The Best Makeup Artists
We graded 117 companies on seven things customers actually report: satisfaction, reliability, workmanship, value, momentum, track record and how owners handle complaints.
From 17,233 Google reviews of 117 top-rated makeup artists nationwide. Updated November 3, 2026.
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Best makeup artists for private makeup lessons
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Hopcraft CollectiveHow Job match is calculatedBuilt only from reviews Google tagged “Private makeup lessons”:Stars on this job 55%5.00★Number of such jobs 25%3Overall Experts Score 20%97Job match= 94Stars are pulled toward the category average (4.90★) when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.94
Berry Hill BeautyHow Job match is calculatedBuilt only from reviews Google tagged “Private makeup lessons”:Stars on this job 55%5.00★Number of such jobs 25%3Overall Experts Score 20%84Job match= 91Stars are pulled toward the category average (4.90★) when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.91Job match = this company’s ★ on reviews Google tagged “Private makeup lessons” (shrunk toward the category average when there are few), how many such jobs it has done, and its overall Experts Score.
What customers said about private makeup lessons
Berry Hill BeautyMadison and her staff will go out of her way to make you feel beautiful ❤️ Highly recommend!!
Hopcraft CollectiveAmanda & her team have been doing my makeup for special occasions and photo shoots starting with my engagement photos through maternity & family photos - going on about 6-7 years. I have also done a private makeup lesson and a recent group lesson in her new studio. She and her team are always incredibly professional…
Hopcraft CollectiveWhen I was working as a photographer, I worked with this talented team for over 10 years in the industry. The consistency of their skill and professionalism is top notch. I always had the peace of mind that I could rely on them for everything from communication and being on time, to going above and beyond to make…
Hopcraft CollectiveI took a private makeup class with Amanda because I had no clue how to put on makeup and at 50 I figured it was about time. With Amanda’s patient and encouraging instruction I can now confidently apply my own makeup. She also helped me pick out products that best suited me. That was really helpful because the makeup…
Berry Hill BeautyNot only have I had the best facial at MHD Beauty, I recently had the opportunity to take the beauty basics makeup lesson. Canaan and Madison had so many great tips and tricks to share. My makeup looked flawless and effortless at the end of the lesson. I am now using smaller amounts of less products to achieve the…
Berry Hill BeautyThe lesson was paced well and addressed any concerns I shared regarding my facial care and makeup routine. Canaan was thorough and patient, took into account my specific needs and wants, and gave me so many great tips! I felt like a princess and so beautiful when it was over. Overall, a great experience!
Overall ratings
Experts Score 0–100Experts Score (0–100)Absolute quality first: recency-weighted star average (≈54%), share of 1–2★ reviews (≈24%), customers’ price verdicts (≈14%), owner replies to critical reviews (≈7%); minus up to 10 points each for complaints flagged in Google review highlights and for a real slide in recent ratings. Hover a company’s score on its page for the full breakdown. and a letter grade per factor (A = top 20% of makeup artists).
