Experts Reviews · Company report
Beauty Secret By Hakim logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%82+52.1Reliability 28%67+18.9Replies to reviews 8%31+2.6Momentum penalty69−3.1Experts Score= 70Not enough data for value; its weight is shared by the others.Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.70SCORE

Beauty Secret By Hakim

Lady Lake, FL · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #20Position by Experts Score among all companies we track in this category. of 20 eyebrow studios · 4.8★ from 306 Google reviews

Report card

Percentile vs other eyebrow studios (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: satisfaction and momentum; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Beauty Secret By Hakim is better than 82% of eyebrow studios.A
82
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Beauty Secret By Hakim is better than 67% of eyebrow studios.B
67
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Beauty Secret By Hakim is better than —% of eyebrow studios.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Beauty Secret By Hakim is better than —% of eyebrow studios.–
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MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Beauty Secret By Hakim is better than 69% of eyebrow studios.B
69
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Beauty Secret By Hakim is better than 31% of eyebrow studios.D
31

Reviews for your job

Customers hired Beauty Secret By Hakim for 8 kinds of job.

Beauty Secret By Hakim for hairstyling

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.78
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.91
Usually paidThe price range customers picked most often for this job.$40–60
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$41–$59
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 82/100.How Job match is calculatedBuilt only from reviews Google tagged “Hairstyling”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#4 / 6

All 78 Google reviews tagged “Hairstyling” · showing 40

JenniferLocal Guide · 403 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★

Ask for Adam, he is awesome 👌 👏

Paid $80–100HaircutHairstylingBlowdry
Joan14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Highlights, lowlights, cut and blow out! Blended out my gray perfectly! Love it!

HaircutHairstylingHair highlighting
Grace2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

I have been trusting ALL of my hair needs to Hakim since the Fall of 2023, he has, cut, colored, toned, and styled my hair. He is truly an artist with, scissors, brushes, and blow dryer. His eye for the perfect cut , style and color is 10 🌟 I have NEVER walked out w/o feeling 100% satisfied with beautiful hair!

Customer photo from Grace's reviewCustomer photo from Grace's reviewCustomer photo from Grace's review
Paid $60–80HaircutHairstylingBlowdry
SusanLocal Guide · 205 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Hakim gave me the best hair color and cut I have ever had. I genuinely don’t think I have ever loved my hair more. The color is simply beautiful. It matches my skin tone and complexion perfectly, with a richness and softness that looks natural, flattering, and elegant. The cut and styling were just as impressive.…

HaircutHairstylingBlowdry
TessLocal Guide · 21 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 8 months ago★★★★★

I’m so glad I found this salon. Hakim, the hair stylist & salon owner is so talented, patient, & creative. I wanted to give my hair new life… color, highlight, cut. I got all that, and Hakim even styled my hair!! I’m so pleased and happy with the results. I highly recommend Hakim.

Customer photo from Tess's review
Paid $200+BlowoutsHaircutHairstyling
AnnLocal Guide · 57 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 8 months ago★★★★★

Excellent !!!!

Hairstyling
Christina5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I have been going to many different place around here for the last 2.5 years, but have not been satisfied whith any of them. The moment I sat down in Hakim's chair and he started running his hand through my hair and pulling it this way and that way, I knew I was in good hands! Also the shampoo and massage were…

Paid $40–60HaircutHairstylingBlowdry
Sue2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Hakim, I love my amazing cut and style, makes me look and feel younger. So happy my friend recommended Beauty Secret by Hakim!

Paid $40–60HaircutHairstylingBlowdry
KimLocal Guide · 18 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Nice clean beauty salon, very friendly and they know what they are doing ! Went in with a mop and came out looking amazing. I have silver hair and a lot of it, along with curls and being very thick. Hakim knew exactly what to do and not to do. Thank you so much. P.s. I was a walk in and they gladly took me in

HaircutHairstylingBlowdry
James5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I went there on a Sunday got right in and cut my daughter's hair she's 15 we we're very pleased turns out to be the best haircut she's had ever

Paid $20–40Hairstyling
Linda3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I haven’t been this pleased with hair cut and style in a long time. Hakim did an amazing job with my hair, the cut was exactly as I wanted, and the style looked so good. I also love the products he used on my hair. I look forward to my next appointment.

HairstylingHaircut
PattyLocal Guide · 33 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Before and after. Steve did a wonderful job. Thank you.

Paid $200+HairstylingHair coloring
LauraLocal Guide · 26 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

My dad just passed away and I took my mom here 3/29 for a new look. BEST salon ever!!!!’ She’s been here 15yrs. The best salon. So perfect! She felt so good and looked amazing

Paid $100–120HairstylingHair coloringBlowouts
DeniseLocal Guide · 142 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I am very happy with my haircut and style. I will come back n encourage others to come

Paid $40–60Hairstyling
CarrieLocal Guide · 22 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Hakim is amazing. He fixed a botched job on my hair from another salon and made my hair beautiful and healthy again. Found my new hairstylist

HairstylingHair coloring
Holly2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Dark haired ladies, this is the SPOT!! Ask for Steve. Finally a salon that can lighten dark hair with 20V. Great prices. Very nice professionals. I lived here for 5 years and finally found a place that knows how to highlight dark hair. Amazing. Not to mention the haircut is fire. I have fine thin hair and it’s so…

Paid $160–180HairstylingHair coloring
Mel13 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I am new to the area and was referred to Hakim by a friend. He is AMAZING. My hair is severely damaged from extensions and he gave me a cut and highlights that far surpassed any color and cut I have had before. I have been getting highlights for over 30 years and he did an amazing job! He is also an absolute pro at styling / blow outs. Highly recommend !!

