Analyzing 5,890,1035.9M ReviewsFor 16,26616.3K Experts

Experts Reviews · Company report
Benton Square Salon & Spa logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%83+45.3Reliability 24%74+17.9Value 14%66+9.3Replies to reviews 7%5+0.4Craft & service penalty95−0.5Experts Score= 72Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.72SCORE

Benton Square Salon & Spa

Rolla, MO · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #39Position by Experts Score among all companies we track in this category. of 58 beauty salons · 4.8★ from 474 Google reviews

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Report card

Percentile vs other beauty salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and craft & service; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Benton Square Salon & Spa is better than 83% of beauty salons.A
83
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Benton Square Salon & Spa is better than 74% of beauty salons.B
74
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Benton Square Salon & Spa is better than 95% of beauty salons.A
95
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Benton Square Salon & Spa is better than 66% of beauty salons.B
66
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Benton Square Salon & Spa is better than 100% of beauty salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Benton Square Salon & Spa is better than 5% of beauty salons.F
5

Reviews for your job

Customers hired Benton Square Salon & Spa for 8 kinds of job.

Benton Square Salon & Spa for eyebrow beautification

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.7
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$160–180
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 84/100.How Job match is calculatedBuilt only from reviews Google tagged “Eyebrow beautification”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#3 / 3

All 7 Google reviews tagged “Eyebrow beautification”

JLocal Guide · 318 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★★

Fantastic experience!

Customer photo from J's reviewCustomer photo from J's reviewCustomer photo from J's reviewCustomer photo from J's review
HaircutManicureEyebrow beautification
NaomiLocal Guide · 47 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★★

I got a haircut and brow wax and both look amazing! They were able to change my appointment at the last minute which was so generous of them.

Paid $60–80Eyebrow beautificationShampoo & conditioningHaircut
Chelsi1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Ashley Crawford has been doing my hair for years! She has always done a great job. I let her do whatever she wants and I always love it.

Paid $180–200Shampoo & conditioningEyebrow beautificationHaircut
Brittani7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

This salon is absolutely amazing. The location is just SO cute. Was BLOWN away by the interior. The staff was so friendly and accommodating.

Paid $160–180HaircutShampoo & conditioningEyebrow beautification
MieKaylaLocal Guide · 17 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Jamhella is absolutely AMAZING! I love how personable she is! She knows how to keep it professional while being conversational! She's AMAZING and best believe, I WILL be back! ❤️❤️❤️

Eyebrow beautificationHairstyling
Catherine8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

I went here for the first time and absolutely love it! Jamhella colored my hair, cut it and styled it. She also waxed my eyebrows. She did an amazing job and I will always go back to her! I’m enjoying everything about my new hair. And the customer service of all the employees here is fantastic! Very accepting and…

Acne treatmentsEyebrow beautificationHairstyling
Jackie9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rating only, no written review.

Paid $100–120ManicureEyebrow beautificationEyebrow shaping

Price

$68-16% vs typical beauty salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Haircut142$30–$79
Hairstyling88$30–$76
Shampoo & conditioning83$56–$129
Blowouts26$41–$76
Balayage17$151–$371
Pedicure17$50–$81
Manicure13$50–$86
Acrylic nails8$63–$93

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