Experts Reviews · Company report
Sparta Towing & Recovery - Main logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%80+43.6Reliability 24%80+19.4Value 14%74+10.5Replies to reviews 7%88+6.2Experts Score= 80Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.80SCORE

Sparta Towing & Recovery - Main

Kentwood, MI · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #103Position by Experts Score among all companies we track in this category. of 144 towing services · 4.8★ from 821 Google reviews

Report card

Percentile vs other towing services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and momentum; weakest: value.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Sparta Towing & Recovery - Main is better than 80% of towing services.A
80
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Sparta Towing & Recovery - Main is better than 80% of towing services.A
80
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Sparta Towing & Recovery - Main is better than 100% of towing services.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Sparta Towing & Recovery - Main is better than 74% of towing services.B
74
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Sparta Towing & Recovery - Main is better than 100% of towing services.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Sparta Towing & Recovery - Main is better than 88% of towing services.A
88

Reviews for your job

Customers hired Sparta Towing & Recovery - Main for 8 kinds of job.

Sparta Towing & Recovery - Main for car towing

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.222
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.83
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 75/100.How Job match is calculatedBuilt only from reviews Google tagged “Car towing”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#76 / 103
Said fairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”.93%

All 222 Google reviews tagged “Car towing” · showing 60

John4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 days ago★★★★★

They were fast, friendly, and Kyle’s truck was clean and comfortable. They even dropped me at my hotel before dropping off the vehicle at the repair shop.

Reasonable priceCar towing
william3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

Fast and very friendly service.

Reasonable priceCar towing
Made1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 weeks ago★★★★★

Is good service easy and fast

OverpricedCar towing
Ana4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★

Towed my green machine sad that she’s gone but decent pricing

Customer photo from Ana's review
Reasonable priceCar towing
CherokeeLocal Guide · 30 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★

Price was higher than average for a 6 miles distance on a not weekend or severe weather day, (average is 150 and we paid 200) however they came within an hour, were polite, efficient and ensured the cat was arrived back safely!

OverpricedCar towing
bruce6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a month ago★★★★

Tow driver was prompt, courteous, and professional. The driver did an excellent job hooking up my hond that had a broken ball joint right in the middle of a traffic lane. So hlad he showed up as quick as he did. Thanks to everyone at Sparta Towing and Recovery.

Reasonable priceCar towing+ Punctuality+ Professionalism
Harry1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Great service

Reasonable priceCar towing
Steve1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

The driver was great friendly had a good attitude got right to work when he showed up but based on my experience I will definitely recommend this company too anyone who needs

Car towing
Riley2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Zach made for a good experience for the first time being towed! Would recommend this business again.

Not sureCar towing
Sasha3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★

Was inexpensive for a last minute tow. They were quick to arrive and transport the vehicle. The driver was able to deliver the large truck right where we wanted with no issues on tight street.

Reasonable priceCar towing
Nick1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

My tire blew out on my way into walker and my car is 3 inches off the ground at the highest point, as soon as I called for a tow I assumed my bumper would be ripped off or something damaged because my car is so low. Within an hour my car was safely on the back of the truck and at a tire shop, Chris helped me out and…

Customer photo from Nick's reviewCustomer photo from Nick's review
Great priceCar towing
Adam5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★

Fast and efficient

Reasonable priceCar towing
Jeff4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 months ago★★★★★

Very professional driver. Car handled carefully. No problems.??

Reasonable priceCar towing
Kenneth1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Was quick and there when they said they would be.

Reasonable priceCar towing
MeganLocal Guide · 18 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

I was in an accident in downtown Grand Rapids with other drivers. Zach showed up quick, was super friendly, and got my car loaded up fast. He made sure I was safe, helped me remain calm and answered all of my questions. He is very knowledgeable! I am very thankful for Jerry's Towing and will always call them first.

Car towing
lorraineLocal Guide · 18 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

The driver was awesome! I recommend using this company, and they showed up in a timely manner. Driver was very polite. We will definitely use them in the future!

Reasonable priceCar towing
Fred10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Mark was very courteous and professional and responded in a reasonable time.

Not sureCar towing
Orrin3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Fast and great service. The driver was awesome and understanding.

Reasonable priceCar towing
Jennifer11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Always quick and fair with the pricing! Thank you!!

Reasonable priceCar towing
Esperanza7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Great experience with these guys I was pleasantly surprised I had a woman towing making up for the lack of communication they were running late but aside from that I was really happy how it all turned out I would recommend them to friends and family

Not sureCar towing
William5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★

Excellent phone manners.

Reasonable priceCar towing
Theresa7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Called to get my Brothers car towed after waiting all night for another company to tow it. Jerry's towing was right on it and got the job done immediately. Thank you very much for helping when no one else would.

