The Best Tanning Salons
We graded 9 companies on seven things customers actually report: satisfaction, reliability, workmanship, value, momentum, track record and how owners handle complaints.
From 1,249 Google reviews of 9 top-rated tanning salons nationwide. Updated October 28, 2026.
Find the right company for your job
Pick the job — we re-rank companies by how customers rated that exact job.
Best tanning salons for shampoo & conditioning
Clear ✕Job match = this company’s ★ on reviews Google tagged “Shampoo & conditioning” (shrunk toward the category average when there are few), how many such jobs it has done, and its overall Experts Score.
What customers said about shampoo & conditioning
I got my hair styled by Brynlee and she was awesome! She was super friendly. She did great listening to what I wanted for my hair and I love how it turned out! Definitely recommend!
Gracie Bryson is amazing! 🤩 She listened to all of the things that I was looking for in a haircut and more! She knows what she’s doing, and did a fantastic job with my curly/wavy hair. She gave me the dimension and layers I was looking for from a haircut. It’s been a trick to find someone who can do curly fine…
UPDATE: my hair is still amazing and flawless! Gracie does amazing work! She creates such a safe and warm environment with her clients and makes sure they feel welcomed in her chair. She does great quality work and makes everyone always feel like a million bucks! She's a great communicator and listens intently to…
Gracie is an absolute gem! I’ve never felt more confident walking out of a salon. She truly listened to what I wanted, offered expert advice, and completely nailed the look I was going for. Her attention to detail, warm personality, and professional touch made the entire experience amazing from start to finish.…
Gracie K is thee best! She makes sure we are on the same page about what I want for my hair and she delivers perfectly! While in her chair I feel like I’m in a safe space with a best friend. Will be coming to her forever!! Thank you Gracie!! Had to add a photo of my hair. Her talent is amazing! Going to miss…
I am always so happy with my hair when I leave Gracie’s chair!! She does such a great job and I feel like she really listens to me about what I want done and I can be kind of Picky ( OK, very picky ) she doesn’t amazing job
Overall ratings
Experts Score 0–100Experts Score (0–100)Absolute quality first: recency-weighted star average (≈54%), share of 1–2★ reviews (≈24%), customers’ price verdicts (≈14%), owner replies to critical reviews (≈7%); minus up to 10 points each for complaints flagged in Google review highlights and for a real slide in recent ratings. Hover a company’s score on its page for the full breakdown. and a letter grade per factor (A = top 20% of tanning salons).
| # | Company | ScoreExperts Score (0–100)Absolute quality first: recency-weighted star average (≈54%), share of 1–2★ reviews (≈24%), customers’ price verdicts (≈14%), owner replies to critical reviews (≈7%); minus up to 10 points each for complaints flagged in Google review highlights and for a real slide in recent ratings. Hover a company’s score on its page for the full breakdown. | FactorsFactor grades, in orderSatisfaction (54%): Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Reliability (24%): How rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Craft & service (0%): Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Value (14%): Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Momentum (0%): Penalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Replies to reviews (7%): How often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.One letter per factor score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = below 20. | ★Google star rating as shown on Google Maps. | Typical billMedian bill customers of this company reported in their reviews (needs 3+ priced reviews). |
|---|---|---|---|---|---|
| 1 | A 93How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%95+55.8Reliability 26%86+22.4Value 15%100+15.2Craft & service penalty95−0.5Experts Score= 93Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AAAA–– | 4.96 | — | |
| 2 | Tanz by KenzParadise, UT | A 93How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%97+56.9Reliability 26%87+22.7Value 15%90+13.7Craft & service penalty93−0.7Experts Score= 93Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AAAAA– | 5.00 | — |
| 3 | A 91How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%92+63.7Reliability 31%89+27.4Experts Score= 91Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 4.96 | — | |
| 4 | A 82How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%83+57.5Reliability 31%79+24.3Experts Score= 82Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AB––A– | 4.84 | — | |
| 5 | B 76How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%82+44.7Reliability 24%70+17Value 14%87+12.3Replies to reviews 7%96+6.8Craft & service penalty98−0.2Momentum penalty54−4.6Experts Score= 76Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | ABAACA | 4.85 | $105 | |
| 6 | B 60How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%61+33.3Reliability 24%49+11.9Value 14%90+12.7Replies to reviews 7%70+4.9Craft & service penalty67−3.3Experts Score= 60Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | BCBAAB | 4.52 | $31 | |
| 7 | C 49How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%50+27.3Reliability 24%29+7Value 14%100+14.1Replies to reviews 7%32+2.3Craft & service penalty81−1.9Experts Score= 49Grade C: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | CDAAAD | 4.51 | — | |
| 8 | D 31How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%42+22.9Reliability 24%2+0.5Value 14%87+12.3Replies to reviews 7%29+2.1Craft & service penalty95−0.5Momentum penalty40−6Experts Score= 31Grade D: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | CFAACD | 4.64 | $110 | |
| 9 | D 27How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%58+31.6Reliability 24%17+4.1Value 14%21+3Replies to reviews 7%43+3Craft & service penalty22−7.8Momentum penalty27−7.3Experts Score= 27Grade D: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | CFDDDC | 4.68 | — |
What jobs cost
What customers paid, from the price Google asks reviewers to report.
| Job | Low25th percentile: 1 in 4 customers paid less than this. | TypicalMedian of the bill customers reported in their Google review (Google asks reviewers for a price range; we use the middle of each range). | High75th percentile: 1 in 4 customers paid more than this. | FairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”. |
|---|---|---|---|---|
| Haircut | $25 | $32 | $139 | 0% |
Tanning Salons at a glance
How the 9 tanning salons we rated compare, and what customers praise most.
Experts Score grades
A = score 80+, F = below 20.
- Grade A444%
- Grade B222%
- Grade C111%
- Grade D222%
- Grade F00%
Google ratings
Average stars per company.
- 4.90★ and up333%
- 4.80–4.89★222%
- 4.60–4.79★222%
- Below 4.60★222%
What customers praise
Share of Google review highlights.
- Quality9930%
- Professionalism9830%
- Responsiveness00%
- Punctuality6119%
- Value7021%
Was the price fair?
All price verdicts left with reviews.
Not enough data yet.
Price verdicts by year
Share calling it great / reasonable / overpriced.
How we grade
Satisfaction (54%) — Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.
Reliability (24%) — How rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.
Craft & service (penalty, up to −10) — Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.
Value (14%) — Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.
Momentum (penalty, up to −10) — Penalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.
Replies to reviews (7%) — How often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.