Raise the WOOF logo

Raise the WOOF

Kennel · New Brunswick, NJ · reviewed since 2019

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%86+46.9Reliability 24%76+18.4Value 14%97+13.7Replies to reviews 7%62+4.4Craft & service penalty99−0.1Momentum penalty82−1.8Experts Score= 82Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.82SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#64 of 110 pet groomingPosition by Experts Score among all companies we track in this category. · better than 42%
4.9 ★★★★★ 79 Google reviews · 24 photos
95%five-star reviews
4.73★last 12 monthsAverage stars on reviews from the last 12 months only.
4.8%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
52%reviews answered by the owner
Oct 2026latest review

Raise the WOOF at a glance

Google reviewers rate Raise the WOOF 4.9 out of 5 stars based on 79 reviews. Customers frequently praise the facility's cleanliness, friendly staff, and personalized attention, noting that dogs often return home happy and tired after daycare or grooming sessions. Owners also highlight the team's proactive communication, including daily photo updates and prompt responses to health concerns. One low-star review criticized hygiene practices, stating a young dog returned soiled and was denied a bath because it was not a regular client.

  • Google rating: 4.9 out of 5 from 79 reviews (95% five-star).
  • Reviews on this page: 79 Google reviews (61 with written comments, 7 with photos).
  • Owner responses: the business replied to 52% of reviews.
  • Most recent review: October 27, 2026.
  • Service: Pet Groomer serving New Brunswick, New Jersey.

Data from Google, last updated October 29, 2026.

Score profile vs other pet grooming

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.

Satisfaction86Reliability76Craft & service99Value97Momentum82Replies to reviews62Satisfaction: 86 (median 86)Reliability: 76 (median 82)Craft & service: 99 (median 98)Value: 97 (median 100)Momentum: 82 (median 100)Replies to reviews: 62 (median 57)
Raise the WOOFPet Grooming median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Raise the WOOF: 86/100 on this factor. Category median: 86.A
86
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Raise the WOOF: 76/100 on this factor. Category median: 82.B
76
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Raise the WOOF: 99/100 on this factor. Category median: 98.A
99
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Raise the WOOF: 97/100 on this factor. Category median: 100.A
97
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Raise the WOOF: 82/100 on this factor. Category median: 100.A
82
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Raise the WOOF: 62/100 on this factor. Category median: 57.B
62

Bar = this company · dark tick = category median.

Star ratings

79 Google reviews we collected

  • 5 stars7595%
  • 4 stars23%
  • 3 stars00%
  • 2 stars11%
  • 1 star11%

Praise vs complaints

Phrases our text analysis found in 61 written reviews

  • Praise7696%
  • Complaints34%

PriceGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Price verdicts customers left with their Google review

  • Great price229%
  • Reasonable343%
  • Overpriced00%
  • Not sure229%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude3038%
  • Would recommend1722%
  • Honesty & trust1114%
  • Quality & results810%
  • Speed & response68%
  • Price & value56%
  • Communication23%

What customers talk about

We read 61 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “The staff was incredibly patient, gentle, and clearly knowledgeable about different coat types and grooming needs.”
  • “Highly recommend to anyone looking for a trustworthy, talented, and compassionate dog groomer.”
    “Melissa is a hands-on, wonderful, caring owner, and I can't recommend RTW any higher.”
  • “You can really tell they love what they do and genuinely care about the animals.”
  • “…, Steve, Matt, Evelyn, Ashley, Daryl, Kayla all will give your dog a great experience whether boarding or just a day of play.…”
  • “They immediately reached out and resolved the situation.”
  • “Her prices are fair, her guidelines are reasonable And the place is sparkling clean all the time”
  • “The facility was spotless, the appointment ran on time, and communication was great throughout.”

People customers mention

  • Melissa 18 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Raise the WOOF for 2 kinds of job. Pick one to see what they paid and said.

Recent reviews

Seth4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

I have been bringing my dog, Monty, to Raise the Woof 4 to 5 days a week, every week, for almost 3 years. When I accepted a new job, the thing I was most upset about was that Raise the Woof was no longer on my way to work or near my new home, and I would have to find a new doggy day care. I cannot speak highly…

MarkLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

I cannot recommend Raise the WOOF enough! I’ve been bringing my dog here for over 5 years. Every time I drop him off he gets so excited as we pull down the driveway. Melissa, Brendon and the entire staff are amazing! Moose recently stayed with them for 2 weeks and was being a fussy eater. They immediately reached…

Great priceDog boarding
KrystalLocal Guide · 141 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

My 1 year old husky always comes home happy and tired from half day trips here. All of the employees are very kind. 100% recommend

Not sureDog daycare
NadiaLocal Guide · 54 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 10 months ago★★★★★

Ah, my baby Kira is loved, cared and have the best time always by Raise the Woof!! You guys are the best, thank you for the love ❤️ Merry Christmas to you all!!

