Real estate agency · Cary, NC · reviewed since 2023
iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%92+58.4Reliability 28%86+24.3Replies to reviews 8%81+6.7Experts Score= 89Not enough data for value; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.89SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#101 of 149 home staging servicesiPosition by Experts Score among all companies we track in this category. · better than 32%
4.9★★★★★160 Google reviews · 23 photos
98%five-star reviews
5.00★last 12 monthsiAverage stars on reviews from the last 12 months only.
1.8%1–2★ in 2 yearsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
Customers rate the agency 4.9 out of 5 based on 160 reviews, frequently praising agents for their market knowledge, effective communication, and assistance with buying or selling homes. Reviewers highlight the team's responsiveness, professionalism, and ability to guide clients through complex transactions, including out-of-state purchases. However, low-star reviews criticize aggressive marketing tactics, such as excessive phone calls and direct mail, along with complaints regarding high commissions and unexpected processing fees during sales.
Google rating: 4.9 out of 5 from 160 reviews (98% five-star).
Reviews on this page: 160 Google reviews (153 with written comments, 4 with photos).
Owner responses: the business replied to 96% of reviews.
Most recent review: October 18, 2026.
Service: Home Staging Service serving Cary, North Carolina.
Data from Google, last updated November 3, 2026.
Score profile vs other home staging services
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: replies to reviews.
EmpowerHome Team RaleighHome Staging Services median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.EmpowerHome Team Raleigh: 92/100 on this factor. Category median: 97.A
92
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.EmpowerHome Team Raleigh: 86/100 on this factor. Category median: 97.A
86
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 99.–
–
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 99.–
–
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.EmpowerHome Team Raleigh: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.EmpowerHome Team Raleigh: 81/100 on this factor. Category median: 63.A
81
Bar = this company · dark tick = category median.
Star ratings
160 Google reviews we collected
4.9of 5
5 stars15698%
4 stars00%
3 stars00%
2 stars11%
1 star32%
Praise vs complaints
Phrases our text analysis found in 153 written reviews
97%praise
Praise27297%
Complaints73%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude8129%
Would recommend6122%
Quality & results4115%
Communication3011%
Speed & response269%
Honesty & trust228%
Price & value186%
What customers talk about
We read 153 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Her professionalism, market knowledge, and attention to detail gave us confidence every step of the way.”
“I highly recommend Ginia Houston to anyone who’s looking for a realtor that understands the process thoroughly.”
“Would not recommend giving them your number unless you plan on working with them.”
“Jennifer Price and her team did a good job of finding us the house that exceeded our expectations up to closing was not that painful all in all a great job”
“She understood our vision, she was committed, and she communicated effectively throughout the entire process.”
“If you’re looking for someone knowledgeable, responsive, and genuinely cares about her clients, look no further!”
“…t real estate agent we’ve ever worked with, but also someone we could genuinely trust as a friend.…”
“Jair helped me secure a great deal on my first house!”
People customers mention
Houston29 reviews
Ginia14 reviews
Delphine10 reviews
Jair9 reviews
Cain7 reviews
Jennifer5 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Recent reviews
KKevin5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★
Ginia Houston was awesome to work with. She met all of our needs and we will not hesitate to use her on our next purchase.
CChrista2 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★
Ginia Houston was without a doubt the absolute best!! She worked so hard and tirelessly for us, and developed a lasting relationship with us. When needed, we will without a doubt work with only her again.
GGregory3 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
Mrs Ginia Houston was awesome from start to finish. She is a beast for her clients! I highly recommend her for your home buying needs.
BBill5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
Thanks Ginia Houston for your assistance with my Real Estate questions and issues. You were able to answer all of my questions and guide me in the right directions.
TTeika5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
My family and I are grateful to have Ginia Houston as our realtor! She understood our vision, she was committed, and she communicated effectively throughout the entire process. I highly recommend Ginia Houston to anyone who’s looking for a realtor that understands the process thoroughly. Thank you, Ginia for walking…
KKimberly1 reviewiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
Selling a home can be stressful, but Ginia Houston made the entire process smooth and successful from start to finish. Her professionalism, market knowledge, and attention to detail gave us confidence every step of the way.
She provided excellent guidance on pricing, marketing, and negotiations, and always kept us…
Virginia is so knowledgeable! Her dedication to her clients is AMAZING!!!!!!
Property types: Apartments or condos
Response from the owner · 3 years ago
Leslie, your enthusiastic feedback about Virginia's dedication and expertise brightened our day! We're here to provide the best service to our clients, and we're grateful for your kind words. Thank you for choosing EmpowerHome Team Raleigh!
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Kevin Randolph5 reviewsiTotal number of Google reviews Kevin has written across all businesses on Google Maps, not just this one.
Ginia Houston was awesome to work with. She met all of our needs and we will not hesitate to use her on our next purchase.
Property types: Houses
Response from the owner · a week ago
Kevin, thank you for sharing this! We’re so glad Ginia took great care of you and gave you an experience that makes you want to work with her again. The EmpowerHome Team truly appreciates your trust!
C
Christa Randolph2 reviewsiTotal number of Google reviews Christa has written across all businesses on Google Maps, not just this one.
