Experts Reviews · Company report
Merl's Towing Service logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%88+48Reliability 24%86+20.8Value 14%100+14.1Replies to reviews 7%66+4.7Craft & service penalty94−0.6Experts Score= 87Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.87SCORE

Merl's Towing Service

Kentwood, MI · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #80Position by Experts Score among all companies we track in this category. of 144 towing services · 4.9★ from 8,876 Google reviews

Report card

Percentile vs other towing services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Merl's Towing Service is better than 88% of towing services.A
88
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Merl's Towing Service is better than 86% of towing services.A
86
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Merl's Towing Service is better than 94% of towing services.A
94
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Merl's Towing Service is better than 100% of towing services.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Merl's Towing Service is better than 100% of towing services.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Merl's Towing Service is better than 66% of towing services.B
66

Reviews for your job

Customers hired Merl's Towing Service for 8 kinds of job.

Merl's Towing Service for motorcycle towing

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.27
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.96
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 92/100.How Job match is calculatedBuilt only from reviews Google tagged “Motorcycle towing”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#1 / 32
Said fairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”.83%

All 27 Google reviews tagged “Motorcycle towing”

JesseLocal Guide · 80 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 days ago★★★★★

Right from the start, Erica answered the phone politely and clearly. She made me feel better right away. I was excited and my phone was going to die so I was speaking fast. She handled my situation perfectly and reassured me if we were cut off, someone would come check on me either way. I wouldn't be left for dead.…

Great priceMotorcycle towing
Kiah1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 weeks ago★★★★★

Great Service

Great priceMotorcycle towing
Isiah5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Great service! Dispatcher was great! Tech was A1.

OverpricedMotorcycle towing
Ben1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

Cool guy. Handled my Harely nicely.

Reasonable priceMotorcycle towing
Willie3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

Everything went smooth he was really careful with my motorcycle and came in a timely manner

Reasonable priceMotorcycle towing
theodoreLocal Guide · 23 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

They got me to the shop with my e bike.

Motorcycle towing
Joseph4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

I needed a tow and they were quick to send someone, however, as fate would have it my truck decided to start up. I called back immediately to cancel and they were very understanding.

Motorcycle towing+ Professionalism+ Value
Jeff1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★

Great as always.

BatteryFuel deliveryMotorcycle towing
CarltonLocal Guide · 47 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

I use Mer's towing on behalf of extra space storage, they have always been prompt, professional, and really go above and beyond for their customers. I highly recommend them

Car towingMotorcycle towingSpecial vehicle towing
Peter9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

Had to have my bike towed they did an excellent job they handle my bike with lots of care as if it was there own

Motorcycle towing
Rick9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Was very good in securing motorcycle and delivering it to dealer. It was very difficult loading bike from side of expressway, however he did accomplish it.

Motorcycle towing
Oliver7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Super friendly and helpful! Great prices, even with needing a tow after jumpstarting my motorcycle didn’t work. If you need a tow, choose these guys for sure.

Battery serviceLocal haulingMotorcycle towing
OmarLocal Guide · 300 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Two trucks came out, one was being trained. They went above and beyond to take care of my bike, and to leave everything clean. They were incredibly polite to my wife, and the job was completed with professionalism and confidence.

Motorcycle towing
Jennie4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Kind caring and quick service! My driver was very nice and helpful.

Car towingMotorcycle towing
Jhawkx29 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Blew rear tire on my Motorcycle around 4am. Called multiple companies and no one had operators who could load and haul motorcycles. I called Merl’s towing, they were the only ones in the city that could tow my bike. The service was fast and professional from making the initial call to the driver arriving and loading…

Motorcycle towing
Frank1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Our driver and dispatcher did an excellent job.

Motorcycle towing
JesseLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 years ago★★★★★

My car needed to be transported to the Tesla Service Center in Clarkston, Michigan. Ryan showed up earlier than scheduled and waited an additional 10 minutes for me to come home to give him the key fob. Very polite and very professional. They will be my first call in the future for any vehicle towing services.

BatteryBattery serviceCar towing+ Punctuality+ Professionalism
BJazzyLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 years ago★★★★★

Polite, professional, arrived in a timely manner.

Motorcycle towing+ Punctuality+ Professionalism
StephenLocal Guide · 13 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 years ago★★★★★

Called into Merl's because my bike just quit while riding. They had someone to me within an hour. The driver did a great job getting my bike on the truck and I felt that it was secured well and would be no problems going down the road. I was able to set up direct billing to my insurance as well so that made…

Motorcycle towing
James3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★

Rating only, no written review.

Reasonable priceMotorcycle towing
sunandaLocal Guide · 26 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

Rating only, no written review.

Motorcycle towing
Pata year ago★★★★★

Rating only, no written review.

Motorcycle towing
CaseyLocal Guide · 23 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★

Rating only, no written review.

Motorcycle towing+ Punctuality+ Quality+ Professionalism
Robert1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Rating only, no written review.

Motorcycle towing
David3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Rating only, no written review.

Motorcycle towing
JackieLocal Guide · 15 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Rating only, no written review.

Motorcycle towing+ Punctuality+ Quality+ Professionalism
MANGALA4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

Rating only, no written review.

Car towingMotorcycle towing+ Punctuality+ Quality+ Professionalism

Price

Not enough reviews with a price yet.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 29%Reasonable 57%Overpriced 2%Not sure 12%

Jobs customers hired them for

JobReviewsCategory typical
Car towing2124—
Special vehicle towing628—
Local hauling393—
Battery service247—
Car lockouts220—
Tire change161—
Long distance hauling106—
Battery92—

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