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Developing Minds Academy Preschool

Preschool · Scottsdale, AZ · reviewed since 2017

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%82+44.7Reliability 24%74+17.9Value 14%93+13.2Replies to reviews 7%49+3.5Craft & service penalty99−0.1Momentum penalty65−3.5Experts Score= 76Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.76SCORE
BGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#49 of 80 daycare centersPosition by Experts Score among all companies we track in this category. · better than 39%
4.9 ★★★★★ 73 Google reviews · 20 photos
96%five-star reviews
4.00★last 12 monthsAverage stars on reviews from the last 12 months only.
5%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
67%reviews answered by the owner
Jul 2026latest review

Developing Minds Academy Preschool at a glance

Google reviewers rate Developing Minds Academy Preschool 4.9 out of 5 based on 73 reviews, with the owner responding to 67% of feedback. Parents frequently highlight the caring staff, consistent teacher assignments, and diverse activities like yoga and music that support children’s development. Communication through daily updates is also noted as a positive aspect. However, some critics mention that the facility closes during school breaks, requiring paid camp enrollment, and one low-star review alleged unprofessional staff dress codes.

  • Google rating: 4.9 out of 5 from 73 reviews (96% five-star).
  • Reviews on this page: 73 Google reviews (61 with written comments).
  • Owner responses: the business replied to 67% of reviews.
  • Most recent review: July 3, 2026.
  • Service: Daycare Center serving Scottsdale, Arizona.

Data from Google, last updated October 29, 2026.

Score profile vs other daycare centers

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.

Satisfaction82Reliability74Craft & service99Value93Momentum65Replies to reviews49Satisfaction: 82 (median 83)Reliability: 74 (median 76)Craft & service: 99 (median 99)Value: 93 (median 94)Momentum: 65 (median 100)Replies to reviews: 49 (median 44)
This companyDaycare Centers median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Developing Minds Academy Preschool: 82/100 on this factor. Category median: 83.A
82
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Developing Minds Academy Preschool: 74/100 on this factor. Category median: 76.B
74
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Developing Minds Academy Preschool: 99/100 on this factor. Category median: 99.A
99
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Developing Minds Academy Preschool: 93/100 on this factor. Category median: 94.A
93
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Developing Minds Academy Preschool: 65/100 on this factor. Category median: 100.B
65
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Developing Minds Academy Preschool: 49/100 on this factor. Category median: 44.C
49

Bar = this company · dark tick = category median.

Star ratings

73 Google reviews we collected

  • 5 stars7096%
  • 4 stars00%
  • 3 stars11%
  • 2 stars11%
  • 1 star11%

Praise vs complaints

Phrases our text analysis found in 61 written reviews

  • Praise5096%
  • Complaints24%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude2446%
  • Would recommend1325%
  • Honesty & trust713%
  • Quality & results510%
  • Speed & response24%
  • Communication12%

What customers talk about

We read 61 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “Caleb who were all so caring, patient, and dedicated to helping the kids learn and grow.”
  • “I highly recommend Developing Minds Academy to any family with kids of any age who are looking for a center that truly cares about its students!”
  • “The owners Deena & April genuinely care about the children and the center as a whole, and it really shows in the positive, nurturing environment they’…”
  • “My daughter attended Developing Minds Academy for Pre-K, and we had such a wonderful experience!”
  • “Their kindness and passion was immediately clear.”
  • “The directors are always available if you have questions and are very flexible, kind and communicative!”

People customers mention

  • Deena 5 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Recent reviews

Kat8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★

It’s a great place, my child loved coming there. A couple things to bear in mind if you decide to enroll your little one: 1. They are closed during all the school breaks. You have an option to attend their ‘camp’ for an extra fee equal to the tuition price. 2. They have early releases on the same days the school…

Victoria12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

We absolutely loved our time at Developing Minds Academy! My son attended for just one year, and if we weren’t moving, we would’ve happily kept him there. His teachers, Andrea and Kylie, were so kind, attentive, and truly wonderful with him. He was always excited to go to school, and that gave me so much peace of…

sadaf3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

My daughter attended DMA for three wonderful years, and as a mom, I'm beyond grateful for the love, care and support she receives every single day. From the very beginning, directors Deena and April, along with all amazing teachers, made us feel welcomed and supported. The entire team creates a nurturing, safe and…

Brad4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★

Do not trust this facility and do not trust April Schafer. The only thing she cares about is money. A child's mental, emotional and physical well being is not her priority. My son was enrolled here and I thought April cared but after a period of time I realized she and her staff do not. BEWARE

Erik10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

All of the people there were so great! Our daughter was there for several years, and to have such a fantastic place to send her for the work day was such a benefit. She learned a lot while having fun and making lots of friends. I could not have been happier. With a staff that cares, a curriculum of learning and…

Anthony9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

We enrolled our son in DMA when he was around 2 . I think maybe even younger . We absolutely loved and love this place . We still contact the staff and they reach out about our son. Couldn’t have asked for a better experience .

