Google reviewers rate Sweet-Em's Cake Shoppe 4.7 out of 5 stars based on 97 reviews. Customers frequently praise the bakery for its wide variety of flavors, accurate custom designs, and reliable communication regarding orders. Positive feedback highlights the quality of wedding and birthday cakes, as well as the staff's ability to meet tight deadlines. However, low-star reviews cite specific issues with pricing discrepancies, late deliveries, and unfriendly service interactions during pickup or delivery.
Google rating: 4.7 out of 5 from 97 reviews (89% five-star).
Reviews on this page: 98 Google reviews (83 with written comments, 36 with photos).
Owner responses: the business replied to 68% of reviews.
Most recent review: September 10, 2026.
Service: Wedding Cake Baker serving South Bend, Indiana.
Data from Google, last updated October 27, 2026.
Photos
Customer reviews
4.7
★★★★★
97 reviews on Google
5★87
4★3
3★1
2★1
1★6
Reviews from Google, shown as published (original wording, unedited).
What customers talk about
We read 83 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Sweet-Em’s did such a wonderful job on a 70th birthday cake!”
“Place is terrible cakes are trash along with the owner nothing but rude and disrespectful”
“We highly recommend Sweet-Em’s for weddings or any special celebration.”
“Avoid at all costs.”
“Sweet-Em’s did such an amazing job on our wedding cake!”
“Horrible horrible business.”
“Sweet-Em’s also delivered our cake to the venue right on time, making the whole process completely stress-free.”
“The cake was moist and delicious, I received excellent customer service and felt the cost was very reasonable.”
“Incredibly professional process leading up to the wedding and very easy to work with.”
“i honestly cant day enough good things”
People customers mention
Emily6 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Jobs customers hired them for— from Google's service tags and the review text
Team members customers mention
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Laura BrandnerLocal Guide · 54 reviewsiTotal number of Google reviews Laura has written across all businesses on Google Maps, not just this one.
Exceptional cake and beautiful surprise for a special occasion! Definitely suggest calling to get in touch and place the order. Easy process after that! Carrot cake and buttercream was so so so good, wow.
Response from the owner · 4 weeks ago
Thank you so much for your kind review! We appreciate it very much and am so glad the cake was enjoyed for your mom and dads anniversary!
Marissa SLocal Guide · 10 reviewsiTotal number of Google reviews Marissa has written across all businesses on Google Maps, not just this one.
I am happy with the cake she did great , I am disappointed though bc I was told 80.00 and then charged 100.00 upon pick up . I even called to double check the night prior to make sure the price didn’t change. I asked the woman at the register what changed and she just told me she didn’t know. She wasn’t as polite or welcoming as I feel she should be. I love the cake but unfortunately will probably not go back. :(
Response from the owner · 3 months ago
I am so sorry that this happened. This, unfortunately, was a misunderstanding. When the cost options were discussed,the decision was made to do the cake that cost $80 plus $20 for the dragon topper. This is why you were charged $100. I am so sorry that you were given the wrong amount when you called the day before. We are using a new ordering system and it unfortunately did not reflect the added cost of the dragon. My employee was not aware that there was additional cost. I take to heart and understand your disappointment and am working hard to get my systems working properly and employees understanding how to use them so this is not an issue in the future.
I am so glad you were happy with the design of the cake though.
My sincerest apologies for the trouble.
Kerri PriddyLocal Guide · 35 reviewsiTotal number of Google reviews Kerri has written across all businesses on Google Maps, not just this one.
We absolutely LOVE Sweet-Em’s! They made our wedding cake, and it turned out amazing. They paid close attention to every detail we wanted and brought our vision to life beautifully.
One of the things we loved most was the variety of cake flavors, fillings, and frosting options. The combinations are practically endless! We especially appreciated having choices beyond traditional buttercream since that’s not necessarily our favorite.
The cake itself was very moist and delicious. Our guests couldn’t get enough of it—the chocolate layer of the cake with mocha filling disappeared first! It was definitely a crowd favorite.
Sweet-Em’s also delivered our cake to the venue right on time, making the whole process completely stress-free.
We highly recommend Sweet-Em’s for weddings or any special celebration. We’ll definitely be returning for future occasions, and we can’t wait to enjoy the top tier of our wedding cake on our first anniversary! 😉
Response from the owner · 2 months ago
Thank you for your kind and encouraging words! It was a joy to be a part of your special day! Thank you for leaving a review with details that will hopefully be helpful to other couples! All my best to you and Brice!
Ben Thompson5 reviewsiTotal number of Google reviews Ben has written across all businesses on Google Maps, not just this one.
I asked for a challenging custom cake to be made for my wife’s birthday. It was a British style lemon drizzle we had while living in Australia. I was skeptical it could be recreated but Emily and her team nailed it! It was spot on perfect! My wife and I both were blown away. We’ll be back without question.
Response from the owner · 4 months ago
Thank you so much! We are thrilled you and your wife enjoyed the cake! We loved the opportunity to learn and grow! Happy to make this cake anytime!
I love to shopLocal Guide · 54 reviewsiTotal number of Google reviews I has written across all businesses on Google Maps, not just this one.
Sweet-Em’s did such a wonderful job on a 70th birthday cake! Took time to understand what I was looking for and made suggestions where I wasn’t sure what direction to go! The cake was equally beautiful as it was delicious!
Kalista Hochstetler3 reviewsiTotal number of Google reviews Kalista has written across all businesses on Google Maps, not just this one.
Sweet-Em’s did such an amazing job on our wedding cake! We had traditional white with buttercream and it is by far the best cake I’ve ever tasted! The design was exactly what I asked for and I was so impressed with how it turned out!
Response from the owner · 2 months ago
Thank you so much for your kind words! We are so glad you were happy with the taste and design of your wedding cake! It’s such a joy to know it was a part of your special day and that it was enjoyed!
Todd Grove4 reviewsiTotal number of Google reviews Todd has written across all businesses on Google Maps, not just this one.
Dad turned 90 and we needed the best tasting decorated cake we could get. Thank you Kathy and Emily for forfilling that task! He loved it as did everyone else. Everyone needed to know who made the cake. There were so many comments on how great it tasted. You were a big part in making this day a success.
Response from the owner · 7 months ago
Thank you Todd for your review! We are happy we could help make a special celebration for your dad a sweet one!
Beth PenningsLocal Guide · 106 reviewsiTotal number of Google reviews Beth has written across all businesses on Google Maps, not just this one.
I'm so glad I met these lovely ladies a few months ago and discovered that the best cupcake shop in Michiana is less than a mile from my house! Delicious, made from scratch cakes and butter frostings with dozens of options for flavors, fillings, toppings etc. I wanted to do something special for my therapists and neighbors and friends who have been helping me since surgery five weeks ago. This was perfect. They aim to please and Goshen is really fortunate to have them. Tucked away in the little strip of businesses just off Greene Road and Hwy 33.
Response from the owner · 7 months ago
Thank you so much Beth for your kind words and your helpful review!
We are so glad to have met you as well. Hope your “helpers” enjoyed your blessing of sweet treats to them!
