Dale's GraphX & Wraps logo

Dale's GraphX & Wraps

Graphic designer · Midland, TX · reviewed since 2024

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%96+29.5Experts Score= 98Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.98SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#3 of 10 sign companiesPosition by Experts Score among all companies we track in this category. · better than 78%
5.0 ★★★★★ 49 Google reviews · 24 photos
100%five-star reviews
5.00★last 12 monthsAverage stars on reviews from the last 12 months only.
0%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
0%reviews answered by the owner
Apr 2026latest review

Dale's GraphX & Wraps at a glance

Customers consistently highlight the high quality of vehicle wraps, logo design, and signage services, noting that the work maintains its appearance in harsh Texas weather. Recurring themes include punctuality, with reviewers praising the team for meeting tight deadlines and providing fast, responsive communication. The business is described as professional and creative, offering personalized assistance and honest pricing. No negative patterns or common criticisms emerged from the provided five-star reviews.

  • Google rating: 5.0 out of 5 from 49 reviews (100% five-star).
  • Reviews on this page: 49 Google reviews (48 with written comments, 4 with photos).
  • Owner responses: the business replied to 0% of reviews.
  • Most recent review: April 6, 2026.
  • Service: Sign Company serving Midland, Texas.

Data from Google, last updated October 29, 2026.

Score profile vs other sign companies

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: reliability.

Satisfaction99Reliability96Craft & service–Value–Momentum100Replies to reviews–Satisfaction: 99 (median 86)Reliability: 96 (median 83)Momentum: 100 (median 100)
Dale's GraphX & WrapsSign Companies median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Dale's GraphX & Wraps: 99/100 on this factor. Category median: 86.A
99
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Dale's GraphX & Wraps: 96/100 on this factor. Category median: 83.A
96
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Dale's GraphX & Wraps: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 51.–
–

Bar = this company · dark tick = category median.

Star ratings

49 Google reviews we collected

  • 5 stars49100%
  • 4 stars00%
  • 3 stars00%
  • 2 stars00%
  • 1 star00%

Praise vs complaints

Phrases our text analysis found in 48 written reviews

  • Praise5898%
  • Complaints12%

Topic share

How often each topic comes up in the written reviews

  • Quality & results2237%
  • Staff & attitude1119%
  • Would recommend1119%
  • Speed & response712%
  • Honesty & trust47%
  • Price & value35%
  • Communication12%

What customers talk about

We read 48 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “Dale and his team did an excellent job wrapping our trucks!”
  • “The job was completed promptly, but I am more impressed with Dale's professional knowledge and continued communication throughout the process to meet…”
  • “I 100% recommend Dale’s GraphX to everyone looking for graphics and wraps!”
  • “Dale always provides high quality services and products in a timely manner!”
  • “Dale is a great person to do business with and the only one I trust to do the job.”
  • “Graph x has done the best jobs for me friendly staff meet there honest promise times and price highly recommend them for all anyone’s graphic wrap needs”
  • “…I am more impressed with Dale's professional knowledge and continued communication throughout the process to meet our short deadlines.…”

praise complaint · found by our text analysis, Google review wording unchanged.

Recent reviews

Shawn2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Dale and his team did an excellent job wrapping our trucks!! I 100% recommend Dale’s GraphX to everyone looking for graphics and wraps!! Thanks DGW!!!

Customer photo from Shawn's review
Amanda2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

Chose Dale’s Graphx because of their great ratings. They didn’t disappoint with our service truck. Amazing job and great customer service. We will be using them again.

Customer photo from Amanda's review
barrett2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 10 months ago★★★★★

Always on top of the job! Great service and quality install! If you need anything wrapped or just need some advertising done, Dale’s Graphic is the best

Jarell1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 10 months ago★★★★★

I want to thank Dale and his team at Dale's GraphX for the excellent work that was completed at our facility. The job was completed promptly, but I am more impressed with Dale's professional knowledge and continued communication throughout the process to meet our short deadlines. We look forward to doing business…

E3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 10 months ago★★★★★

Fast friendly service with amazing results! I have used Dale’s for several projects and will definitely use them in the future as needed! If you needed any graphic work just reach out I guarantee they can get you taken care of!

Alonzo2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 10 months ago★★★★★

They did a great job on my truck for my business. The truck was used, but the truck looked like a brand new truck afterwards! I was completely satisfied with the work.

Photos

Customer reviews

5.0 ★★★★★ 49 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Shawn Giacobbe2 reviewsTotal number of Google reviews Shawn has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Dale and his team did an excellent job wrapping our trucks!! I 100% recommend Dale’s GraphX to everyone looking for graphics and wraps!! Thanks DGW!!!

Amanda Hale2 reviewsTotal number of Google reviews Amanda has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Chose Dale’s Graphx because of their great ratings. They didn’t disappoint with our service truck. Amazing job and great customer service. We will be using them again.

barrett Cox2 reviewsTotal number of Google reviews barrett has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Always on top of the job! Great service and quality install! If you need anything wrapped or just need some advertising done, Dale’s Graphic is the best

Jarell Boxie1 reviewTotal number of Google reviews Jarell has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I want to thank Dale and his team at Dale's GraphX for the excellent work that was completed at our facility. The job was completed promptly, but I am more impressed with Dale's professional knowledge and continued communication throughout the process to meet our short deadlines. We look forward to doing business with Dale's GraphX again in the near future.

E A (Geno's Bites)3 reviewsTotal number of Google reviews E has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Fast friendly service with amazing results! I have used Dale’s for several projects and will definitely use them in the future as needed! If you needed any graphic work just reach out I guarantee they can get you taken care of!

Alonzo Contreras2 reviewsTotal number of Google reviews Alonzo has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

They did a great job on my truck for my business. The truck was used, but the truck looked like a brand new truck afterwards! I was completely satisfied with the work.

royal trent5 reviewsTotal number of Google reviews royal has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Best prices and service in the basin. No job too big or small for Dale and his team

Jason Poe10 reviewsTotal number of Google reviews Jason has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Dale’s the best in town maybe in West Texas great attention to detail he’s to work with and knows of stuff!

Andrew TalleyLocal Guide · 23 reviewsTotal number of Google reviews Andrew has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Dale did an awesome job on our trailer! He even made a very tight deadline we had for an event. The wrap looks great, and I love the design.

Joshua Bentley2 reviewsTotal number of Google reviews Joshua has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Have known and worked with Dale for a long time on many projects. It's always a great experience. Good people doing great work.

Dale's GraphX & Wraps on Google Maps →

Business details