The Best Tattoo Parlors in Wisconsin
We graded 9 companies on seven things customers actually report: satisfaction, reliability, workmanship, value, momentum, track record and how owners handle complaints.
From 4,230 Google reviews of 19 top-rated tattoo parlors nationwide; 9 of them in Wisconsin. Updated October 29, 2026.
Find the right company for your job
Pick the job — we re-rank companies by how customers rated that exact job.
Best tattoo parlors in Wisconsin for ear piercing
Clear ✕Job match = this company’s ★ on reviews Google tagged “Ear piercing” (shrunk toward the category average when there are few), how many such jobs it has done, and its overall Experts Score.
What customers said about ear piercing
Allie was wonderful to work with! She was patient and accommodating for my piercing appt where we decided on 4 piercings. No issues and everything is healing great, I went back again for a 5th. Highly recommend this studio!
My daughter Loves her new piercing and upgraded jewelry! Cody is so knowledgeable and professional! He explains everything so well, it really helped ease her anxiety. She was able to get through it with minimal pain, quickly.
I took my 5yr old to get her ears pierced and it went so smoothly! Allie is so patient and kind and really knows how to help the littles feel comfortable. I would absolutely go back for both adult and child piercings!
Allie did a fantastic job with my 6 year old! A positive and hygienic experience!
Got my 8 yo's ears pierced today (it was her birthday present). They were absolutely wonderful and so thorough! It's also such a cute spot! Highly recommend!!
10/10 experience for my 8 year olds first piercing! Allie was amazing with her, explained everything to us, and made the experience quick as possible!
Overall ratings
Experts Score 0–100Experts Score (0–100)Absolute quality first: recency-weighted star average (≈54%), share of 1–2★ reviews (≈24%), customers’ price verdicts (≈14%), owner replies to critical reviews (≈7%); minus up to 10 points each for complaints flagged in Google review highlights and for a real slide in recent ratings. Hover a company’s score on its page for the full breakdown. and a letter grade per factor (A = top 20% of tattoo parlors).
| # | Company | ScoreExperts Score (0–100)Absolute quality first: recency-weighted star average (≈54%), share of 1–2★ reviews (≈24%), customers’ price verdicts (≈14%), owner replies to critical reviews (≈7%); minus up to 10 points each for complaints flagged in Google review highlights and for a real slide in recent ratings. Hover a company’s score on its page for the full breakdown. | FactorsFactor grades, in orderSatisfaction (54%): Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Reliability (24%): How rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Craft & service (0%): Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Value (14%): Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Momentum (0%): Penalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Replies to reviews (7%): How often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.One letter per factor score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = below 20. | ★Google star rating as shown on Google Maps. | Typical billMedian bill customers of this company reported in their reviews (needs 3+ priced reviews). |
|---|---|---|---|---|---|
| 1 | Black Thorn TattooKimberly, WI | A 98How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%96+29.5Experts Score= 98Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 5.00 | $462 |
| 2 | A 98How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%96+29.5Experts Score= 98Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––A– | 5.00 | $153 | |
| 3 | A 98How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%99+62.9Reliability 28%99+28Replies to reviews 8%88+7.2Experts Score= 98Not enough data for value; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––AA | 4.99 | $96 | |
| 4 | B 79How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%81+44.2Reliability 24%90+21.8Value 14%87+12.3Replies to reviews 7%38+2.7Craft & service penalty81−1.9Experts Score= 79Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AAAAAD | 4.81 | — | |
| 5 | B 79How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%82+52.1Reliability 28%88+24.8Replies to reviews 8%25+2.1Experts Score= 79Not enough data for value; its weight is shared by the others.Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | AA––AD | 4.83 | $167 | |
| 6 | B 73How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%75+40.9Reliability 24%80+19.4Value 14%66+9.3Replies to reviews 7%100+7.1Craft & service penalty66−3.4Experts Score= 73Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | BABBAA | 4.70 | $189 | |
| 7 | B 65How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%75+51.9Reliability 31%60+18.5Momentum penalty48−5.2Experts Score= 65Not enough data for value, replies to reviews; its weight is shared by the others.Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | BB––C– | 4.83 | $374 | |
| 8 | C 40How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%53+33.7Reliability 28%22+6.2Replies to reviews 8%19+1.6Momentum penalty86−1.4Experts Score= 40Not enough data for value; its weight is shared by the others.Grade C: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | CD––AF | 4.57 | $173 | |
| 9 | D 22How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%36+19.6Reliability 24%14+3.4Value 14%44+6.2Replies to reviews 7%13+0.9Craft & service penalty60−4Momentum penalty58−4.2Experts Score= 22Grade D: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews. | DFBCCF | 4.49 | $123 |
What jobs cost
What customers paid, from the price Google asks reviewers to report.
| Job | Low25th percentile: 1 in 4 customers paid less than this. | TypicalMedian of the bill customers reported in their Google review (Google asks reviewers for a price range; we use the middle of each range). | High75th percentile: 1 in 4 customers paid more than this. | FairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”. |
|---|---|---|---|---|
| Tattoos | $114 | $183 | $340 | 0% |
| Tattoo design | $74 | $132 | $233 | 0% |
| Fine line tattoos | $132 | $203 | $359 | 0% |
| Color ink tattoos | $144 | $236 | $536 | 0% |
| Piercings | $20 | $60 | $81 | 0% |
| Tattoo cover-ups & reworkings | $183 | $374 | $485 | 0% |
| Ear piercing | $72 | $108 | $132 | 100% |
| Solid black work tattoos | $169 | $236 | $410 | 0% |
| Abstract tattoos | $139 | $224 | $614 | 0% |
| Custom tattoo lettering | $131 | $225 | $360 | 0% |
Tattoo Parlors in Wisconsin at a glance
How the 9 tattoo parlors we rated in Wisconsin compare, and what customers praise most.
Experts Score grades
A = score 80+, F = below 20.
- Grade A333%
- Grade B444%
- Grade C111%
- Grade D111%
- Grade F00%
Google ratings
Average stars per company.
- 4.90★ and up333%
- 4.80–4.89★333%
- 4.60–4.79★111%
- Below 4.60★222%
What customers praise
Share of Google review highlights.
- Quality15530%
- Professionalism15730%
- Responsiveness00%
- Punctuality10520%
- Value10720%
Was the price fair?
All price verdicts left with reviews.
Not enough data yet.
Price verdicts by year
Share calling it great / reasonable / overpriced.
How we grade
Satisfaction (54%) — Recency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.
Reliability (24%) — How rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.
Craft & service (penalty, up to −10) — Google review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.
Value (14%) — Customers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.
Momentum (penalty, up to −10) — Penalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.
Replies to reviews (7%) — How often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.
