Experts Reviews · Company report
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%92+50.2Reliability 24%91+22.1Value 14%100+14.1Replies to reviews 7%79+5.6Craft & service penalty96−0.4Experts Score= 92Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.92SCORECook's Pest Control
Decatur, AL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #61Position by Experts Score among all companies we track in this category. of 109 flea exterminators · 4.9★ from 998 Google reviews
Report card
Percentile vs other flea exterminators (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: replies to reviews.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Cook's Pest Control is better than 92% of flea exterminators.A
92
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Cook's Pest Control is better than 91% of flea exterminators.A
91
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Cook's Pest Control is better than 96% of flea exterminators.A
96
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Cook's Pest Control is better than 100% of flea exterminators.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Cook's Pest Control is better than 100% of flea exterminators.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Cook's Pest Control is better than 79% of flea exterminators.B
79
Reviews for your job
Customers hired Cook's Pest Control for 8 kinds of job.
Cook's Pest Control for mosquito extermination
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.48
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$100–120
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$63–$101
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 90/100.How Job match is calculatedBuilt only from reviews Google tagged “Mosquito extermination”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#11 / 64
Said fairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”.100%
All 48 Google reviews tagged “Mosquito extermination” · showing 20
Joan1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a month ago★★★★★
I have several houses. I can barely keep up Cooks always keeps up
Reasonable priceHome inspectionRodent exterminationTermite inspection
Kenneth3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 months ago★★★★★
My Tech Adam is the best.
Ant exterminationBed bug exterminationBee extermination
Teresa2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★★
The technician was able to answer all of my questions and concerns. He was very helpful and knowledgeable about the process of termite removal.
Paid $20–40Reasonable priceRodent exterminationTermite exterminationSpider extermination
Yvonne14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 months ago★★★★★
They came highly recommended and do not disappoint, great people 👍
Paid $100–120Reasonable priceBug & insect extermination+ Responsiveness+ Punctuality+ Professionalism
Tina6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 months ago★★★★★
Our service technician is always friendly, respectful, and professional. He communicates well about the services performed. We are very pleased.
Paid $100–120Reasonable priceBug & insect exterminationHornet & wasp exterminationMosquito extermination+ Quality
JenniferLocal Guide · 33 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 11 months ago★★★★★
We use cooks for all our pest control needs and are very satisfied. Their technicians are excellent.
Paid $200+Reasonable priceHome inspectionTermite inspectionSpider extermination
Sandra8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★
Arrived on time. Very polite.
Paid $80–100Reasonable priceAnt exterminationBee exterminationFlea & mite extermination
JeBronLocal Guide · 51 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★
Good job at controlling pests
Paid $1–20Great priceHome inspectionHornet & wasp exterminationRodent extermination
Lana10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★
I’ve always received excellent service from the technicians with Cook’s!
Hornet & wasp exterminationSpider exterminationGeneral pest inspection+ Responsiveness+ Punctuality+ Professionalism
MitchellLocal Guide · 114 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★
We have been Cook's customers for nearly forty years and have never been disappointed.
Bee exterminationCockroach exterminationHornet & wasp extermination+ Responsiveness+ Punctuality+ Quality
SusanLocal Guide · 42 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★
Very reliable and after using their services I don't have any problems!
Bug & insect exterminationMosquito exterminationTermite inspection+ Quality
RobertLocal Guide · 60 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 years ago★★★★★
I've been using Cook's Pest Control for several years. When I purchased my current home last year, I immediately contacted Cook's for my service, even though the previous owner had a contract with another company.
Ant exterminationBed bug exterminationBee extermination+ Responsiveness+ Punctuality+ Quality
MichelleLocal Guide · 45 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
We have used Cooks for years. My parents started using them when I was younger and we still use them now. They have always been very helpful and knowledgeable about any service we need. I would recommend them to anyone.
Ant exterminationBug & insect exterminationCockroach extermination+ Responsiveness+ Punctuality+ Quality
Adolph13 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
Great company and awesome staff.
Bug & insect exterminationHome inspectionHornet & wasp extermination
JohnLocal Guide · 135 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
10 years later. No termites. Bugs? They try now and then as the season changes but, No bugs. Pet friendly solutions and hey, the technicians have always been professional, on time, personable and they know their business!
Ant exterminationBee exterminationBug & insect extermination
Micah5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Prompt and friendly service technicians. They were able to work in all of my services on the same day.
Bug & insect exterminationMosquito exterminationGeneral pest inspection+ Responsiveness+ Punctuality+ Professionalism
MadelineLocal Guide · 93 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 years ago★★★★★
I use Cooks for maintaining my bug-free environment. They do a great job.
Ant exterminationBee exterminationBug & insect extermination+ Responsiveness+ Punctuality+ Quality
HolmesLocal Guide · 7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
They do a great job. Friendly technicians that don’t mind special requests.
Ant exterminationBug & insect exterminationCockroach extermination+ Professionalism
Carol1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★
Love Cooks Pest Control
Ant exterminationBee exterminationBug & insect extermination+ Responsiveness+ Punctuality+ Quality
Jennifer7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Great business!!
Ant exterminationBug & insect exterminationMosquito extermination+ Responsiveness+ Punctuality+ Quality
Price
$1030% vs typical flea exterminators
Bar = middle half of what customers paid · gold mark = category median.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 18%Reasonable 74%Overpriced 1%Not sure 7%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Home inspection | 205 | $61–$139 |
| Bug & insect extermination | 201 | $58–$131 |
| Termite inspection | 190 | $71–$214 |
| General pest inspection | 173 | $58–$133 |
| Spider extermination | 133 | $56–$136 |
| Rodent extermination | 119 | $73–$246 |
| Termite extermination | 114 | $93–$371 |
| Hornet & wasp extermination | 112 | $79–$246 |
