MAKEUP ARTISTS · NASHVILLE, TN
One10 Beauty House logoHow the Experts Score is calculatedEach factor is a percentile (0–100) against the other companies in this category, then weighted:Satisfaction 35%25+8.8Reliability 15%25+3.8Craft & service 20%65+13Value 10%75+7.5Momentum 8%22+1.8Track record 7%92+6.4Accountability 5%98+4.9Experts Score= 46Grade C: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.46SCORE

One10 Beauty House

Better than 43% of makeup artists · #17 of 30

4.9★335 Google reviewsGoogle star rating as shown on Google Maps.
4.82★last 12 monthsAverage stars on reviews from the last 12 months only.
4.4%1–2★ in 2 yrs (avg 2.3%)Share of reviews from the last 24 months that gave 1 or 2 stars.
100%complaints answeredShare of 1–3★ reviews the owner publicly replied to.

One10 Beauty House for shampoo & conditioning

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.26
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$80–100
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 86/100.How Job match is calculatedBuilt only from reviews Google tagged “Shampoo & conditioning”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#1 / 6

All 26 Google reviews tagged “Shampoo & conditioning” · showing 20

★★★★★ Elle · Edited a month ago

I always have such a great experience at One10! My stylist does an amazing job with my color and cut — my hair has never been healthier since coming to see her. I’ve also had skin services, and the estheticians are phenomenal! The custom facial leaves my skin looking so fresh and glowy — I absolutely love it.…

Paid $200+Hair treatmentsSkin treatmentsShampoo & conditioning
★★★★★ Amber · 9 months ago

Always love going in and getting my hair cut! Madison is great and always so sweet!

Paid $80–100Hair treatmentsShampoo & conditioning
★★★★★ Toni · 10 months ago

I met Karlissa at a Mexican restaurant & that’s how she became my hair girl ❤️ she’s so personal & comfortable to be around! Going into the salon & seeing her, it’s a huge relief from the world for me! As crazy as that sounds! Everything comes out perfectly, & I’m always satisfied!!! Thank you for being a part of…

Paid $120–140Hair treatmentsShampoo & conditioningBlowouts
★★★★★ Vanessa · 11 months ago

I’ve been coming to One10 for almost 5 years. I love all of the girls here. They’re so talented and professional! From highlights and color to makeup and glam hair, they’ve got it all. You can even get facials and custom spray tans. It’s a one stop shop for all things beauty!

Hair treatmentsSkin treatmentsShampoo & conditioning
★★★★★ M · Edited a year ago

Love my hair cut.! Alway good to get my hair looking great! Thank you Minnie! You are the best!!!!!😊. Addie did a great wash too!! Thank you!😊

Paid $100–120Shampoo & conditioningHaircut
★★★★★ Erika · a year ago

Hannah M. did her magic on my hair! Love the texture and layers. I’m definitely going to be back for her!

Paid $80–100Shampoo & conditioningBlowoutsHaircut
★★★★★ Cathy · a year ago

This was my first visit and I was definitely pleased. Julia was my beauty consultant and she gave me a great cut.

Paid $80–100Hair treatmentsShampoo & conditioning
★★★★★ Victoria · a year ago

LOVE! Madison did a phenomenal job and was extremely informative with hair care going forward.

Hair treatmentsShampoo & conditioningUpdos
★★★★★ Amber · a year ago

One10 was an incredible experience! Laken took the best care of me & I cannot wait to visit again in a couple of months!

Shampoo & conditioningHaircutBlowdry
★★★★★ Suzette · a year ago

Had a great experience with Aubrey. Great color, condition and cut.

Paid $200+HaircutHair treatmentsShampoo & conditioning
★★★★★ Aimee · a year ago

Aspen is an amazing stylist! She talked with me about what I needed and made it happen. One10 and Aspen are the best.

HaircutHair treatmentsShampoo & conditioning
★★★★★ Pat · a year ago

AJ is awesome!! Perfect color and cut!! Highly recommended AJ as she listened to what I thought I would like and perfected it!!

HaircutHair treatmentsShampoo & conditioning
★★★★★ Jessica · a year ago

My experience from the minute I walked in till I left was amazing. Very friendly staff, great recommendations, and a fabulous wash / cut / gloss treatment. Definitely took advantage of the new client discount and was able to snag some great products too! I will absolutely be back and highly recommend to anyone…

Paid $200+HaircutHair treatmentsShampoo & conditioning
★★★★★ olivia · a year ago

Laken transformed my hair! I love it and had such a great experience with her! Will definitely be back!

