Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%90+49.1Reliability 24%94+22.8Value 14%100+14.1Replies to reviews 7%92+6.5Craft & service penalty93−0.7Experts Score= 92Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.92SCORECook's Pest Control
Birmingham, AL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #208Position by Experts Score among all companies we track in this category. of 363 pest control services · 4.9★ from 663 Google reviews
Report card
Percentile vs other pest control services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: satisfaction.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Cook's Pest Control is better than 90% of pest control services.A
90
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Cook's Pest Control is better than 94% of pest control services.A
94
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Cook's Pest Control is better than 93% of pest control services.A
93
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Cook's Pest Control is better than 100% of pest control services.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Cook's Pest Control is better than 100% of pest control services.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Cook's Pest Control is better than 92% of pest control services.A
92
Reviews for your job
Customers hired Cook's Pest Control for 8 kinds of job.
Cook's Pest Control for mosquito extermination
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.42
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.83
Usually paidThe price range customers picked most often for this job.—
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$66–$106
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 77/100.How Job match is calculatedBuilt only from reviews Google tagged “Mosquito extermination”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#175 / 250
All 42 Google reviews tagged “Mosquito extermination” · showing 40
MaveLocal Guide · 12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 months ago★★★★★
We've been using Cooks Pest Control for many years and are highly satisfied with all of their services. We pay for the bundle for mosquito, pest, and termite control. They are always very friendly and come back if we have any problems/need additional services (spiders, extra baits, etc).
Bug & insect exterminationMosquito exterminationTermite inspection+ Responsiveness+ Punctuality+ Quality
WandaLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★
I am always notified in advance when the technician is scheduled to arrive and if certain areas need to be addressed, the technician is sure to take of them.
Home inspectionHornet & wasp exterminationMosquito extermination+ Quality+ Professionalism
Terry3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Good service, haven’t had near the outside bug problem as in years past !
Ant exterminationBee exterminationBug & insect extermination+ Quality+ Value
anglia3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Very good service. Nice people to talk with
Bug & insect exterminationCockroach exterminationMosquito extermination+ Punctuality+ Quality+ Professionalism
cindy7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★
Really enjoy cooks pest control services and their staff is very professional.
Bug & insect exterminationMosquito exterminationGeneral pest inspection+ Responsiveness+ Punctuality+ Quality
Kayla2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Professional and on time. I also love that the products used do not irritate my children or pets!
Ant exterminationBug & insect exterminationMosquito extermination+ Punctuality+ Professionalism+ Value
Beverly5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Each representative that I interacted with was very respectful and knowledgeable about the different pest of the summer season and the process that Cook’s uses to control and/or eliminate these pests, and they were also very thorough during the inspection of our home. The entire process was very customer-friendly,…
Ant exterminationBee exterminationCockroach extermination+ Responsiveness+ Punctuality+ Quality
mswindLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
I trust this company and they are very responsive if you have a problem.
Bug & insect exterminationHome inspectionMosquito extermination+ Responsiveness+ Punctuality+ Quality
TravisLocal Guide · 106 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
As long as Corey my rep is on top it and you don't have a sub person you're in good shape
Bug & insect exterminationMosquito exterminationGeneral pest inspection+ Quality+ Professionalism
Olivia3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Do what they say they’re going to do. And on time.
Bug & insect exterminationHome inspectionMosquito extermination+ Responsiveness+ Punctuality+ Quality
Katheryn1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Great experience everytime 👍Wonderful employees. Especially Terri! Work is excellent. Very friendly and very thorough. Wonderful individual.
Bee exterminationBug & insect exterminationCockroach extermination+ Responsiveness+ Punctuality+ Quality
Morgan4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Cook’s is handling our pest control and also installed a vapor barrier and vents for our crawlspace. Upon installation of the first vent, which was to be inset 6 inches in the brick, the brick and mortar crumbled around the vent. This was not a predictable event and no one’s fault. Even so, they sent two supervisors…
Hornet & wasp exterminationMosquito extermination+ Responsiveness+ Punctuality+ Quality
Rachel8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★
We paid to have service every 21 days. It’s now been over 40 days and multiple phone calls and NOBODY has called back or come out. I have no idea how this place has a good review. Their customer service is horrible. I get told “the manager will call you back” and I have never received a call from a manager, not even…
Mosquito exterminationRodent extermination− Responsiveness− Punctuality
RLocal Guide · 8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Service is consistent and professional. I love that I get a text ahead of time each month so I can communicate any special needs. I also love the mosquito service. I live just few hundred feet from the Cahaba river as well as from a lake. My house also backs up to a forest. So much water and so many places for…
Cockroach exterminationMosquito extermination+ Responsiveness+ Punctuality+ Quality
David7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 years ago★★★★★
Great company. Very responsive and professional.