Customer photo from Nadia's review
Mariam9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

I always have such a wonderful experience here! They always make me and my dog feel comfortable. The staff was incredibly patient, gentle, and clearly knowledgeable about different coat types and grooming needs. My pup always comes out looking absolutely adorable—clean, neatly trimmed, and smelling fantastic. We…

Gillian4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

We love Raise the Woof! I bring my dog once a week and he would love to go every day if he could. It’s clean and the staff is so friendly and amazing!!

Reasonable priceDog daycare

Photos

Customer reviews

4.9 ★★★★★ 79 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Mike Garced6 reviewsTotal number of Google reviews Mike has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Best daycare in Jersey

Seth Weintraub4 reviewsTotal number of Google reviews Seth has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I have been bringing my dog, Monty, to Raise the Woof 4 to 5 days a week, every week, for almost 3 years. When I accepted a new job, the thing I was most upset about was that Raise the Woof was no longer on my way to work or near my new home, and I would have to find a new doggy day care. I cannot speak highly enough of Melissa and her team on how they care about the dogs and made me feel like I had nothing to worry about when I dropped my boy off. I can't speak highly enough about them, and I encourage everyone to make Raise the Woof the doggy day care selection.

Response from the owner · a month ago

Seth, thank you so much for these beautiful words and for trusting us with Monty these past few years. He became such a special part of our days. We’re excited for your new chapter, but saying goodbye to Monty is going to be so hard. Our whole team will miss him dearly. Please give your boy some extra love from all of us, and know he’ll always have a place here and in our hearts. ❤️🐾

Mark ZambrzyckiLocal Guide · 14 reviewsTotal number of Google reviews Mark has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I cannot recommend Raise the WOOF enough! I’ve been bringing my dog here for over 5 years. Every time I drop him off he gets so excited as we pull down the driveway. Melissa, Brendon and the entire staff are amazing! Moose recently stayed with them for 2 weeks and was being a fussy eater. They immediately reached out and resolved the situation. I’m always able to see daily pictures or videos on Instagram. When i pick him up, he’s always happy, healthy, and exhausted. Exceptional care from truly kind professionals. Don’t hesitate to bring your dog here!!!

  • Price assessment: Great price
  • Services: Dog boarding
Response from the owner · a month ago

Mark, thank you so much for this wonderful review. Brendon and the whole crew will be so happy to read your kind words. 🐾❤️

Stiven VinascoLocal Guide · 16 reviewsTotal number of Google reviews Stiven has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Nice spot

Response from the owner · 6 days ago

Thank you for the review

Michael HornLocal Guide · 167 reviewsTotal number of Google reviews Michael has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Best kennel and groomer in the area

  • Price assessment: Reasonable price
Response from the owner · 6 days ago

Thank you for the review, Michael. Means alot

Krystal MLocal Guide · 141 reviewsTotal number of Google reviews Krystal has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

My 1 year old husky always comes home happy and tired from half day trips here. All of the employees are very kind. 100% recommend

  • Price assessment: Not sure
  • Services: Dog daycare
Response from the owner · 6 days ago

Hi Krystal. Thank you for the review.

Nadia VettorLocal Guide · 54 reviewsTotal number of Google reviews Nadia has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Ah, my baby Kira is loved, cared and have the best time always by Raise the Woof!! You guys are the best, thank you for the love ❤️ Merry Christmas to you all!!

Mariam Chigladze9 reviewsTotal number of Google reviews Mariam has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I always have such a wonderful experience here! They always make me and my dog feel comfortable. The staff was incredibly patient, gentle, and clearly knowledgeable about different coat types and grooming needs. My pup always comes out looking absolutely adorable—clean, neatly trimmed, and smelling fantastic. We have had horrible experience with other grooming services and Theresa has always been so careful and patience with my doggy. The facility was spotless, the appointment ran on time, and communication was great throughout. You can really tell they love what they do and genuinely care about the animals. Highly recommend to anyone looking for a trustworthy, talented, and compassionate dog groomer. We will keep coming back! Thank you Theresa and Melissa!

The VioLocal Guide · 90 reviewsTotal number of Google reviews The has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Great place, fantastic ownership My Lil guys loved it there. Caring staff.

  • Price assessment: Not sure
  • Services: Dog boarding, Dog daycare
Gillian Ours4 reviewsTotal number of Google reviews Gillian has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

We love Raise the Woof! I bring my dog once a week and he would love to go every day if he could. It’s clean and the staff is so friendly and amazing!!

  • Price assessment: Reasonable price
  • Services: Dog daycare

Raise the WOOF on Google Maps →

Business details