Paid $80–100HaircutShampoo & conditioning
★★★★★ Lana · a year ago

I’ve been a loyal client of One10 Beauty for over a year now, and I couldn’t be happier with the exceptional care I’ve received. Laken consistently exceeds expectations with her incredible attention to detail and expertise in hair color and care. She truly listens to my needs and always delivers beyond what I could…

Paid $160–180HaircutHair treatmentsShampoo & conditioning
★★★★★ Katherine · Edited a year ago

Always a pleasant experience. The entire staff is always super friendly. 10/10 recommend for you to request Aubrey for all your hair care needs. She is absolutely amazing.

Paid $40–60Shampoo & conditioningHair coloring
★★★★★ Alex · 2 years ago

This place is fabulous! I’ve always had problematic hair to cut. It is very straight, fine, and dense, and I have multiple competing cowlicks, which means a minor mistake makes my hair stick straight up all over. Cayman & team gave me a stellar haircut from my first time there, and she’s kept it up and improved it…

Paid $80–100HaircutShampoo & conditioningBlowdry
★★★★★ Kellie · 2 years ago

One10 salon is great! Very nice atmosphere and nice employees. Julia Boyd does a fantastic job!!

Paid $120–140HaircutShampoo & conditioningCurly hair
★★★★★ Kennedy · 2 years ago

Gabby did a great job on my hair! I went in for a glaze and cut, and I was so happy with how it turned out. I feel so refreshed and my hair is shiny, healthy, and smooth. I would definitely recommend Gabby and One10.

HaircutHair treatmentsShampoo & conditioning
★★★★★ Nicole · 2 years ago

Love this salon!! So much talent & attention to detail - clean and friendly environment w/ positive energy from my girl Aubrey! I never mind driving from Franklin to get my grey roots covered, beautiful balayage and haircuts!

HaircutShampoo & conditioningBlowouts

Show more shampoo & conditioning reviews (6 more) →

vs category

Blue = One10, grey = makeup artists average

SatisfactionReliabilityCraftValueMomentumTrackAccountability
This companyCategory average

Rating over time

4.04.55.02024-Q1: 5.00★ (13 reviews)2024-Q2: 5.00★ (27 reviews)2024-Q3: 5.00★ (30 reviews)2024-Q4: 4.78★ (18 reviews)2025-Q1: 5.00★ (17 reviews)2025-Q2: 4.71★ (24 reviews)2025-Q3: 5.00★ (15 reviews)2025-Q4: 4.79★ (24 reviews)2026-Q1: 5.00★ (3 reviews)2026-Q2: 4.20★ (5 reviews)2026-Q3: 5.00★ (6 reviews)2026-Q4: 5.00★ (7 reviews)2024-Q12024-Q42025-Q32026-Q22026-Q4
This companyIndustrydot size = review count

Price

$150+14% vs typical makeup artists

Bar = middle half of what customers paid · gold mark = category median.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Score factorsHow the Experts Score is calculatedEach factor is a percentile (0–100) against the other companies in this category, then weighted:Satisfaction 35%25+8.8Reliability 15%25+3.8Craft & service 20%65+13Value 10%75+7.5Momentum 8%22+1.8Track record 7%92+6.4Accountability 5%98+4.9Experts Score= 46Grade C: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.

SatisfactionSatisfaction · 35%Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume.Bar = this company’s percentile, tick = category average.
25
ReliabilityReliability · 15%How rarely jobs go badly: share of 1–2★ reviews in the last 24 months (fewer = better).Bar = this company’s percentile, tick = category average.
25
Craft & serviceCraft & service · 20%Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — net praise per review.Bar = this company’s percentile, tick = category average.
65
ValueValue · 10%Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights.Bar = this company’s percentile, tick = category average.
75
MomentumMomentum · 8%Last 12 months vs lifetime average — improving or slipping.Bar = this company’s percentile, tick = category average.
22
Track recordTrack record · 7%Review volume and years with reviews.Bar = this company’s percentile, tick = category average.
92
AccountabilityAccountability · 5%Owner replies to 1–3★ reviews.Bar = this company’s percentile, tick = category average.
98

Praised for

Google highlights · percentile vs peersGoogle review highlights (Quality, Professionalism…): positive minus negative mentions per review, as a percentile vs peers.

Quality
+44 / −0
Professionalism
+47 / −1
Responsiveness
+0 / −0
Punctuality
+37 / −1
Value
+30 / −0

Compare with