Analyzing 7,273,9057.3M ReviewsFor 20,60220.6K Experts

Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%82+44.7Reliability 24%61+14.8Value 14%86+12.2Replies to reviews 7%79+5.6Momentum penalty90−1Experts Score= 76Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.76SCORE

American Security & Lock Inc.

Holly Springs, NC · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #30Position by Experts Score among all companies we track in this category. of 36 security guard services · 4.8★ from 116 Google reviews

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Report card

Percentile vs other security guard services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and momentum; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.American Security & Lock Inc. is better than 82% of security guard services.A
82
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.American Security & Lock Inc. is better than 61% of security guard services.B
61
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.American Security & Lock Inc. is better than 100% of security guard services.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.American Security & Lock Inc. is better than 86% of security guard services.A
86
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.American Security & Lock Inc. is better than 90% of security guard services.A
90
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.American Security & Lock Inc. is better than 79% of security guard services.B
79

Reviews for your job

Customers hired American Security & Lock Inc. for 3 kinds of job.

American Security & Lock Inc. for lock rekeying

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.7
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.43
Usually paidThe price range customers picked most often for this job.$200+
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 64/100.How Job match is calculatedBuilt only from reviews Google tagged “Lock rekeying”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#2 / 2
Said fairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”.86%

All 7 Google reviews tagged “Lock rekeying”

marcus7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

I called him out for two separate services once to rekey my house and once to get new keys for both my cars. He was super nice and professional. He came after the kids were put to bed for the night and he made sure he was super quite the whole time to not wake them up. I will always recommend him for any locksmith needs.

Great priceLock rekeying
Florence8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

Great help! Got me a new key in minutes late at night when i was locked out.

Paid $200+Reasonable priceSafe lock install, open & repairLock rekeying
MaiLocal Guide · 50 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★

[EDITED IN RESPONSE] I stand by my comments, buyer beware, and If you took the time to respond, then I implore you to consider changing your practices. [END OF UPDATE] Watch the invoice you get, there will be surprise charges in there, and they are rude to the point of being abusive. Their quoted prices mean…

Paid $200+OverpricedLock rekeying
Katie1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★

I had an amazing experience with Ivan! He arrived quickly, was professional, and got the job done in no time. Super friendly and knowledgeable—definitely someone you can trust. Would absolutely recommend.

Paid $140–160Great priceLock rekeying
Roger6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Great services! Young gentleman was very smart and professional. He provided outstanding services at a very reasonable price 👏! I highly recommend his Great services to anyone 👍

Paid $200+Great priceSafe lock install, open & repairLock rekeying
JenniferLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I recently used American security and lock in Raleigh when I was locked out of my house, and I could not be happier with the service. They answered my call right away, arrived quickly, and had me back inside within minutes. Their locksmith was professional, friendly, and clearly experienced. What really stood out…

Paid $80–100Reasonable priceLock rekeying
FilippLocal Guide · 537 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I used American Security and Lock Inc. today, and honestly, they were great. They picked up the phone right away, gave me the price upfront, asked all the right questions—like what kind of vehicle I had—so there was no confusion. I had a bad experience with another locksmith company before, where I showed up and…

Paid $200+Great priceLock rekeyingCar digital & remote key reprogramming

Price

$246+70% vs typical security guard services

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 50%Reasonable 42%Overpriced 8%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Lock rekeying7—
Safe lock install, open & repair5—
Car digital & remote key reprogramming5—

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