing, it was so clean and pretty; two separate areas for hair stylist and the other for facials and stuff. They have a little shopping area and gave me a complimentary drink and snacks.

Customer photo from Sasha's reviewCustomer photo from Sasha's review
Paid $40–60Shampoo & conditioningHaircutHairstyling
Mayra3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Sabrina was such a joy to meet, my hair color and cut looks fabulous. Had a great time definitely going back. 💜

Paid $200+Shampoo & conditioningHaircut
MissyLocal Guide · 28 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

An amazing experience from start to finish! The salon has an amazing vibe. Everyone is so welcoming!

BlowoutsHaircutHairstyling
Rosa3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Belleza de Oro is THAT salon 👏✨ JoeJoe is literally a magician—he’s done my cuts, balayage, and extensions and somehow always makes my hair look even better than I imagined. Like how?? He just gets it every time. And Sabrina?? My blowout queen 👑 My membership blowouts always come out smooth, bouncy, and giving…

Shampoo & conditioningBlowoutsHaircut
jackie9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Went in for a keratin treatment came out with my hair colored. Loved my hair & service that JoeJoe always provides. Listens to your wants & makes it happen! Always go with him for my haircuts too & love it every time! Thank you JoeJoe for always making my vision come to life!

Customer photo from jackie's reviewCustomer photo from jackie's reviewCustomer photo from jackie's review
Shampoo & conditioningBlowoutsHaircut
Monica6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Had the best experience at Belleza De Oro Salon! Sabrina is extremely knowledgeable and took such good care of me. Also, it was so much fun hanging out with the staff. They make you feel like you’re catching up with your best girlfriends! My hair came out exactly like i envisioned and it’s so healthy! It was such a…

Customer photo from Monica's reviewCustomer photo from Monica's review
Shampoo & conditioningBlowoutsHaircut
nelda6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

Joe Joe and his team truly out-do themselves time, and time again! Their care and services are top tier!!!

Shampoo & conditioningBlowoutsHaircut
Melody6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

Got a beautiful bob with long layers and curtain bangs by Sabrina! I showed her the inspo pic and she delivered just that. She’s very kind and makes sure you’re comfortable every step of the way. I left feeling refreshed, confident and in love with my hair. 🫶

Shampoo & conditioningBlowoutsHaircut
Julianna4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

I love going to Joe Joe for my hair! I always feel heard and leave loving my cut! I used to have a terrible time getting my hair cut with wavy/curly hair, but Joe Joe knows exactly what I’m looking for when I describe it or has helped me clarify what I’m wanting in a comfortable space. I prefer traveling from…

Paid $60–80Haircut
Shauna4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Thank you so much for doing my hair on a short notice today JoeJoe! I love it!!

Customer photo from Shauna's review
Shampoo & conditioningBlowoutsHaircut
GenevieveLocal Guide · 31 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I found Citlali on the Square app and I was able to see pictures of her work. She patiently accommodated my schedule and I was able to schedule a consultation and haircut and style with her. First, she is extremely kind and very positive. The salon is an open concept with stylists working all around and yet, it…

Paid $80–100Shampoo & conditioningHaircutHairstyling
Marina7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

i have been struggling with the integrity of my hair for the longest time, but joejoe has rescued me! i had a haircut and a brazilian blow out today for the first time ever and it was an amazing and relaxing experience. thanks to joejoe i am confident and secure about my hair now! looking forward to continue my hair journey with him! 🥹🫶🏻

Customer photo from Marina's review
BlowoutsHaircutHairstyling
Jazlynn3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I love the experience at Belleza De Oro Salon. The salon is gorgeous in aesthetics and feels like home. I have been a client of JoeJoe’s for 3 years now and can honestly say I won’t let anyone else touch my hair! Not only does JoeJoe pay attention to every detail when it comes to his salon and his clients, but he…

Shampoo & conditioningBlowoutsHaircut
JasmineLocal Guide · 10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Joe did great with my hair. I walked in not knowing what I needed or wanted. He was understanding and patient with me. Got a good trim, wash & styled. I left feeling so refreshed and beautiful. More myself thanks to him. Definitely recommend joe! Will be going back! I just loved how my hair came out.

Customer photo from Jasmine's review
Shampoo & conditioningHaircutHairstyling
Evelyn7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I was super happy with my results at Belleza de Oro Salon! I’ve been going with JoeJoe since 2021 and he’s always provided professional top notch services. Your hair is in the best hands at Belleza de Oro Salon! Truly the best in the RGV.

Shampoo & conditioningHaircutHairstyling
Robyn1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

i absolutely love this place!! i’ve been going to JoeJoe for almost 5 years now, and i will not go anywhere else. he is so amazing. all of his services come out beautifully! the salon is so nice and clean. the atmosphere is so great. it’s an overall amazing experience if you’re looking for a great salon to go to! love, love, LOVE

Shampoo & conditioningBlowoutsHaircut
Sandra11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I’ve had my haircut by JoeJoe and he does an amazing job however, today I had my hair cut by Vivian. I was so hesitant to cut my hair as it was long. I decided to go short… Vivian not only made me feel comfortable, she decided to cut little by little to ensure I was pleased as we went shorter and shorter. End…

Haircut
Zoe10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Gorgeous place and great service. I booked for a hair cut and I'm so happy with the outcome. Even my husband loves it. Jojo knows best ;)

Paid $100–120Haircut
Ashley3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Thank you so much to Belleza de Oro salon for making me feel like myself again. They offered amazing service and left me feeling beautiful and confident. A special thanks to Vivian for being so AMAZING at her work! She listened to my hair goals and surpassed my expectation. Thank you! 💛

Haircut
Janie5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

Rating only, no written review.

Paid $120–140Shampoo & conditioningBlowoutsHaircut
Maria2 weeks ago★★★★★

Rating only, no written review.

Paid $80–100Haircut
MonicaLocal Guide · 28 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Rating only, no written review.

Paid $80–100Shampoo & conditioningBlowoutsHaircut

Show more haircut reviews (1 more) →

Price

$99+69% vs typical hair salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Haircut41$27–$53
Hairstyling32$27–$66
Blowouts30$41–$109
Shampoo & conditioning29$35–$136
Balayage12$190–$426
Hair extensions2$214–$426

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