| # | Company | ScoreExperts Score (0–100)Absolute quality first: recency-weighted star average (≈54%), share of 1–2★ reviews (≈24%), customers’ price verdicts (≈14%), owner replies to critical reviews (≈7%); minus up to 10 points each for complaints flagged in Google review highlights and for a real slide in recent ratings. Hover a company’s score on its page for the full breakdown. | FactorsFactor grades, in orderSatisfaction (54%): Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Reliability (24%): How rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Craft & service (0%): Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Value (14%): Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Momentum (0%): Penalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Replies to reviews (7%): How often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.One letter per factor score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = below 20. | ★Google star rating as shown on Google Maps. | Typical billMedian bill customers of this company reported in their reviews (needs 3+ priced reviews). |
|---|---|---|---|---|---|
| 1 |  Glam UpNashville, TN | A 100How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%100+69.2Reliability 31%99+30.5Experts Score= 100Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 5.00 | $140 |
| 2 |  Caro Benítez Makeup Studio & SpaLenexa, KS | A 100How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%100+69.2Reliability 31%99+30.5Experts Score= 100Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 5.00 | $153 |
| 3 |  Kimberly Yasmine LLCMemphis, TN | A 100How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%100+58.7Reliability 26%99+25.8Value 15%100+15.2Experts Score= 100Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AAAAA– | 5.00 | — |
| 4 |  Beauty By K2Nashville, TN | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%98+30.2Experts Score= 99Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 4.99 | — |
| 5 |  Creations Art and BeautyHemet, CA | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%98+30.2Experts Score= 99Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 4.99 | — |
| 6 |  PERMANENT MAKEUP CREATIONSJacksonville, FL | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%99+58.1Reliability 26%97+25.3Value 15%100+15.2Craft & service penalty99−0.1Experts Score= 99Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AAAAA– | 4.99 | — |
| 7 |  Maekalah MakeupPortsmouth, NH | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%100+69.2Reliability 31%98+30.2Experts Score= 99Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 5.00 | — |
| 8 | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%99+58.1Reliability 26%97+25.3Value 15%100+15.2Craft & service penalty99−0.1Experts Score= 99Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AAAAA– | 4.99 | — | |
| 9 |  Venoma ArtistryMemphis, TN | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%100+58.7Reliability 26%98+25.6Value 15%100+15.2Experts Score= 99Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA–AA– | 5.00 | — |
| 10 |  Vibrantly Unique LLCHuntsville, TX | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%100+58.7Reliability 26%98+25.6Value 15%100+15.2Experts Score= 99Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA–AA– | 5.00 | — |
| 11 |  Elevated Artistry- Shylah JoHuntsville, TX | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%100+69.2Reliability 31%98+30.2Experts Score= 99Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 5.00 | — |
| 12 |  Makeup by Mel KCBlue Springs, MO | A 99How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%100+69.2Reliability 31%98+30.2Experts Score= 99Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 5.00 | — |
What jobs cost
What customers paid, from the price Google asks reviewers to report.
| Job | Low25th percentile: 1 in 4 customers paid less than this. | TypicalMedian of the bill customers reported in their Google review (Google asks reviewers for a price range; we use the middle of each range). | High75th percentile: 1 in 4 customers paid more than this. | FairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”. |
|---|---|---|---|---|
| Haircut | $30 | $43 | $58 | 100% |
| Hairstyling | $41 | $50 | $73 | 0% |
| Hair coloring | $111 | $155 | $214 | 100% |
| Makeup services | $128 | $150 | $197 | 0% |
| Hair highlighting | $185 | $246 | $371 | 0% |
| Eyelash extensions | $99 | $128 | $151 | 0% |
| Blowouts | $34 | $49 | $79 | 100% |
| Shampoo & conditioning | $53 | $110 | $169 | 0% |
| Manicure | $53 | $71 | $91 | 100% |
| Pedicure | $40 | $53 | $68 | 80% |
| Bridal services | $150 | $194 | $292 | 100% |
| Acrylic nails | $63 | $76 | $91 | 0% |
Makeup Artists at a glance
How the 117 makeup artists we rated compare, and what customers praise most.
Experts Score grades
A = score 80+, F = below 20.
- Grade A9783%
- Grade B1815%
- Grade C11%
- Grade D11%
- Grade F00%
Google ratings
Average stars per company.
- 4.90★ and up7968%
- 4.80–4.89★2723%
- 4.60–4.79★87%
- Below 4.60★33%
What customers praise
Share of Google review highlights.
- Quality1,73829%
- Professionalism1,82130%
- Responsiveness00%
- Punctuality1,24521%
- Value1,18220%
Was the price fair?
All price verdicts left with reviews.
- Great price21171%
- Reasonable7826%
- Overpriced41%
- Not sure31%
Price verdicts by year
Share calling it great / reasonable / overpriced.
How we grade
Satisfaction (54%) — Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.
Reliability (24%) — How rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.
Craft & service (penalty, up to −10) — Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.
Value (14%) — Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.
Momentum (penalty, up to −10) — Penalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.
Replies to reviews (7%) — How often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.