Analyzing 9,871,7159.9M ReviewsFor 27,79727.8K Experts

Experts Reviews · Company report
The Skin Museum logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%94+51.3Reliability 24%88+21.3Value 14%100+14.1Replies to reviews 7%74+5.2Experts Score= 92Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.92SCORE

The Skin Museum

Milwaukee, WI · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #26Position by Experts Score among all companies we track in this category. of 49 piercing studios · 4.9★ from 304 Google reviews

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Report card

Percentile vs other piercing studios (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.The Skin Museum is better than 94% of piercing studios.A
94
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.The Skin Museum is better than 88% of piercing studios.A
88
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.The Skin Museum is better than 100% of piercing studios.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.The Skin Museum is better than 100% of piercing studios.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.The Skin Museum is better than 100% of piercing studios.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.The Skin Museum is better than 74% of piercing studios.B
74

Reviews for your job

Customers hired The Skin Museum for 8 kinds of job.

The Skin Museum for custom tattoo lettering

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.3
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$100–150
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$114–$222
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 78/100.How Job match is calculatedBuilt only from reviews Google tagged “Custom tattoo lettering”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#11 / 14

All 3 Google reviews tagged “Custom tattoo lettering”

Amy7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

My husband and I came in and we got infinity tattoos with our names on and our anniversary date done and we couldn't be happier how they turned out Kay did an amazing job!!!! The lines are perfect!!!! Wish I could show pictures but don't know how.

Tattoo designCustom tattoo lettering
Camille4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Chris absolutely exceeded every expectation I had. He completed three tattoos for me in one session, and every single one turned out beautifully. His attention to detail, precision, and artistry were exceptional, but what really sets him apart is how comfortable and confident he made me feel throughout the entire…

Tattoo aftercareTattoo designCustom tattoo lettering
JamesLocal Guide · 10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

This place was great! They made the whole process of getting a tattoo a breeze. Chris did great work on my wife's tattoo, I've had work done by Ra, and I highly recommend both artists.They were helpful on the design aspect and both do great work with the pen. I will definitely be coming back!

Paid $100–150Tattoo aftercareTattoo designCustom tattoo lettering

Price

$189+51% vs typical piercing studios

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Tattoo design97$119–$290
Tattoos59$114–$277
Tattoo aftercare15—
Color ink tattoos5$114–$271
Piercings4$52–$96
Tattoo cover-ups & reworkings4$132–$310
Custom tattoo lettering3$114–$222
Fine line tattoos3$108–$170

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