iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%97+67.2Reliability 31%98+30.2Experts Score= 97Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.97SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#9 of 33 study skills coachesiPosition by Experts Score among all companies we track in this category. · better than 75%
5.0★★★★★100 Google reviews · 11 photos
98%five-star reviews
4.83★last 12 monthsiAverage stars on reviews from the last 12 months only.
0%1–2★ in 2 yearsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
MKE Business Coach, Halfwassen & Associates, LLC at a glance
Google reviewers rate this Milwaukee consultant five stars based on one hundred reviews, with the owner responding to ninety-nine percent of feedback. Clients describe the firm’s sales workshops, financial presentations, and one-on-one coaching sessions as informative, interactive, and practical. Recurring themes highlight clear communication, personalized advice, and the team’s ability to help business owners refine strategies and set attainable goals. No specific criticisms are evident in the provided excerpts, as all listed reviews are positive.
Google rating: 5.0 out of 5 from 100 reviews (98% five-star).
Reviews on this page: 100 Google reviews (89 with written comments, 4 with photos).
Owner responses: the business replied to 99% of reviews.
Most recent review: May 7, 2026.
Service: Study Skills Coach serving Milwaukee, Wisconsin.
Data from Google, last updated November 9, 2026.
Score profile vs other study skills coaches
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and reliability; weakest: satisfaction.
This companyStudy Skills Coaches median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.MKE Business Coach, Halfwassen & Associates, LLC: 97/100 on this factor. Category median: 95.A
97
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.MKE Business Coach, Halfwassen & Associates, LLC: 98/100 on this factor. Category median: 97.A
98
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 100.–
–
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 95.–
–
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.MKE Business Coach, Halfwassen & Associates, LLC: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 39.–
–
Bar = this company · dark tick = category median.
Star ratings
100 Google reviews we collected
5.0of 5
5 stars9898%
4 stars22%
3 stars00%
2 stars00%
1 star00%
Praise vs complaints
Phrases our text analysis found in 89 written reviews
99%praise
Praise7599%
Complaints11%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude2432%
Would recommend2026%
Speed & response811%
Communication79%
Honesty & trust79%
Quality & results68%
Price & value45%
What customers talk about
We read 89 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“MKE Business coach brings great experience and expertise to the marketplace.”
“Would definitely recommend to all my friends and family.”
“His insights aren’t just theoretical they are practical, grounded, and immediately impactful.”
“The VGOST tool and advice that Kate and Brent have walked me through for launching my business are amazing.”
“…ve experienced, too — Brent and Kate are thorough, professional, and genuinely invested in helping their clients succeed.…”
“Had the pleasure of hosting Brent Halfwassen on my podcast Consulting Leaders, where guests go through a thorough selection process.”
“I ended the meeting realizing my next steps are actually reasonable and doable.”
People customers mention
Brent38 reviews
Kate9 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Recent reviews
TTeddLocal Guide · 116 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★
I’ve had the opportunity to work with Brent Halfwassen at MKE Business Coach, and what stands out most is his ability to bring real clarity to complex business challenges.
Running a territory, it’s easy to get caught between what’s happening in the market and expectations from corporate. Brent has a unique way of…
GGuillaumeLocal Guide · 134 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★
Had the pleasure of hosting Brent Halfwassen on my podcast Consulting Leaders, where guests go through a thorough selection process.
What stood out is his clear focus on helping growth businesses upgrade their operating model so they can keep scaling instead of getting stuck at the stage that originally made them…
Ccarolyn5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Sitting through their presentation felt like having a conversation. Very easy to talk to!
MMichaelLocal Guide · 40 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
MKE Business coach brings great experience and expertise to the marketplace. They are a trusted resource i would recommend!
SStacy2 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
I can’t recommend MKE Business Coach highly enough! Working with them has been a game-changer for both my personal development and the growth of my organization. They offer the perfect balance of strategy, encouragement, and accountability.
If you’re looking for a coach who truly listens, challenges you to grow,…
HHayk4 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Brent was extremely helpful and very professional. went out of his way to help and followed through. i strongly recommend to contact him.
I’ve had the opportunity to work with Brent Halfwassen at MKE Business Coach, and what stands out most is his ability to bring real clarity to complex business challenges.
Running a territory, it’s easy to get caught between what’s happening in the market and expectations from corporate. Brent has a unique way of stepping back, connecting the dots, and putting both perspectives into focus in a way that actually makes sense and drives action.
His insights aren’t just theoretical they are practical, grounded, and immediately impactful. He challenges your thinking in the right way and helps you prioritize what truly moves the needle.
If you’re looking for someone who can simplify the noise, provide fresh perspective, and ultimately help improve results, Brent is an incredible resource.
Response from the owner · 6 months ago
Tedd - I really enjoyed learning more about your expertise and providing feedback to help you excel even more. Thank you and I look forward to the continued expansion of your business!
L
Lineth Gleichauf4 reviewsiTotal number of Google reviews Lineth has written across all businesses on Google Maps, not just this one.
Lineth, it is a blessing when we can provide value immediately to business owners. I look forward to hearing what's next for you.
G
Guillaume JouvencelLocal Guide · 134 reviewsiTotal number of Google reviews Guillaume has written across all businesses on Google Maps, not just this one.
Had the pleasure of hosting Brent Halfwassen on my podcast Consulting Leaders, where guests go through a thorough selection process.
What stood out is his clear focus on helping growth businesses upgrade their operating model so they can keep scaling instead of getting stuck at the stage that originally made them successful.
What I like about Brent is how he approaches business transformation at MKE Business Coach by simplifying complex challenges, narrowing priorities to the few actions that matter most, and helping owners translate daily activity into stronger financial results.
Highly recommend!
M
Mildrea HoodLocal Guide · 29 reviewsiTotal number of Google reviews Mildrea has written across all businesses on Google Maps, not just this one.
I can’t recommend MKE Business Coach highly enough! Working with them has been a game-changer for both my personal development and the growth of my organization. They offer the perfect balance of strategy, encouragement, and accountability.
If you’re looking for a coach who truly listens, challenges you to grow, and cares about your mission—this is the team to work with!
Response from the owner · a year ago
Stacy - we are honored by your comments. I look forward to your continued growth and connections!
H
Hayk Arshakian4 reviewsiTotal number of Google reviews Hayk has written across all businesses on Google Maps, not just this one.
MKE Business Coach, Halfwassen & Associates, LLC are truly amazing. I really couldn't have asked for a better coach. Brent assisted me with making attainable goals for my business and held me accountable for accomplishing my goals. Working with him was truly an eye opening experience and I am forever grateful for his expertise and knowledge. I have no doubt that my business will thrive with the knowledge and skills I've gained from working with Brent! Would definitely recommend to all my friends and family.
Response from the owner · a year ago
Thank you Geneva! We look forward to watching your business continue to grow.