Paid $200+HairstylingHair coloringBlowouts
JustinLocal Guide · 43 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Steve just cut my hair and I am blown away. He did an amazing job. I have pretty curly hair that is so hard to tame so I end up constantly breaking it and damaging it. Steve did an amazing job at cutting my hair. I am so thrilled with the way that it came out. I won't be getting my haircut anywhere else or by…

Paid $20–40Hairstyling
Janette4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

First time visiting this salon and was very impressed! Would highly recommend, will certainly be a repeat customer!

Paid $40–60Hairstyling
Elizabeth18 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Very nice place, loved my cut!!

Paid $60–80Hairstyling
pat5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Hakim is a miracle maker. He took time to listen and did a perfect natural color and an excellent haircut. He is very meticulous and professional. It was my first time but he will keep my business. The price is reasonable too. I highly recommend you give him a try

Paid $200+HairstylingHair coloringHaircut
Jan8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

There isn't much more I can say that hasn't already been said by so many satisfied customers! I hadnt had anyone touch my hair (bad expierences) for 1 1/2 yes. Hazim had quite a bit to work with and what a beautiful cut, color, and style I walked away with. Some of us are quite protective of our hair and style of…

HairstylingHair coloring
Tina12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Amazing work by Hakim, I have thick hair, he took his time , did not rush and made me look amazing!!! I had highlights he did layers which he did exceptionally well. Highly recommend him you will NOT be disappointed!!

Paid $200+HairstylingHair coloring
Diane4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I just had my haircut by Hakim. The best haircut I have ever had. I highly recommend him.

HairstylingHaircutBlowdry
Cynthia5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Took a chance on someone new, Lou. Great color green cut.. I'll be back for sure,

Paid $100–120HairstylingHair coloring
Carolyn8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

These guys are amazing. My hair has never looked is gorgeous. I'm sad I'm only down here for a visit. Whenever I come for a visit I will give them a visit also. You must give them a try , you won't regret it. Thanks for making me feel gorgeous

Hairstyling
samanthia11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Very enjoyable experience

Paid $40–60Hairstyling
felisha1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I have been in a hair crisis for a long time and explained to Hakim how unhappy I have been with my hair. Well, today I just went thru a complete hair transformation with him. He did a flawless job and pays attention to every detail. His work definitely shows his passion for hair. My hair has never looked better.…

HairstylingHair coloringHaircut
KristalLocal Guide · 9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I LIVE MY HAIR

Paid $40–60Hairstyling
JamieLocal Guide · 49 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

***UPDATE*** Consistency is key in growing a great business and Hakim knows how to provide this. I will say it again and again....do yourself a solid and go to Beauty Secret. You will feel sooo good about yourself!!!! Hi. Please do yourself a favor and go to this salon. You WILL NOT be disappointed at all. Hakim…

HairstylingHair coloringBlowdry
B3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

What a beautiful place and beautiful owners! It’s my birthday and once the owner found out, he and his wife lit a candle, sang me happy birthday and had a little desert for me! I have never had such a wonderful experience not to mention my hair looks stunning!! 10/10 HIGHLY recommend!

HairstylingHair coloringBlowouts
Dawn11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

My first time going to this salon and Hakim did such a fantastic job highlighting and cutting my hair. Will be a permanent customer moving forward! Thanks Again

Paid $200+HairstylingHair coloring
H4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Absolutely love my haircut by Hakim! First time in my life that the stylist actually gave me exactly what I asked for, making a dream come true! He is super sweet, incredibly passionate about his art, and is an absolute ACE at it! Finally found my forever salon!

Paid $60–80HairstylingBlowoutsHaircut
Romy2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Excellent service, they know how to mix colors and straighten hair. I am very satisfied with the service they gave me.

Paid $200+HairstylingHair coloring
Natalie5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I recently visited Beauty Secret By Hakim for the first time and couldn't be happier with my experience! I decided to try a copper hair color, and the results were stunning. The stylist took the time to understand what I wanted and delivered a beautifully vibrant color that exceeded my expectations. In addition to…

HairstylingHair coloringBlowouts
StephanieLocal Guide · 24 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

A true artist, Hakim is able to see the potential of a new color or hairstyle on a client and deliver beyond expectations. Extremely well trained and very talented, his services as worth every penny! I was new in town and found him, now he’s my stylist for life. Recommend without reservation to anyone really wanting quality in their hair care.

Paid $200+HairstylingHair coloringHaircut
Angelina4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

OMGG!! My first time ever coming in and let me just tell you. I will only come here to get my hair done. Not only did he do an amazing job washing my hair but he did a great job cutting it and put a lot of effort into making it perfect. As for blow drying it straight it looked absolutely amazing!!!! No one had ever…

Paid $40–60Hairstyling
KellyLocal Guide · 17 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Steve just gave me the best hair washing and blow out I have ever had!! Would highly recommend! All the staff are very friendly and nice.

Paid $40–60Hairstyling
Anonymous2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

Amazing experience and consultation was thorough to make sure I got exactly what I wanted!

Paid $40–60Hairstyling
Carol2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 years ago★★★★★

I've been through five hairdressers. Wow I hit the jackpot. I am so happy that I found this salon. I won't be having to look any further. Steve did my hair he cut and did color. This salon beats the best that are around and I've been to them. I am so happy that I took a chance. They definitely deserve this five-star review

Paid $120–140HairstylingHair coloring

Show more hairstyling reviews (38 more) →

Price

$110+35% vs typical eyebrow studios

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Hairstyling78$41–$59
Haircut70$35–$82
Hair coloring64—
Blowouts29—
Blowdry22—
Hair highlighting20—
Curly hair3—
Eyebrow threading3—

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