Susana's Permanent Makeup & Skin Care Center, LLC logo

Susana's Permanent Makeup & Skin Care Center, LLC

Permanent make-up clinic · Weston, WI · reviewed since 2014

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%96+66.5Reliability 31%96+29.5Craft & service penalty98−0.2Experts Score= 96Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.96SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#38 of 91 makeup artistsPosition by Experts Score among all companies we track in this category. · better than 59%
5.0 ★★★★★ 27 Google reviews · 22 photos
96%five-star reviews
0%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
0%reviews answered by the owner
Oct 2025latest review

Susana's Permanent Makeup & Skin Care Center, LLC at a glance

Google reviewers rate the clinic five stars across twenty-seven reviews, noting that the owner has not responded to any feedback. Clients primarily seek permanent eyebrow and eyeliner services, with some also receiving facials or lash extensions. Recurring themes highlight the provider's attentiveness to client preferences, clear communication of procedures, and the use of numbing agents to minimize discomfort. The reviews consistently describe the results as natural and precise, while one client mentioned initial discomfort during a first visit that was resolved during a subsequent touch-up.

  • Google rating: 5.0 out of 5 from 27 reviews (96% five-star).
  • Reviews on this page: 27 Google reviews (23 with written comments).
  • Owner responses: the business replied to 0% of reviews.
  • Most recent review: October 15, 2025.
  • Service: Makeup Artist serving Weston, Wisconsin.

Data from Google, last updated October 25, 2026.

Score profile vs other makeup artists

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and satisfaction; weakest: reliability.

Satisfaction96Reliability96Craft & service98Value–Momentum–Replies to reviews–Satisfaction: 96 (median 96)Reliability: 96 (median 94)Craft & service: 98 (median 99)
This companyMakeup Artists median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Susana's Permanent Makeup & Skin Care Center, LLC: 96/100 on this factor. Category median: 96.A
96
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Susana's Permanent Makeup & Skin Care Center, LLC: 96/100 on this factor. Category median: 94.A
96
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Susana's Permanent Makeup & Skin Care Center, LLC: 98/100 on this factor. Category median: 99.A
98
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 100.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Not enough reviews for this factor yet. Category median: 100.–
–
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 48.–
–

Bar = this company · dark tick = category median.

Star ratings

27 Google reviews we collected

  • 5 stars2696%
  • 4 stars14%
  • 3 stars00%
  • 2 stars00%
  • 1 star00%

Praise vs complaints

Phrases our text analysis found in 23 written reviews

  • Praise3197%
  • Complaints13%

Topic share

How often each topic comes up in the written reviews

  • Quality & results1031%
  • Staff & attitude928%
  • Would recommend928%
  • Communication39%
  • Speed & response13%

What customers talk about

We read 23 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “I just got back from getting my yearly touch up and it was an absolutely wonderful experience!”
  • “Susana is passionate and professional about her work.”
  • “I would recommend her to everyone looking to get eyebrows done!”
  • “Susana explained the process in detail and answered all my questions.”
  • “I received a facial and my skin felt immediate better and I notice a difference in it the next day.”

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Susana's Permanent Makeup & Skin Care Center, LLC for 1 kind of job. Pick one to see what they paid and said.

Recent reviews

KimLocal Guide · 162 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Susan does a great job. I've had my brows done and eyeliner. My own brows have gotten thin as I aged and she defined them subtly so they look natural. I love her work. Thanks Susana. 😊

CaroleLocal Guide · 189 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Susana did a great job on my eyebrows. I was nervous. She put me at ease. It did not even hurt! I am loving my brows.

VanessaLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Super friendly professional and detailed oriented. She did exactly what I wanted and didn't make me feel like I was being to picky. I would recommend her to everyone looking to get eyebrows done! Thank you 😊

AndreaLocal Guide · 183 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Susana is a true artist and professional. She takes great care and pride in what she does and her talent is amazing. I felt completely comfortable. She takes her time and is a great listener. I had heard rave reviews from others about her. She's awesome. My eyebrows turned out perfectly!! I would recommend her over and over again.

Sheng7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Susana is passionate and professional about her work. She produced fabulous results! Im so happy I went to her for my eyebrow work!

MichelleLocal Guide · 61 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Susana is a very detailed, meticulous and knowledgeable aesthetician. She listens first and then asks questions. She recently did my eyeliner and it is stunning! I had no pain or swelling either. Another positive about Susana is her drive to stay educated in the cosmetic field!

Photos

Customer reviews

5.0 ★★★★★ 27 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Filter by topic — each topic is highlighted in the reviews in the same color
Kim BjorklundLocal Guide · 162 reviewsTotal number of Google reviews Kim has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Susan does a great job. I've had my brows done and eyeliner. My own brows have gotten thin as I aged and she defined them subtly so they look natural. I love her work. Thanks Susana. 😊

CaroleLocal Guide · 189 reviewsTotal number of Google reviews Carole has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Susana did a great job on my eyebrows. I was nervous. She put me at ease. It did not even hurt! I am loving my brows.

Donna Nash8 reviewsTotal number of Google reviews Donna has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

She did an amazing job. Did just what i requested. Very skilled.

Vanessa NatzkeLocal Guide · 20 reviewsTotal number of Google reviews Vanessa has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Super friendly professional and detailed oriented. She did exactly what I wanted and didn't make me feel like I was being to picky. I would recommend her to everyone looking to get eyebrows done! Thank you 😊

Andrea CLocal Guide · 183 reviewsTotal number of Google reviews Andrea has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Susana is a true artist and professional. She takes great care and pride in what she does and her talent is amazing. I felt completely comfortable. She takes her time and is a great listener. I had heard rave reviews from others about her. She's awesome. My eyebrows turned out perfectly!! I would recommend her over and over again.

Sheng Xiong7 reviewsTotal number of Google reviews Sheng has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Susana is passionate and professional about her work. She produced fabulous results! Im so happy I went to her for my eyebrow work!

Michelle WLocal Guide · 61 reviewsTotal number of Google reviews Michelle has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Susana is a very detailed, meticulous and knowledgeable aesthetician. She listens first and then asks questions. She recently did my eyeliner and it is stunning! I had no pain or swelling either. Another positive about Susana is her drive to stay educated in the cosmetic field!

DeAnne Anderson3 reviewsTotal number of Google reviews DeAnne has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Susana is absolutely wonderful. She is very professional and easy to talk with. She takes into consideration what your concerns and works her magic. I’m very happy with my results. Love you Susana!!!

  • Positive: Cleanliness, Professionalism
  • Services: Eyeliners, Microblading
Whitney Scarboro1 reviewTotal number of Google reviews Whitney has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I am in LOVE with my eyebrows and permanent eyeliner that Susana did! My eyebrows were basically non-existent and caused a lot of self esteem issues for me and I had been wanting to get them Microbladed for a while but was nervous. After a lot of research I found Susana’s permanent makeup and I could not be happier with the results. I had my eyebrows microbladed and microshaded and permanent eyeliner on my top eyelid. Susana is absolutely amazing!! She made sure to educate me about every detail for both services and her work is absolutely perfect!! I highly recommend!!!

Mary Jo Coleman2 reviewsTotal number of Google reviews Mary has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I had been wanting to have my eyebrows done for a while now. Susana explained the process in detail and answered all my questions. She is truly talented and does great work. I highly recommend her!

  • Positive: Cleanliness, Quality, Professionalism
  • Services: Eyebrows, Microblading

Susana's Permanent Makeup & Skin Care Center, LLC on Google Maps →

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