Financial planner · Pembroke Pines, FL · reviewed since 2021
iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%98+57.5Reliability 26%99+25.8Value 15%100+15.2Experts Score= 99Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.99SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#8 of 51 retirement planningiPosition by Experts Score among all companies we track in this category. · better than 86%
5.0★★★★★70 Google reviews · 11 photos
99%five-star reviews
4.96★last 12 monthsiAverage stars on reviews from the last 12 months only.
0%1–2★ in 2 yearsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
Google reviewers rate Advise Financial five stars based on seventy reviews, noting the firm addresses retirement planning, tax strategies, and portfolio management. Clients frequently describe the team as punctual, communicative, and knowledgeable, often appreciating the clear, data-backed options provided for informed decision-making. The service is noted for being fee-only and tailored to individual financial situations, with no recurring criticisms identified in the provided excerpts.
Google rating: 5.0 out of 5 from 70 reviews (99% five-star).
Reviews on this page: 70 Google reviews (61 with written comments).
Owner responses: the business replied to 6% of reviews.
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: satisfaction.
Advise FinancialRetirement Planning median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Advise Financial: 98/100 on this factor. Category median: 97.A
98
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Advise Financial: 99/100 on this factor. Category median: 97.A
99
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Advise Financial: 100/100 on this factor. Category median: 100.A
100
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Advise Financial: 100/100 on this factor. Category median: 100.A
100
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Advise Financial: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 55.–
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Bar = this company · dark tick = category median.
Star ratings
70 Google reviews we collected
5.0of 5
5 stars6999%
4 stars11%
3 stars00%
2 stars00%
1 star00%
Praise vs complaints
Phrases our text analysis found in 61 written reviews
100%praise
Praise104100%
Complaints00%
PriceiGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Price verdicts customers left with their Google review
100%fair
Great price643%
Reasonable857%
Overpriced00%
Not sure00%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude3130%
Would recommend2827%
Quality & results1212%
Communication1010%
Honesty & trust1010%
Speed & response88%
Price & value55%
What customers talk about
We read 61 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Alonso is extremely knowledgeable about retirement planning, investments, and tax strategies, while also being professional and approachable.”
“I highly recommend using Alonso’s financial planning services, especially those preparing for retirement.”
“Alonso and his team were thorough, communicated well and delivered exactly on what they had committed to do.”
“The financial advisor and his team were extremely punctual, answered all my questions clearly, gave me different options, and presented solutions so I…”
“Their financial planning expertise and methodology quickly built confidence and trust in our relationship.”
“The process was quick, efficient, and made me at ease.”
“Great tools to run "what-if" scenarios and reasonable hourly rates for the peace of mind that comes from working with a professional like Alonso.”
People customers mention
Alonso19 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Reviews for your job
Customers hired Advise Financial for 6 kinds of job. Pick one to see what they paid and said.
Ken6 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 days ago★★★★★
Alonso is straightforward, and keeps everything simple for someone who knows nothing about finance. He is straight to the point and gives excellent reasoning for it.
Andrew6 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 days ago★★★★★
Highly recommended! Knowledgeable and trustworthy. Helped us with our Roth conversions, tax and retirement plan.
Michael1 reviewiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★
Advise was just what I was looking for, a fiduciary adviser who worked with me as a partner in whatever way I needed at the time.
Retirement savings consulting
jerry5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★
I was seeking guidance on my retirement planning. Alonso was the perfect fit. He listens and adjusts the plan with individual concerns . Whether you are financially savvy or a novice, Alonso will guide you to the right path. He addressed my MANY questions and made valuable suggestions . The process was quick,…
PD14 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
My experience with Alonso has been amazing. By far the best experience I had with an avisor and I got s much value so far working with him. I highly recommend them.
Great priceFinancial planInvestment advisingTax planning
CandidaLocal Guide · 176 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
The financial advisor and his team were extremely punctual, answered all my questions clearly, gave me different options, and presented solutions so I could decide what to do. They also offered useful guidance that helped me make an informed decision
Alonso is straightforward, and keeps everything simple for someone who knows nothing about finance. He is straight to the point and gives excellent reasoning for it.
I was seeking guidance on my retirement planning. Alonso was the perfect fit. He listens and adjusts the plan with individual concerns . Whether you are financially savvy or a novice, Alonso will guide you to the right path. He addressed my MANY questions and made valuable suggestions . The process was quick, efficient, and made me at ease. One note, I had previously worked with two different financial planners over the years and he exceeded all my expectations. There is no pressure, no sales pitches , and the answers and suggestions are custom to your wants and needs. I highly recommend using Alonso’s financial planning services, especially those preparing for retirement.
My experience with Alonso has been amazing. By far the best experience I had with an avisor and I got s much value so far working with him. I highly recommend them.
The financial advisor and his team were extremely punctual, answered all my questions clearly, gave me different options, and presented solutions so I could decide what to do. They also offered useful guidance that helped me make an informed decision
Por su habilidad para comprender el mundo financiero latinoamericano y norteamericano, es un recurso ideal de planeación fianciera para aquellos con capital e intereses económicos en ambos sectores.
Helped me review my financial situation and various retirement scenarios. The process was clear and very quick. Everyone was pleasant to work with. I plan to continue with yearly checkups.
Very educational sessions. Presented interesting options that I had not considered. Probably basic investing for them, but truly useful information/suggestions that I can use.
My husband and I needed a second opinion and more detail around our personal finances as we near retirement. Alonso and his team were thorough, communicated well and delivered exactly on what they had committed to do. We now have a road map, and IMPORTANTLY peace of mind, to retirement. Big thanks to Alonso and his team!!!!!!!!!!