Ginia Houston was without a doubt the absolute best!! She worked so hard and tirelessly for us, and developed a lasting relationship with us. When needed, we will without a doubt work with only her again.
Property types: Houses
Response from the owner · 2 weeks ago
Christa, we love hearing how much Ginia meant to your experience! Knowing you would work with her again without hesitation is such a wonderful compliment. The EmpowerHome Team truly appreciates your trust!
G
Gregory Sabino3 reviewsiTotal number of Google reviews Gregory has written across all businesses on Google Maps, not just this one.
Mrs Ginia Houston was awesome from start to finish. She is a beast for her clients! I highly recommend her for your home buying needs.
Property types: Houses
Response from the owner · a month ago
Gregory, we appreciate you sharing this! It’s wonderful to know Ginia made such a strong impression throughout your experience. Thank you for trusting the EmpowerHome Team!
B
Bill Houston5 reviewsiTotal number of Google reviews Bill has written across all businesses on Google Maps, not just this one.
Thanks Ginia Houston for your assistance with my Real Estate questions and issues. You were able to answer all of my questions and guide me in the right directions.
Response from the owner · a month ago
Bill, we’re so glad Ginia was able to give you the clarity and direction you needed! We appreciate you turning to the EmpowerHome Team for your real estate questions.
T
Teika Sabino5 reviewsiTotal number of Google reviews Teika has written across all businesses on Google Maps, not just this one.
My family and I are grateful to have Ginia Houston as our realtor! She understood our vision, she was committed, and she communicated effectively throughout the entire process. I highly recommend Ginia Houston to anyone who’s looking for a realtor that understands the process thoroughly. Thank you, Ginia for walking us through the process with fidelity and understanding.
Property types: Houses
Response from the owner · a month ago
Teika, it’s wonderful to know Ginia understood what your family was looking for and guided you with such care. We’re grateful you trusted her and the EmpowerHome Team with your journey!
K
Kimberly Edwards1 reviewiTotal number of Google reviews Kimberly has written across all businesses on Google Maps, not just this one.
Selling a home can be stressful, but Ginia Houston made the entire process smooth and successful from start to finish. Her professionalism, market knowledge, and attention to detail gave us confidence every step of the way.
She provided excellent guidance on pricing, marketing, and negotiations, and always kept us informed throughout the process. Most importantly, she truly had our best interests in mind and worked tirelessly to ensure the best possible outcome.
Thanks to her expertise, our home sold successfully, and we couldn’t be happier with the experience. We highly recommend Ginia Houston to anyone looking to buy or sell a home. If you’re looking for someone knowledgeable, responsive, and genuinely cares about her clients, look no further!
Response from the owner · 2 months ago
Kimberly, congratulations on your successful sale! We’re happy Ginia helped make the experience easier and gave you confidence throughout the process. Thank you for trusting the EmpowerHome Team with your home!
D
Debbie Walls2 reviewsiTotal number of Google reviews Debbie has written across all businesses on Google Maps, not just this one.
Realtor Ginia Houston is a True Gem! She helped us find our new Happy Place Home. From the time of our first meeting virtually, we felt so pleased with Ginia’s Professionalism, Talented Skills of Locating Available homes, Experienced Very Knowledgeable, and Getting the Job done in Perfect Time! We fell in love with first home we viewed in NC! And we still love this home, our neighbors, and our new Community!! Ginia is the BEST! Thank you for having her on your Team! Forever Grateful!
Response from the owner · 2 months ago
Debbie, this was such a joy to read! We’re thrilled your experience with Ginia led you to a home and community that feel right for you. Wishing you continued happiness there from all of us at EmpowerHome!
N
Nerfggl2 reviewsiTotal number of Google reviews Nerfggl has written across all businesses on Google Maps, not just this one.
Ginia Houston met with us the day before. .We discussed what.we were looking for and possible price range(s).. Ginia sent us a list of houses that evening for what to look at the following day. The first house we looked had everything we had discussed the previous evening and we both rated it a 5 out of 5. We continued looking at the other houses. and after looking we decided we really liked that first house the best. We made bid on that house a little bit under the asking price.The next day the sellers made a counter offer and we accepted . Many thanks to Ginia for listening to us and presenting a list of houses to we were pleased to consider and the one we both liked.
Response from the owner · 2 months ago
What a great outcome to your home search! We’re so happy Ginia helped you find a place you both loved right from the start. Congratulations, and thank you for choosing the EmpowerHome Team!
J
Joi Finley-williams5 reviewsiTotal number of Google reviews Joi has written across all businesses on Google Maps, not just this one.
If you are seeking to sell or buy a home Jennifer Price is the best there is. She goes above and beyond to prepare you for the entire process. From our first interaction and throughout she briefed me on things to come and made sure my expectations were met. I was blown away by her expertise. I am beyond thankful for the experience and if in the future I decide to buy or sell I have her on speed dial. Thank you for making my dream home come true.
Response from the owner · a month ago
Joi, congratulations on finding your dream home! We’re so happy Jennifer helped make such an important journey a great experience for you. Thank you for allowing the EmpowerHome Team to be part of this exciting chapter!