Analyzing 5,848,3755.8M ReviewsFor 16,16216.2K Experts

Experts Reviews · Company report
Benton Square Salon & Spa logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%83+45.3Reliability 24%74+17.9Value 14%66+9.3Replies to reviews 7%5+0.4Craft & service penalty95−0.5Experts Score= 72Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.72SCORE

Benton Square Salon & Spa

Rolla, MO · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #39Position by Experts Score among all companies we track in this category. of 58 beauty salons · 4.8★ from 474 Google reviews

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Report card

Percentile vs other beauty salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and craft & service; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Benton Square Salon & Spa is better than 83% of beauty salons.A
83
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Benton Square Salon & Spa is better than 74% of beauty salons.B
74
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Benton Square Salon & Spa is better than 95% of beauty salons.A
95
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Benton Square Salon & Spa is better than 66% of beauty salons.B
66
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Benton Square Salon & Spa is better than 100% of beauty salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Benton Square Salon & Spa is better than 5% of beauty salons.F
5

Reviews for your job

Customers hired Benton Square Salon & Spa for 8 kinds of job.

Benton Square Salon & Spa for haircut

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Jobs reviewedHow many Google reviews are tagged with this job.142
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.94
Usually paidThe price range customers picked most often for this job.$40–60
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$30–$79
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 84/100.How Job match is calculatedBuilt only from reviews Google tagged “Haircut”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#12 / 42

All 142 Google reviews tagged “Haircut” · showing 20

SueLocal Guide · 162 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 days ago★★★★★

Very clean, safe, personal. And excellent Hair Stylist Bart. Rolla is so lucky to have a fine establishment!

Paid $20–40BlowoutsHaircut
KristaLocal Guide · 10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

Great haircuts, availability of appointments. Best place I've found, hasn't mattered who cut it!!! A+ Service

Paid $60–80Shampoo & conditioningHaircut
Thomas5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a month ago★★★★★

Ashley's always cheerful and does a fantastic job styling my hair. All the other employees greet you with a smile and make you feel comfortable.

Paid $20–40Shampoo & conditioningHaircutHairstyling
Nikki10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Rachel did an amazing job on my haircut. I absolutely love it! The shampoo was awesome and so relaxing. I won't be letting anyone else near my hair from now on.

Paid $80–100Shampoo & conditioningHaircutHairstyling
Andrew3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

High-quality work, but friendly and unpretentious.

Paid $20–40Haircut
JLocal Guide · 318 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★★

Fantastic experience!

Customer photo from J's reviewCustomer photo from J's reviewCustomer photo from J's reviewCustomer photo from J's review
HaircutManicureEyebrow beautification
KatLocal Guide · 23 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

It is always difficult to go to a new stylist. Megan was wonderful. She listened and asked questions. I left feeling and looking great. Thank you.

Paid $80–100Shampoo & conditioningHaircut
NaomiLocal Guide · 47 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★★

I got a haircut and brow wax and both look amazing! They were able to change my appointment at the last minute which was so generous of them.

Paid $60–80Eyebrow beautificationShampoo & conditioningHaircut
CathieLocal Guide · 31 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

I've worn my hair short for years, and because it's very thick and I like it heavily texturized, I need a haircut every three weeks. Every other visit I also get highlights pulled through a cap, which is becoming hard to find someone who still knows how to do well. Then I found Jacob! From the very first…

Paid $100–120Shampoo & conditioningHaircut
DayleneLocal Guide · 213 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

I’ve had my haircut twice now by Rachel and she does an amazing job! I would highly recommend her.

Paid $40–60Shampoo & conditioningBlowoutsHaircut
Dominic2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Affordable price for quality care. Waited a long time to get a haircut in-town for fear of quality, but this place was great. Great stylist (shoutout to Ariana) and friendly folks. Definitely plan to return in the future

Paid $20–40Shampoo & conditioningHaircut
CelesteLocal Guide · 42 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

The staff are wonderful. Ashley does our family's hair and does an amazing job each time!

Paid $20–40Haircut
Jewel1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Megan did an amazing job on my hair, it was a fun experience & she made sure I was comfortable the whole time. I highly recommend booking with her ❤️❤️

Customer photo from Jewel's review
Shampoo & conditioningBlowoutsHaircut
Jennifer4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Megan is AMAZING!! I drove 2 hours for her to cut and color my hair, and it was 100% worth it. Not only did she do a phenomenal job on my hair, she is also so much fun to be around. I will absolutely continue to make that trip every time I need my hair done!

Customer photo from Jennifer's reviewCustomer photo from Jennifer's reviewCustomer photo from Jennifer's review
Shampoo & conditioningHaircutService not listed
Austin5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Great men’s haircut! Always happy to go to Rachel

Paid $1–20Haircut
Vicki2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 months ago★★★★★

Been coming here for 5+ years and have NEVER been disappointed!

Paid $60–80Shampoo & conditioningBlowoutsHaircut
Angela4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Megan Lammers is a ROCK STAR with hair!! I show her pictures for inspiration and we discuss the cut and color/highlights. She takes her time with the highlights and actually separates the hair rather than chunking the highlights. My hair looks healthier and feels softer even after all of the coloring and highlights.…

Paid $140–160Shampoo & conditioningHaircutHairstyling
Meghan2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Rachel is always great!

Shampoo & conditioningHaircut
April4torah5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 6 months ago★★★★★

Fantastic salon to sit and be pampered in! Bart Squires manages my hard to manage hair and over the last year he has improved the condition of my hair, created a color and is reworking my cut. Very talented stylist, highly recommended

Paid $120–140Shampoo & conditioningBlowoutsHaircut
Lisa3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Bart is amazing. I always leave feeling spoiled, cared for and beautiful. Elissa’s salon is beautiful and the staff are welcoming and helpful.

Paid $40–60Shampoo & conditioningHaircut

Show more haircut reviews (122 more) →

Price

$68-16% vs typical beauty salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Haircut142$30–$79
Hairstyling88$30–$76
Shampoo & conditioning83$56–$129
Blowouts26$41–$76
Balayage17$151–$371
Pedicure17$50–$81
Manicure13$50–$86
Acrylic nails8$63–$93

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