Great priceCar towing
Hannah2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Quick response time & got the job done efficiently

Reasonable priceCar towing
Eric2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Excellent customer service!!

Great priceCar towing
Olivia1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Gave price helped me make payment very happy 100% great service

Car towing
Leslie5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★

They did great! But I never got a receipt. So I need one to submit to the insurance please sorry about that, I see the receipt now

Reasonable priceCar towing
Art2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Fast service

Great priceCar towing
Devon1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

The best around.

Car towing
Noe1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

It was easy to setup a pickup and very friendly and professional staff. Fast and easy can’t ask for anything else.

Reasonable priceCar towing
Neil3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Quick and friendly. Dispatcher was pleasant and helpful and the tow driver was quick and helpful and friendly. The price for my tow from Comstock Park to Sparta was less than the tire change i had in Alabama two weeks ago, by $100!

Reasonable priceCar towing
Richie1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★

Great driver, give me a boat load of information to help me. Nice guy. He needs more money if he is going to giving me all that information. I will request him next time. Thanks

Reasonable priceCar towing
Dale3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★

Great service

Reasonable priceCar towingBattery
Ninjaboy4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Great service, driver was personable

Reasonable priceCar towing
KeonicaLocal Guide · 2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

They were amazing!!! Only place I trust & I will only be calling them!

Great priceCar towing
Zach8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Hit a deer and needed a tow. They showed up within minutes. Friendly, professional, and quick.

Great priceCar towing
jay1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★

People were great to talk to and very professional. Easy pay with a texted link. Will definitely use them again.

Reasonable priceCar towing
Sarah6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Tow truck arrived quickly to where I broke down. Zack was so helpful in towing the car to a shop and then dropped me off at home afterwards. Professional and friendly!

Reasonable priceCar towing
RenataLocal Guide · 11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

I received requested service within less than an hour from placing a call, being located about 30 minutes away. Everything was taken care of for me as my vehicle needed to be towed to my mechanic that was 26 miles away. The service cost for paying with cash was $235, and an extra 4% convenience fee for paying with…

Reasonable priceCar towing
Diane11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

The driver was excellent at every stage of the process. He was friendly and efficient.

Reasonable priceCar towing
Mark3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Punctual, friendly, and easy to work with.

Reasonable priceCar towing
Jessica7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

My son was stranded on 131. They arrived within 30 min. Quick and reliable service and the driver was very nice.

Reasonable priceCar towing
Sydney1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Eli Curtis took great care of my baby :,)

Not sureCar towing
brandie9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Jonathan was an outstanding driver.He even helped us out with our insurance.Definitely will ask for hope again

Great priceCar towing
Annie3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 6 months ago★★★★★

Dustin was super nice and very polite.

Reasonable priceCar towing
RushLocal Guide · 36 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Jonathan had a speedy arrival and was very polite.

Not sureCar towing
Caitlin5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Jonathan was great, and the service was quick and efficient! Highly Recommend

Car towing
Santiago11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

They towed my semi-truck; they were very punctual, the service was top-notch, and the price was very reasonable. 👍🏼

Great priceCar towing
Tasha1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★

Took them 2 hours to get my car picked up after I talked to them and they said they were a few min out took them almost an hr longer. Would not recommend.

Car towing
cailynne2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Very respectful and nice, made me feel more at ease after a terrible day

Reasonable priceCar towing
Vincent1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Our driver A.J was very comforting and respectful he made a hard time very easy for my family in our time of need ! The rate was very affordable I will always keep Jerry’s towing in mind thanks to him !

Reasonable priceCar towing
Kevin6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

FAST! Great service and professional!

Reasonable priceCar towing
Josh3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

Quick and easy, just how you like a towing experience. Thank you.

Not sureCar towing
David1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★

Very quick and friendly

Not sureCar towing
Francis6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★

Kyle did a fantastic job! Efficient, and great response time. Helped me understand what I would need to do to recover my vehicle property; was respectful and courteous throughout the process. Thank you Kyle!

Reasonable priceCar towing
Judy1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

We waited over 2 hours for another company. Then gave up and called Jerry's Towing . They were quick and very efficient. Thanks! The other company wanted 274.00 to go 4 miles plus the driver wanted 200.00 more!!!

Great priceCar towing
Arlington1416 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

Jeremiah was wonderful. Very pleasant and friendly

Not sureCar towing
Marco6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

Very good Work

Car towing
Erik2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

Service was fast and efficient, driver was kind, courteous and helpful with all questions with all steps involved!

Reasonable priceCar towing
Kaitlyn4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

I had the best tow driver who got my car out of the snow

Reasonable priceCar towing
oldskoolbrawler14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

Eli got me out of a deep snow mess! Great guy. Highly recommend

Not sureCar towing

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Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 20%Reasonable 56%Overpriced 7%Not sure 17%

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