Analyzing 5,809,4735.8M ReviewsFor 16,01116K Experts

Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%96+29.5Experts Score= 98Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.98SCORE

Black Thorn Tattoo

Kimberly, WI · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #2Position by Experts Score among all companies we track in this category. of 19 tattoo parlors · 5.0★ from 51 Google reviews

📞 Call (920) 570-5687Request a call back @blackthorn.wi ↗

Report card

Percentile vs other tattoo parlors (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Black Thorn Tattoo is better than 99% of tattoo parlors.A
99
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Black Thorn Tattoo is better than 96% of tattoo parlors.A
96
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Black Thorn Tattoo is better than —% of tattoo parlors.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Black Thorn Tattoo is better than —% of tattoo parlors.–
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MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Black Thorn Tattoo is better than 100% of tattoo parlors.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Black Thorn Tattoo is better than —% of tattoo parlors.–
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Reviews for your job

Customers hired Black Thorn Tattoo for 8 kinds of job.

Black Thorn Tattoo for tattoos

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.23
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$450–500
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$114–$340
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 87/100.How Job match is calculatedBuilt only from reviews Google tagged “Tattoos”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#6 / 16

All 23 Google reviews tagged “Tattoos” · showing 20

KellyLocal Guide · 23 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Highly recommended this tattoo shop! Clean space and super clean tats!

Abstract tattoosColor ink tattoosTattoo aftercare
GrantLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

Greasy Steve was awesome to chat with during my tattoo.

Paid $450–500Tattoos
GunnarLocal Guide · 95 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Bee did fantastic work, 8/8 gr8 m8

Paid $500+TattoosTattoo design
Layne7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

every thing I've gotten here has been so amazing. very cool and detailed work!! the people here are so nice, shout-out to Steven and common 🫶🏼

Customer photo from Layne's reviewCustomer photo from Layne's reviewCustomer photo from Layne's review
Paid $200–250Tattoos
Bex3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I went there today and had a piece done by the wonderful Majo, she does such excellent work! Everyone at the shop is super nice, and she made sure I was comfortable during the whole experience. I've never had so much fun getting a tattoo before, she was so nice to talk with, and I will definitely be going back for…

Customer photo from Bex's reviewCustomer photo from Bex's review
Paid $250–300TattoosTattoo design
JasonLocal Guide · 19 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Jorge came in on a Sunday to fit our schedule. I would highly recommend this place. Jorge was super friendly and took the time to explain process and after care for a first time tattoo recipient.

TattoosTattoo design
PaulLocal Guide · 46 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Got a tattoo by Jorge and did amazing work. Would recommend to anyone

Paid $500+Tattoos
Heather5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

I went in 2 weeks ago and received a tattoo from Steven. Fantastic work and I couldn’t be more happy with how it turned out. A saxophone is super challenging too, so that makes his tattooing skills even more impressive. He is also super easy to work with and truly invested in making sure you are happy with the…

Customer photo from Heather's review
TattoosTattoo designTattoo aftercare
CrystalLocal Guide · 61 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

Walked in on a Wednesday and got matching best friend tattoos on my birthday. Super chill fun place!

Customer photo from Crystal's review
Paid $100–150Tattoos
NicholasLocal Guide · 8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Go get inked! Talented and diverse artists!

Paid $450–500TattoosTattoo designAbstract tattoos
Kyle7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I had a Valkyrie with my wife’s face and I’m glad I went to Black Thorn. Spot on what I was looking for.

Customer photo from Kyle's review
Intimate tattoosPhoto-realistic tattoosTattoos
AnyaLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Highly recommend Zach if you come here! I just got my third tattoo from him and he’s amazing! The place is super cool, very spacious, and has very good vibes overall. Again, highly recommend this place!

Fine line tattoosTattoosTattoo design
Liberty1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

An awesome place to get a tattoo. Shop is clean and filled to the brim with friendly faces, clearly passionate about what they do. I got a piece done by Zach. He is a fantastic artist who is very receptive to client input and comfort throughout the process. Will certainly be back for more soon.

Tattoos
Josh9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Black Thorn is 10/10. I’m willing to bet you won’t find better artists and you definitely won’t find better conversations. Jorge is a wizard and a master of his craft. Do yourself a favor and get a sick tattoo from Black Thorn.

Abstract tattoosTattoo aftercareColor ink tattoos
Mariela3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Loveeee the vibes! Very clean and professional shop . Such a good time, definitely will have you coming back for more ! I get compliments on my tattoo everywhere I go and it's not even done yet.

Tattoos
Jamie5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Angie is my artist there and the quality of work she does is insane. I always have such an amazing experience with her. All of the artists are kind and it feels like such a safe environment 🖤 I would recommend Black Thorn to anyone thinking of getting a tattoo!

Tattoos
Bodybuilder1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

In the process of getting a sleeve done by Jorge. Amazing artist and super nice guy. Shop is always clean and full of talented artist!

Tattoos
Alec3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Jorge is an amazing artist and great to work with. The shop is very clean and I always have a good time when ever I stop in. Highly recommend this shop and all the artists.

Customer photo from Alec's review
Tattoos
Jonathon4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Awesome place to get tattooed. Jorge and all the staff there are super friendly and extremely knowledgeable on their craft. Super comfortable environment, Most of my sessions have been a few hours never felt uncomfortable at any point of time 10/10 would recommend.

Abstract tattoosTattoo aftercareFigurative tattoos
AngelaLocal Guide · 24 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Rating only, no written review.

Paid $150–200Tattoos

Show more tattoos reviews (3 more) →

Price

$462+192% vs typical tattoo parlors

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Tattoos23$114–$340
Tattoo design10$74–$233
Photo-realistic tattoos8—
Fine line tattoos6$132–$359
Abstract tattoos4$139–$614
Tattoo aftercare4—
Color ink tattoos3$144–$536
Solid black work tattoos2$169–$410

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