Experts Reviews · Company report
Wm. Masters, Inc logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%80+43.6Reliability 24%69+16.7Value 14%100+14.1Replies to reviews 7%100+7.1Craft & service penalty83−1.7Experts Score= 80Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.80SCORE

Wm. Masters, Inc

Bloomington, IL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #19Position by Experts Score among all companies we track in this category. of 28 pipe repair services · 4.8★ from 820 Google reviews

Report card

Percentile vs other pipe repair services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Wm. Masters, Inc is better than 80% of pipe repair services.A
80
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Wm. Masters, Inc is better than 69% of pipe repair services.B
69
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Wm. Masters, Inc is better than 83% of pipe repair services.A
83
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Wm. Masters, Inc is better than 100% of pipe repair services.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Wm. Masters, Inc is better than 100% of pipe repair services.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Wm. Masters, Inc is better than 100% of pipe repair services.A
100

Reviews for your job

Customers hired Wm. Masters, Inc for 8 kinds of job.

Wm. Masters, Inc for heating system installation

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Jobs reviewedHow many Google reviews are tagged with this job.111
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.91
Usually paidThe price range customers picked most often for this job.$1,000+
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$1.6k–$2.8k
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 89/100.How Job match is calculatedBuilt only from reviews Google tagged “Heating system installation”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#1 / 7
Said fairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”.100%

All 111 Google reviews tagged “Heating system installation” · showing 20

Kae5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Gavin and Zac installed a new furnace for me. The were very professional, kept me informed on what they were doing, cleaned up after the job. Was very pleased and would highly recommend William Masters and their team!

Paid $2,000+Reasonable priceHeating system installation
Michael6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Zack, Parker and Tyran were great.These three guys worked well together, were on time, hard workers and got the job done quickly. They replaced our ac and furnace.

Paid $2,000+Reasonable priceInstallationHeating system installationInstall AC
Brandon2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★

We had a good experience in the past with them, we then bought a furnace from them. They did ok, the cover they made for the filter doesn’t fit and drives me crazy. An exhaust pipe was leaking condensation and they came out to fix it and they didn’t fix it right. I ended up having to fix it myself. Our a/c had an…

A/C system maintenanceHeating system installationA/C system repair
richard9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 months ago★★★★★

Gavin O. and Zach S. of Wm. Masters Inc. installed a new HVAC system for us recently. They are very driven towards customer satisfaction with high quality work, attention to detail and looking to the future needs of the customer. Assuring that the installation was well thought out, and executed. They cleaned up the…

Reasonable priceHeating system installationHVAC duct & vent installationInstall AC
Randy5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Furnace & A/C installation by Zac, Gage & Jordan. Excellent job removing the old system and installing the new system. They were careful with the house/flooring, did a great job of cleanup and completely walked is thru the new system. Fully satisfied & highly recommended.

InstallationHeating system installation
Todd2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Gage & Jordan did a great job with my HVAC installation. They treated me and my home with respect and left everything spotless after the job. Very professional and courteous. They checked with me before drilling and explained everything in detail at completion, answering all of my questions along the way. Done with…

Paid $1,000+Reasonable priceHeating system installationInstall thermostatInstall AC
WarrenLocal Guide · 71 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 6 months ago★★★★★

Masters came out and did our annual winter check and replaced our whole house humidifier. Did an amazing job. Zach is the best! Would highly recommend. I just had them put in a new furnace and Zac and Gage were fantastic!!!

Paid $1,000+Reasonable priceHVAC system maintenanceA/C system maintenanceHeating system installation
Kristel8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Tanner, Jordan & Zac were at our house on 3/19/26 to replace our almost 30 year old heating & air conditioning units. They were prompt, covered my flooring, efficient & informative on the new units. I highly recommend Wm. Masters for your needs!

Paid $1,000+Reasonable priceHeating system installation
Judy1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

This past week I was awakened to the alarm of my C/O detector going off at 2:30 AM. After checking to make sure it wasn't low batteries and it was for real, I left and went to a family members house and first thing in the morning called and the RTFPD send one of the firefighters over with the meter and sure enought…

Heating system installation
B1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 10 months ago★★★★★

Prompt professional service.

Heating system installationInstall AC
Roseanne2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★

Brad has been out technician for many years. He is amazing. We have had adjustments made on our heating and A/C units. They are new and had noise issues from the beginning. Loud noises out of the ducts when the heat would turn on and then the noise would lower after a bit. Our new A/C makes a horrible noise when…

Paid $1,000+Reasonable priceHVAC system repairHVAC system maintenanceHeating system installation
Susan2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

Both Sales and Service were great - left area very clean after installation and service tech was knowledgeable. New furnace & AC installed with job completed and cleanup done in 7 hours! WM, Masters will be our go to for future HVAC & plumbing needs.

Paid $1,000+Reasonable priceHeating system installationInstall AC
Lori11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

Tanner and Jordan did an amazing job installing my HVAC. They were very neat, orderly and cleaned up very well after.

Paid $1,000+Reasonable priceHeating system installationInstall AC
Deborah3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

Wm Masters replaced our HVAC SYSTEM in one day at a very reasonable price. They did two furnaces and one AC In about 8 hours with minimal disruption. Shawn, Barry, and all of the technicians were very quick to answer our questions and explain details. Overall, a very pleasant experience. Would recommend these guys to everyone.

Paid $1,000+Reasonable priceHeating system installation
Kelly5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

Replaced furnace and added a new humidifier. Zac and Gage were excellent installers.

Paid $1,000+Great priceHeating system installation
BillLocal Guide · 12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Recently contracted Wm. Masters for our HVAC system replacement. Shawn was our first contact for our quote, and he was timely, professional, and honest. Once we made our decision, the process again was smooth and painless. Great communication from the office and installation team. Tanner and Jordan communicated…

Heating system installationInstall thermostatInstall AC
Chris1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

WM. Masters, Inc replaced our old furnace, AC, and thermostat. Zac and Gage did great work in great time. I would definitely use them again.

Paid $1,000+Reasonable priceHeating system installationInstall AC
Justin2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Had a new air conditioner and HVAC installed, they did an excellent job! After the installation they took the time to walk us through the new setup and make sure all our questions were answered.

Great priceHeating system installationInstall AC
Matt8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

We needed to replace our dual HVAC systems in our house. William Masters gave us a very fair price and the installment team (Zach, Gage, Gavin) did a great job with a difficult install (tight fit for the upstairs unit). Great job!

Great priceHeating system installationInstall AC
JenniferLocal Guide · 57 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Would give more stars if I could. We had a lot of issues trying to get the right size of unit and price when needing to replace our AC/furnace. Trane brand is top of the line and WM makes it affordable. Their installers were able to custom fabricate everything needed for our install. Customers service is top…

Customer photo from Jennifer's review
HVAC system repairInstallationHeating system installation

Show more heating system installation reviews (91 more) →

Price

$1.6k+237% vs typical pipe repair services

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 17%Reasonable 81%Overpriced 0%Not sure 2%

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