Flooring contractor · Rochester, NY · reviewed since 2016
iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%97+52.9Reliability 24%94+22.8Value 14%100+14.1Replies to reviews 7%79+5.6Experts Score= 95Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.95SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#10 of 15 garage floor coatingiPosition by Experts Score among all companies we track in this category. · better than 36%
4.9★★★★★195 Google reviews · 24 photos
98%five-star reviews
5.00★last 12 monthsiAverage stars on reviews from the last 12 months only.
0%1–2★, last 20 reviewsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
Google reviewers for Premier Hardwood Flooring in Rochester, NY, report a 4.9-star average from 195 reviews, noting that the owner responds to 74% of feedback. Customers frequently praise the company for punctuality, clear communication, and competitive pricing during hardwood refinishing, installation, and repair services. They highlight the team's professionalism and ability to handle complex issues like pet stains or board replacements efficiently. A single low-star review criticized the durability of a previous refinishing job, stating that insufficient product application required a redo after three years.
Google rating: 4.9 out of 5 from 195 reviews (98% five-star).
Reviews on this page: 195 Google reviews (186 with written comments, 41 with photos).
Owner responses: the business replied to 74% of reviews.
Most recent review: September 10, 2026.
Service: Garage Floor Coating Company serving Rochester, New York.
Data from Google, last updated November 5, 2026.
Score profile vs other garage floor coating
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.
Premier Hardwood FlooringGarage Floor Coating median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Premier Hardwood Flooring: 97/100 on this factor. Category median: 98.A
97
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Premier Hardwood Flooring: 94/100 on this factor. Category median: 98.A
94
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Premier Hardwood Flooring: 100/100 on this factor. Category median: 100.A
100
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Premier Hardwood Flooring: 100/100 on this factor. Category median: 100.A
100
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Premier Hardwood Flooring: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Premier Hardwood Flooring: 79/100 on this factor. Category median: 100.B
79
Bar = this company · dark tick = category median.
Star ratings
195 Google reviews we collected
4.9of 5
5 stars19198%
4 stars11%
3 stars00%
2 stars11%
1 star21%
Praise vs complaints
Phrases our text analysis found in 186 written reviews
98%praise
Praise45698%
Complaints102%
PriceiGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Price verdicts customers left with their Google review
100%fair
Great price133%
Reasonable267%
Overpriced00%
Not sure00%
Topic share
How often each topic comes up in the written reviews
7topics
Quality & results10623%
Speed & response8117%
Would recommend8117%
Staff & attitude7917%
Communication5412%
Price & value449%
Honesty & trust215%
What customers talk about
We read 186 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Jeff Masiello did an exceptional job and was a pleasure to work with.”
“no mess and actually fixed my folding doors that didn't work .”
“He responded very promptly to my emails and texts and was proactive in re-sending emails he wasn't sure went through.”
“Highly recommend them for your hardwood floor needs!”
“If you need any work done to your hardwood floors, I can't recommend Premier enough!”
“Jeff is a very nice young man who is professional, friendly and hardworking.”
“He communicated well every step of the way and even offered to test a couple of stains to help us decide.”
“If you are looking for quality work at a reasonable price, Jeff is your man.”
“He was very upfront about what he expected the floors to look like due to dog pee and other damage, suggested stains and was happy to make adjustments.”
People customers mention
Jeff43 reviews
Bryan40 reviews
Michelle18 reviews
Brian10 reviews
Hardwoods5 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Reviews for your job
Customers hired Premier Hardwood Flooring for 8 kinds of job. Pick one to see what they paid and said.
EEmily1 reviewiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
We are so happy with our refinished floors! Jeff Masiello did an exceptional job and was a pleasure to work with. He communicated well every step of the way and even offered to test a couple of stains to help us decide. We definitely recommend him!
SSarah-Anne6 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★
We found Premier Hardwood via the Rochester subreddit. Jeff did our roughly 1500sq house in a week! He was very upfront about what he expected the floors to look like due to dog pee and other damage, suggested stains and was happy to make adjustments. He is very quick and easily to communicate with. We were happy…
Great priceRestoration
SScott9 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★
Jeff did a terrific job sanding and refinishing my hardwood floor...it only took a couple of days ....no mess and actually fixed my folding doors that didn't work ...highly recommend and Jeff is so knowledgeable
VVĩnh2 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★
I couldn't have found a better guy to restore my floors. Jeff did an outstanding job resurfacing and staining the floors. I still can't stop admiring the work because they look that amazing. His work is worth his weight in gold.
