Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%80+43.6Reliability 24%80+19.4Value 14%74+10.5Replies to reviews 7%88+6.2Experts Score= 80Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.80SCORESparta Towing & Recovery - Main
Kentwood, MI · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #103Position by Experts Score among all companies we track in this category. of 144 towing services · 4.8★ from 821 Google reviews
Report card
Percentile vs other towing services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and momentum; weakest: value.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Sparta Towing & Recovery - Main is better than 80% of towing services.A
80
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Sparta Towing & Recovery - Main is better than 80% of towing services.A
80
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Sparta Towing & Recovery - Main is better than 100% of towing services.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Sparta Towing & Recovery - Main is better than 74% of towing services.B
74
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Sparta Towing & Recovery - Main is better than 100% of towing services.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Sparta Towing & Recovery - Main is better than 88% of towing services.A
88
Reviews for your job
Customers hired Sparta Towing & Recovery - Main for 8 kinds of job.
Sparta Towing & Recovery - Main for tire change
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.10
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 78/100.How Job match is calculatedBuilt only from reviews Google tagged “Tire change”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#28 / 58
All 10 Google reviews tagged “Tire change”
JanisLocal Guide · 17 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Amazing service from a sweet woman . She was friendly, efficient, and managed a tire change with long nails. I wish I had learned he name. She was a delightful human!
Tire change
BarbLocal Guide · 61 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
AAA sent Jerry's Towing. They were there within 1/2 hour, and that's great for AAA service. Holly came, she was great! Friendly, informative of what precautious I should take. Did a great job and she did not break a finger nail ( her nails were beautiful) throughout the whole job. Impressive!!
Tire change
Jon12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Brian A was very courteous and helpful. He got my tire changed quickly and got me safely back on the road 😊
Tire change
Scott5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Great
Tire change+ Professionalism
DavidLocal Guide · 36 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
On time and very professional, knew what he was doing and did it very quickly
Tire change+ Punctuality+ Quality+ Professionalism
Dale5 years ago★★★★★
Rating only, no written review.
Tire change
KiraLocal Guide · 36 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Tire change
Barbara2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Tire change+ Punctuality+ Professionalism
Tarvis3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
BatteryBattery serviceCar towing+ Punctuality+ Quality+ Professionalism
PrentissLocal Guide · 1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Tire change+ Quality+ Professionalism
Price
Not enough reviews with a price yet.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 20%Reasonable 56%Overpriced 7%Not sure 17%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Car towing | 222 | — |
| Special vehicle towing | 19 | — |
| Battery | 15 | — |
| Local hauling | 12 | — |
| Tire change | 10 | — |
| Car lockouts | 10 | — |
| Battery service | 6 | — |
| Long distance hauling | 5 | — |