Photos

Customer reviews

4.9 ★★★★★ 73 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
desirai jordan8 reviewsTotal number of Google reviews desirai has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

My daughter attended Developing Minds Academy for Pre-K, and we had such a wonderful experience! She had an amazing time with Miss Crystal and Miss Leah, Miss. Katie & Mr. Caleb who were all so caring, patient, and dedicated to helping the kids learn and grow. They offer yoga/PE/music class with Miss Katy—my daughter was always so excited on what she was going to do for specials that day! They have an awesome lunch program and really good salsa! The owners Deena & April genuinely care about the children and the center as a whole, and it really shows in the positive, nurturing environment they’ve created. We always felt like our daughter was in great hands!! The entire stuff is so amazing and so nice, you genuinely feel like you’re a part of a big family when you’re there. I highly recommend Developing Minds Academy to any family with kids of any age who are looking for a center that truly cares about its students!

Kat Me8 reviewsTotal number of Google reviews Kat has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

It’s a great place, my child loved coming there. A couple things to bear in mind if you decide to enroll your little one: 1. They are closed during all the school breaks. You have an option to attend their ‘camp’ for an extra fee equal to the tuition price. 2. They have early releases on the same days the school district has. Meaning you will have to figure out how to leave your work in the middle of the day throughout the year. 3. They do NOT provide lunch. It’s your responsibility to bring food every day. 4. The tuition is not cheaper than any other daycare in Scottsdale that provides lunch and is open 5 days a week morning till night except for major holidays.

Kara SchulerLocal Guide · 16 reviewsTotal number of Google reviews Kara has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Developing minds is the second childcare center that we have been with and we are so so so impressed with the staff. They deeply care about your kids. I love that they follow a school year and that your child has the same teachers and same classmates for an entire school year, as our previous center did not do that and moved kids as they aged out of classes. We saw our son get stressed in the previous type of environment (he had sleep regressions and would cry a lot), but he absolutely thrives in this one. The founders Deena and April deeply care about the kids and over the course of the year we noticed that basically the whole staff knows our kid, which has been really special. We've created friendships with other parents and feel so comfortable with every teacher we've ever interacted with. Plus our kid hardly wants to leave when we pick him up! The staff here is truly a second arm to our parenting team. I'm not sure where those negative reviews are coming from, but I would take them with a big grain of salt.... especially the ones that don't give any context or story as to why they are having an issue.

Victoria Butts12 reviewsTotal number of Google reviews Victoria has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We absolutely loved our time at Developing Minds Academy! My son attended for just one year, and if we weren’t moving, we would’ve happily kept him there. His teachers, Andrea and Kylie, were so kind, attentive, and truly wonderful with him. He was always excited to go to school, and that gave me so much peace of mind. I knew he was not only safe but also loved and cared for. I can’t thank the staff enough for making our experience such a positive one. Highly recommend to any parent looking for a nurturing and reliable environment!

sadaf iranshahi3 reviewsTotal number of Google reviews sadaf has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

My daughter attended DMA for three wonderful years, and as a mom, I'm beyond grateful for the love, care and support she receives every single day. From the very beginning, directors Deena and April, along with all amazing teachers, made us feel welcomed and supported. The entire team creates a nurturing, safe and engaging environment where my daughter could grow, learn, and thrive. Thank you Deena, April, Kathy, and every teacher at DMA. We will always look back on this time with appreciation and happy memories!

Brad Brock4 reviewsTotal number of Google reviews Brad has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Do not trust this facility and do not trust April Schafer. The only thing she cares about is money. A child's mental, emotional and physical well being is not her priority. My son was enrolled here and I thought April cared but after a period of time I realized she and her staff do not. BEWARE

Erik Stevens10 reviewsTotal number of Google reviews Erik has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

All of the people there were so great! Our daughter was there for several years, and to have such a fantastic place to send her for the work day was such a benefit. She learned a lot while having fun and making lots of friends. I could not have been happier. With a staff that cares, a curriculum of learning and playing, and an all around happy atmosphere, it made for a quality experience.

Response from the owner · 2 years ago

Thank you, Erik! We really appreciate your positive review.

Anthony Tatum9 reviewsTotal number of Google reviews Anthony has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We enrolled our son in DMA when he was around 2 . I think maybe even younger . We absolutely loved and love this place . We still contact the staff and they reach out about our son. Couldn’t have asked for a better experience .

Response from the owner · 2 years ago

Thanks for sharing your review!

Jocelyn TsengLocal Guide · 15 reviewsTotal number of Google reviews Jocelyn has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We love DMA so much too much to the point that even when we need to move from our apartment, we looking for somewhere near by the daycare, cuz we will not want to change the daycare that our kids love to go, play, learn, and enjoy being babies, toddlers, and kids. A place that we trust and we love deeply from our hearts ❤️

Response from the owner · 2 years ago

Thank you for taking the time to share your experience!

John Jennings10 reviewsTotal number of Google reviews John has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

DMA develops the mind, body, social well being and is a great place for your children to learn and grow!

Response from the owner · 2 years ago

Thank you, John! We really appreciate you taking the time to leave us a review.

Developing Minds Academy Preschool on Google Maps →

Business details