Clients report high satisfaction with services including microblading, lip blushing, lash lifts, and fine line tattoos, frequently citing thorough consultations, natural results, and a clean, welcoming environment. Recurring themes highlight the staff's attentiveness and clear communication regarding procedures and aftercare. One low-star review notes that a touch-up procedure resulted in dull, faded eyebrows within weeks, contrasting with the generally positive feedback on long-lasting outcomes.
Google rating: 5.0 out of 5 from 255 reviews (98% five-star).
Reviews on this page: 255 Google reviews (237 with written comments, 30 with photos).
Owner responses: the business replied to 92% of reviews.
Most recent review: October 9, 2026.
Service: Makeup Artist serving Jacksonville, Florida.
Data from Google, last updated October 26, 2026.
Photos
Customer reviews
5.0
★★★★★
255 reviews on Google
5★250
4★3
3★1
2★0
1★1
Reviews from Google, shown as published (original wording, unedited).
Amanda GudaitisLocal Guide · 37 reviews
★★★★★
I found this place on Instagram and it did not disappoint! I made an appointment for lip blushing with Amy, and I was nervous... I've never done anything like this before. As soon as I walked in my nervousness started going away. The place is so clean, everyone is so nice and professional, and they go above and beyond to make you comfortable! Amy thoroughly walked me through the process. I brought a few of my favorite lipsticks and we talked about what I liked about each before she made a few swatches. The swatches were beautiful and I had a hard time choosing, but I'm so happy with my choice! Amy checked in throughout the process and warned me about things like "this part might make you sneeze". The atmosphere was so cool and friendly! I can't recommend this place enough!
I am absolutely in love with my brows! From the moment I walked into Simple Sweet Beauty, I felt welcomed and completely at ease. Barbara took the time to listen to what I wanted, mapped my brows to fit my face perfectly, and walked me through every step of the process.
The result? Natural, beautifully shaped brows that look like I was born with them. I wake up feeling put-together before I've even had my coffee, and I've lost count of how many compliments I've gotten already.
If you've been on the fence about microblading, this is your sign. Simple Sweet Beauty is talented, professional, and truly cares about her clients. I couldn't be happier and I'll be back for my touch-up with total confidence!
Response from the owner · 2 weeks ago
Thank you so much for your thoughtful review! We are so happy to hear how much you love your brows and that you felt comfortable and cared for throughout your appointment with Barbara. Creating natural-looking brows that complement each client’s features is so important to us, and we’re thrilled you’re already receiving so many compliments! We look forward to seeing you in the future for touchups <3
I had the best experience getting my lashes lifted and tinted by Julia! She was so incredibly sweet, attentive, and made me feel comfortable from start to finish. She was very thorough and took the time to make sure everything was perfect. I absolutely love how my lashes turned out. They look so natural but still make such a difference! You can really tell that Julia cares about her clients and takes pride in what she does. I’ll definitely be coming back to see her!
I am so happy to have met Barbara and her team. Everyone is AMAZING and she did a FANTASTIC job working on my old ugly faded brows and still making them look natural. Thank you so much for making me feel pretty again ♥️
Amazing service at all times. Barbara is the best and she always does her job with "perfecion". The customer service is also A+
Response from the owner · 2 months ago
Thank you so much for the sweet review! We love to hear that you had an amazing experience. It is always a pleasure having you in so we look forward to next time :)
I had been self-conscious about the asymmetry in my lips for years, constantly trying to hide my imperfections with makeup that literally wiped off with the simplest physical contact even though the packaging was labeled “18 hour wear” or something totally unrealistic. I did some research on some more permanent options and even did a few consultations with other PMU artists, but I wasn’t going to trust someone to work on my face that couldn’t even run me through their process… only offer me color shades and say “we’ll figure it out when you get here”. At that point, its too late for me. Left me wondering what kind of research people really do before they just dive into something!
I was really becoming discouraged but then I found Fay on social media and decided to move forward with lip blushing. Her before and after comparisons with previous clients are what really blew me away. When I met her initially, she walked me through the entire process. Laid me down, took some pictures, made me feel like she was educated and trustworthy which was exceedingly more than I had gotten at other places. The studio is so clean, modern and very well lit, which was extremely important to me. Fay was so sweet and so relatable and really made me feel comfortable. She’s an experienced makeup artist, does beautiful work, and I really cannot say enough beautiful things about her personality. She’s a gem.
When I got in for my initial appointment, Fay was so excited. We discussed the process again as well as what I could expect. She made sure I wasn’t in pain throughout the entirety of the session, consistently checked in to make sure I was okay even though I was trying so hard not to move (it was so hard not to sing and dance because their playlist was pure FIRE). She told me about her journey as a PMU artist, her motivations, inspirations and ambitions. This girl is passionate. She’s got what we all want in someone who is making semi-permanent adjustments to your face! If you’re on the fence about a procedure, I assure you Fay is your girl. She is so knowledgeable and if there is something she cannot do, she will be upfront and honest with you and then find someone who can so that she knows you are in the best hands. She inspired me to take the plunge to feel just a little more confident in my smile. I wake up with perfectly blushed and symmetric lips, which is exactly what I wanted. I can’t wait to go back to her as she keeps crushing her professional goals. Thank you so much Fay!
Julia is the best, Excellent customer service great communication and provides a lot of information with a lovely attitude/energy, Promote her Asap lol
Response from the owner · 2 months ago
Thank you so much Hindou! She truly cares about making every client feel informed, comfortable, and taken care of. We’ll definitely pass along your sweet review.
JULIA WAS THE ABSOLUTE BEST!!! She killed it and made me feel so comfortable the entire time for my first ever lash lift and tint. Definitely earned a life time customer. ❤️
Response from the owner · 2 months ago
Thank you! We're so happy to hear that Julia made your first lash lift and tint such a comfortable experience. The results are beautiful. We can't wait to welcome you back for your next visit <3
I’m absolutely obsessed with my brows! 😍 They are, without a doubt, the best brows I’ve ever had. Vlada knew exactly what I wanted, and the results exceeded all of my expectations. The shape, the color, every little detail is absolutely perfect! She is incredibly talented and truly passionate about her work. If you’re looking for the perfect brow artist, don’t even think twice—book with Vlada! I couldn’t be happier and highly, highly recommend her! ❤️
Response from the owner · 2 months ago
Hey Mariia! Vlada is truly passionate about creating beautiful, customized results, and she'll be so happy to know she exceeded your expectations. Your kind words mean the world to us. Thank you for trust, we look forward to seeing you next time :)
