Analyzing 9,108,2729.1M ReviewsFor 25,80125.8K Experts

Experts Reviews · Company report
Allure Studio logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%90+49.1Reliability 24%72+17.5Value 14%100+14.1Replies to reviews 7%17+1.2Craft & service penalty91−0.9Momentum penalty24−7.6Experts Score= 73Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.73SCORE

Allure Studio

Apopka, FL · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #135Position by Experts Score among all companies we track in this category. of 147 makeup artists · 4.9★ from 222 Google reviews

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Report card

Percentile vs other makeup artists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and craft & service; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Allure Studio is better than 90% of makeup artists.A
90
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Allure Studio is better than 72% of makeup artists.B
72
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Allure Studio is better than 91% of makeup artists.A
91
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Allure Studio is better than 100% of makeup artists.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Allure Studio is better than 24% of makeup artists.D
24
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Allure Studio is better than 17% of makeup artists.F
17

Reviews for your job

Customers hired Allure Studio for 8 kinds of job.

Allure Studio for hair coloring

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.11
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.64
Usually paidThe price range customers picked most often for this job.$100–120
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$108–$214
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 61/100.How Job match is calculatedBuilt only from reviews Google tagged “Hair coloring”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#19 / 19

All 11 Google reviews tagged “Hair coloring”

Paula6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

An amazing experience with an amazing stylist!!!

Paid $180–200Hair coloringDreadlocks
Annette5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Love my new loctician Marshay she is the best and growing my hair super fast. The shop is not only beautiful but everyone there is friendly and courteous. Also it’s a one stop shop get your locs, braids and lashes done in one spot, just book now!

Customer photo from Annette's review
Paid $100–120HairstylingHair coloringBraids
JeremyCharlene5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Marshay is the GOAT!!! I started coming to her in 2020 my hair was an absolute disaster due to a psoriasis outbreak that caused my hair to thin out and flake. I was extremely annoyed and embarrassed on how my locks looked. In the beginning she educated me and nursed my hair back to health. It is now 4 years later…

HairstylingHair coloringUpdos
Joi9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Great service from Marshay & Dashley I got a retweet and style, make up and nails done. Absolutely will keep booking here!

HairstylingHair coloringDreadlocks
Cory1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★

Had an appointment at 11am Sat 11/23/21 was in route when i was told to take my time because Marshay was behind schedule. She started washing my hair and adding color but she did it fast and sloppy which resulted in all my ears and shirt stained with black dye . I got know apology or discount when it supposedly was…

DreadlocksHair coloring− Punctuality− Professionalism
D.R.5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

My Loctician Marsha was very professional. And I looked fabulous with my locs😉

Hair coloring+ Punctuality+ Cleanliness+ Quality
Thomas2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

Allure Studios, the Owner (Marshay) and its experienced hair stylists are the epitome of great customer service and professionalism. They have been gifted in the area of beauty to change and upgrade any hairstyle of your choice! The vibe and environment is family oriented and the experience is second to none. I…

Hair coloringHair extensionsHairstyling+ Punctuality+ Cleanliness+ Quality
Registered6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

Rating only, no written review.

Hair coloringHairstyling+ Cleanliness+ Professionalism+ Value
Poochie1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

Rating only, no written review.

Hair coloringHairstyling+ Punctuality+ Cleanliness+ Quality
Ursula5 years ago★★★★★

Rating only, no written review.

Hair coloringHairstyling+ Punctuality+ Cleanliness+ Quality
Lovely3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

Rating only, no written review.

Hair coloringHair extensionsHairstyling+ Punctuality+ Cleanliness+ Quality

Price

$124+57% vs typical makeup artists

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Hairstyling80$43–$108
Dreadlocks61—
Braids16—
Hair extensions12—
Hair coloring11$108–$214
Updos4—
Twist braids4—
Manicure4$56–$88

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