MMarie5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Jeff at Premier Hardwood made the experience of refinishing hardwood floors pleasant, easy, and straightforward. His level of responsiveness and communication was the best I've experienced from any business. He responded very promptly to my emails and texts and was proactive in re-sending emails he wasn't sure went…
PPatrick2 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Jeff was awesome to work with and they did an amazing job on our floors. They look brand new! We highly recommend Premier!
We are so happy with our refinished floors! Jeff Masiello did an exceptional job and was a pleasure to work with. He communicated well every step of the way and even offered to test a couple of stains to help us decide. We definitely recommend him!
We found Premier Hardwood via the Rochester subreddit. Jeff did our roughly 1500sq house in a week! He was very upfront about what he expected the floors to look like due to dog pee and other damage, suggested stains and was happy to make adjustments. He is very quick and easily to communicate with. We were happy shocked with the results and everyone who has seen the floors loves them as well.
Price assessment: Great price
Services: Restoration
S
Scott Vanbortel9 reviewsiTotal number of Google reviews Scott has written across all businesses on Google Maps, not just this one.
Jeff did a terrific job sanding and refinishing my hardwood floor...it only took a couple of days ....no mess and actually fixed my folding doors that didn't work ...highly recommend and Jeff is so knowledgeable
V
Vĩnh Lâm Nguyễn2 reviewsiTotal number of Google reviews Vĩnh has written across all businesses on Google Maps, not just this one.
I couldn't have found a better guy to restore my floors. Jeff did an outstanding job resurfacing and staining the floors. I still can't stop admiring the work because they look that amazing. His work is worth his weight in gold.
M
Marie Clarcq5 reviewsiTotal number of Google reviews Marie has written across all businesses on Google Maps, not just this one.
Jeff at Premier Hardwood made the experience of refinishing hardwood floors pleasant, easy, and straightforward. His level of responsiveness and communication was the best I've experienced from any business. He responded very promptly to my emails and texts and was proactive in re-sending emails he wasn't sure went through. He sent me regular updates on the timeline. I received quotes from 2 or 3 other businesses; his pricing was competitive but ended up being the most valuable. He made the entire process easy to understand and was transparent with his suggestions. He was flexible, and the completion of the job was prompt. The final outcome was beautiful and made such a difference in our new home. We wouldn't hesitate to work with Premier and Jeff again.
P
Patrick Jenkins2 reviewsiTotal number of Google reviews Patrick has written across all businesses on Google Maps, not just this one.
Jeff (new owner) did a great job on some pet stained floors and boards where carpet tape was pulled up. Some of the boards needed replacing and you would never know anything was replaced. After sanding and polishing our dog 😖 walked on the wet polish. When we called Jeff and told him what happened, he was back the next morning at 7:30am to fix it. His craftsmanship, his overall demeanor and customer service are superior. I have already recommended PREMIER to a couple of people and I will continue do so with confidence. Great job Jeff and thank you!!
Price assessment: Reasonable price
Services: Install flooring, Restoration
Response from the owner · a year ago
Steve, thank you very much for the review! I really appreciate the feedback! Was a pleasure repairing and restoring your floor!
A
Alan Depeters6 reviewsiTotal number of Google reviews Alan has written across all businesses on Google Maps, not just this one.
Jeff and Premier did a fantastic job on my wood floors. They did a full refinish about 4 years ago and I had them come back to do a re-fresh this year. The re-fresh took 1 day and the floors look brand new. Execllent company to work with on a floor project!!
Services: Restoration
Response from the owner · a year ago
Thank you very much for the review, Alan! Greatly appreciate it! Glad we could refresh your floor to make it look new again! Thank you!
K
KellyLocal Guide · 19 reviewsiTotal number of Google reviews Kelly has written across all businesses on Google Maps, not just this one.
Jeff just finished up carpet removal, floor repairs and restoration of two bedrooms and we are very pleased with the entire experience. He did a fantastic job!
J
James Shotwell5 reviewsiTotal number of Google reviews James has written across all businesses on Google Maps, not just this one.
Jeff, from Premier Hardwood Flooring, recently installed about 625 square feet of pre-finished hardwoods in our house. We could not be happier with the end result. Jeff is a very nice young man who is professional, friendly and hardworking. He promptly returned our initial call for an estimate, and was very punctual with his arrival times at our home.
Jeff was great with communication, and was able to start our job 3 days earlier than anticipated. He worked diligently every day, rarely took breaks, and left the work area neat and clean. Jeff takes pride in his craft, is very meticulous with his work, and did an excellent job with the floor, as well as a reducer and trim piece which he created.
Besides being an excellent craftsman, Jeff is also a very down to earth, nice person. If you are looking for quality work at a reasonable price, Jeff is your man. Give Premier Hardwood Flooring a call.
Response from the owner · a year ago
I’m glad you love your new floors! Was an absolute pleasure working with you, thanks for the fantastic review!