Customers frequently praise the dealership for knowledgeable staff, prompt service completion, and consistent communication regarding boat repairs and sales. The retail section is also noted for offering unique apparel and accessories with helpful service. However, some lower-rated reviews cite issues with post-purchase communication, missed service deadlines, and perceived dishonesty in vehicle trade-in transactions.
Google rating: 4.8 out of 5 from 180 reviews (91% five-star).
Reviews on this page: 180 Google reviews (146 with written comments, 16 with photos).
Owner responses: the business replied to 92% of reviews.
Most recent review: October 27, 2026.
Service: Boat Repair Service serving Gainesville, Florida.
Data from Google, last updated November 3, 2026.
Star ratings
180 Google reviews we collected
4.8of 5
5 stars16491%
4 stars74%
3 stars21%
2 stars00%
1 star74%
Praise vs complaints
Phrases our text analysis found in 146 written reviews
96%praise
Praise20896%
Complaints84%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude6229%
Would recommend4923%
Quality & results3918%
Communication2411%
Price & value178%
Speed & response167%
Honesty & trust94%
What customers talk about
We read 146 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Keith was beyond knowledgeable and professional will definitely be going back and recommending him to everyone!”
“Worked with Keith and Maddie they went above and beyond very knowledgeable and great communications highly recommend”
“Nice people, but would not recommend them as they are shady to do business with.”
“Going into the day, I had no idea how things would turn out, but I left as a proud boat owner and had an absolutely wonderful experience thanks to Keith Reese.”
“He possessed a very high level of customer service, was in constant communication, and we were aware of every step throughout the process.”
“The prices are reasonable, quality items, and great selection of clothing, shoes, swimwear, sunglasses, etc.”
“Got over to fix my boat the very next day replaced my Garmin screens fixed my trolling motor.”
“I honestly could not have asked for a better boat buying experience with Black Label Marine Group in Ocala, Florida.”
“They are quite dishonest.”
People customers mention
Jeremiah19 reviews
Lester15 reviews
Keith8 reviews
Madi7 reviews
Andy7 reviews
Fox5 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Service department is fantastic. Maddy and Chris did a great job. Got over to fix my boat the very next day replaced my Garmin screens fixed my trolling motor. thank you again.
Response from the owner · 4 years ago
Hi Bill, Thank you so much for the wonderful review and your business. We have enjoyed working with you and building your beautiful new SeaFox 268 loaded out with almost every add-on we could have put on it. It turned out great and hope you have many years of enjoyment on the water! Tight lines and welcome to the TeamBLMG Family! Jeremiah
S
Sofia OrtizLocal Guide · 35 reviewsiTotal number of Google reviews Sofia has written across all businesses on Google Maps, not just this one.
Great company to use for service. The service manager Madi is very helpful and knowledgeable on my Caymas 28 HB. She follows up with updates on progress and keeps her word on completion dates. Would definitely recommend.
Response from the owner · 3 months ago
Thank you, Tim, for taking the time to leave us such a great review! We're glad to hear Madi provided the communication and follow-up you deserve. Keeping our customers informed and delivering on our commitments is something we take seriously, and we appreciate you recognizing her efforts. Thank you for trusting us with your Caymas, and we look forward to seeing you again.
Tight Lines,
TeamBLMG
D
d.wesley dinkins3 reviewsiTotal number of Google reviews d.wesley has written across all businesses on Google Maps, not just this one.
Thank you, Wesley! We appreciate you taking the time to leave us a review. We're glad our service department was able to take great care of you, and we look forward to helping you again whenever you need us.
Tight Lines,
TeamBLMG
M
Maggie Beam13 reviewsiTotal number of Google reviews Maggie has written across all businesses on Google Maps, not just this one.
Beyond happy with the sales and service top of the line. Worked with Keith and Maddie they went above and beyond very knowledgeable and great communications highly recommend
Response from the owner · 3 months ago
Thank you, Maggie, for the wonderful review! We're thrilled to hear Keith and Maddie provided you with top-notch sales and service. We'll be sure to pass along your kind words to them. We truly appreciate your recommendation and your trust in Black Label Marine Group. Tight lines!
– Team BLMG
N
Nate Drake5 reviewsiTotal number of Google reviews Nate has written across all businesses on Google Maps, not just this one.
Keith was fantastic to work with. He possessed a very high level of customer service, was in constant communication, and we were aware of every step throughout the process. I would highly recommend Keith and we look forward to working with him in the future.
Response from the owner · 4 months ago
Thank you for the great review, Nate! We truly appreciate you taking the time to share your experience. Keith takes a lot of pride in keeping customers informed and making sure every step of the process is clear, so we're glad that came through.
Thank you for trusting Black Label Marine Group. We appreciate the opportunity to earn your business and look forward to working with you again in the future.
Tight Lines,
Black Label Marine Group
D
Dave Squier1 reviewiTotal number of Google reviews Dave has written across all businesses on Google Maps, not just this one.
Don, the great guy that handles the electronics sales is very helpful and knowledgeable. I would recommend him to anyone considering adding or upgrading.
Response from the owner · 4 months ago
Thank you for the great review, Dave! We really appreciate you taking the time to recognize Don. He is incredibly knowledgeable when it comes to marine electronics and takes pride in helping customers find the right solution for their boating needs.
We appreciate your recommendation and look forward to helping with any future upgrades or time on the water.
Tight Lines,
Black Label Marine Group
E
Evan Couch2 reviewsiTotal number of Google reviews Evan has written across all businesses on Google Maps, not just this one.
Lester is an amazing salesman and very polite and professional! Super knowledgeable and very helpful. Will recommend him to anyone
Response from the owner · 4 months ago
Thank you for the fantastic review, Evan! We truly appreciate you taking the time to share your experience. Lester works hard to provide knowledgeable, professional service and help every customer find the right boat for their needs, so we're glad he made such a great impression.
Thank you for your recommendation, and we look forward to helping you again whenever you're ready.
Tight Lines,
Black Label Marine Group
A
angela karratti5 reviewsiTotal number of Google reviews angela has written across all businesses on Google Maps, not just this one.
I honestly could not have asked for a better boat buying experience with Black Label Marine Group in Ocala, Florida. Going into the day, I had no idea how things would turn out, but I left as a proud boat owner and had an absolutely wonderful experience thanks to Keith Reese.
Keith was patient from start to finish, took the time to explain every detail of the boat, and made sure I fully understood everything without ever making me feel rushed or pressured. We even went on a sea trial, and throughout the entire process he remained professional, friendly, and genuinely enjoyable to be around.
What stood out the most was his attitude, always smiling, full of humor, welcoming, and truly making you feel valued as a customer instead of just another sale. No pressure tactics, no rushing, just an honest and enjoyable experience.
If you’re looking to purchase a boat and want someone who truly cares about the customer experience, I highly recommend Keith Reese and Black Label Marine Group. Thank you for making this such a memorable day!i
Gary & Angela Miles, Okeechobee, Florida
Response from the owner · 4 months ago
Thank you so much for the incredible review, Angela! Reading comments like yours means the world to our team.
We're thrilled Keith provided the kind of experience we strive to deliver—taking the time to answer every question, never rushing the process, and making buying a boat fun instead of stressful. We'll be sure to pass your kind words along to him.
Congratulations to you and Gary on your beautiful Crownline! Thank you for trusting Black Label Marine Group, and welcome to the TeamBLMG Family. We hope you make years of amazing memories on the water, and we're always here if you need anything.
Tight Lines,
Black Label Marine Group