Ant exterminationBee exterminationCockroach extermination+ Responsiveness+ Punctuality+ Quality
LanaLocal Guide · 52 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★
Rating only, no written review.
Mosquito extermination
Chris5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
Rating only, no written review.
Ant exterminationBug & insect exterminationHome inspection+ Responsiveness+ Value
HueyLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Rating only, no written review.
Ant exterminationBug & insect exterminationCockroach extermination+ Professionalism
christineLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Rating only, no written review.
Bug & insect exterminationHome inspectionMosquito extermination+ Responsiveness+ Punctuality+ Quality
BettyLocal Guide · 120 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
Rating only, no written review.
Bat exterminationBee exterminationBug & insect extermination+ Responsiveness+ Punctuality+ Quality
Betty2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Rating only, no written review.
Ant exterminationBee exterminationBug & insect extermination
SteveLocal Guide · 56 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
Rating only, no written review.
Ant exterminationBug & insect exterminationCockroach extermination+ Responsiveness+ Punctuality+ Quality
Cortney1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★
Rating only, no written review.
Bug & insect exterminationHornet & wasp exterminationMosquito extermination+ Responsiveness+ Punctuality+ Quality
Lisa2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Rating only, no written review.
Bug & insect exterminationMosquito exterminationGeneral pest inspection
Mz6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 years ago★★★★★
Rating only, no written review.
Bug & insect exterminationHome inspectionHornet & wasp extermination
Debbie2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Rating only, no written review.
Ant exterminationMosquito exterminationGeneral pest inspection+ Responsiveness+ Punctuality+ Quality
Kelci5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Rating only, no written review.
Mosquito exterminationGeneral pest inspection+ Responsiveness+ Quality+ Professionalism
CherylLocal Guide · 27 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Rating only, no written review.
Ant exterminationCockroach exterminationFlea & mite extermination+ Responsiveness+ Punctuality+ Quality
Svtedge108 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Rating only, no written review.
Ant exterminationBed bug exterminationBee extermination+ Responsiveness+ Punctuality+ Quality
Angelique7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Rating only, no written review.
Ant exterminationCockroach exterminationFlea & mite extermination+ Responsiveness+ Quality+ Professionalism
MichaelLocal Guide · 17 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Ant exterminationBee exterminationCockroach extermination
John2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Ant exterminationCockroach exterminationMosquito extermination+ Responsiveness+ Punctuality+ Quality
Debbie2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Ant exterminationBee exterminationCockroach extermination
AntoinetteLocal Guide · 13 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Mosquito exterminationRodent exterminationTermite extermination+ Punctuality
LaLoni5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Ant exterminationCockroach exterminationFlea & mite extermination
StephLocal Guide · 23 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Ant exterminationCockroach exterminationMosquito extermination+ Responsiveness+ Punctuality+ Quality
WallaceLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 years ago★★★★★
Rating only, no written review.
Bed bug exterminationMosquito exterminationGeneral pest inspection
Joie5 years ago★★★★
Rating only, no written review.
Cockroach exterminationMosquito extermination+ Responsiveness+ Punctuality+ Quality
Pamela4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 years ago★★★★★
Rating only, no written review.
Ant exterminationBed bug exterminationBee extermination
Roger4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★
Rating only, no written review.
Ant exterminationBee exterminationCockroach extermination
Price
$103-4% vs typical pest control services
Bar = middle half of what customers paid · gold mark = category median.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 23%Reasonable 64%Overpriced 1%Not sure 12%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Termite inspection | 147 | $81–$323 |
| Bug & insect extermination | 122 | $58–$133 |
| General pest inspection | 113 | $58–$128 |
| Cockroach extermination | 97 | $73–$246 |
| Ant extermination | 96 | $76–$214 |
| Spider extermination | 95 | $76–$166 |
| Hornet & wasp extermination | 86 | $91–$282 |
| Home inspection | 79 | $58–$164 |
