gatot tan5 reviewsTotal number of Google reviews gatot has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleExcellent job CS Marco so friendly and He knows what he is job
- Services: Tires
DNA Automotive Novato
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%89+48.5Reliability 24%87+21.1Value 14%79+11.2Replies to reviews 7%34+2.4Experts Score= 83Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.83SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#33 of 78 tire shopsPosition by Experts Score among all companies we track in this category. · better than 58%
4.9 ★★★★★ 145 Google reviews · 24 photos
95%five-star reviews
4.84★last 12 monthsAverage stars on reviews from the last 12 months only.
1.6%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
60%reviews answered by the owner
Oct 2026latest review
DNA Automotive Novato at a glance
Customers frequently praise DNA Automotive for its professional communication, punctuality, and ability to resolve complex mechanical issues efficiently. Many reviewers highlight the shop's friendly staff, transparent explanations of necessary work, and willingness to provide loaner vehicles or perform free checks. However, several lower-rated reviews criticize the shop for high pricing on specific repairs and diagnostics, with some customers reporting unexpected charges or feeling that costs exceeded those at competing local businesses.
- Google rating: 4.9 out of 5 from 145 reviews (95% five-star).
- Reviews on this page: 145 Google reviews (107 with written comments, 1 with photos).
- Owner responses: the business replied to 60% of reviews.
- Most recent review: October 16, 2026.
- Service: Tire Shop serving Novato, California.
Data from Google, last updated October 25, 2026.
Score profile vs other tire shops
Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: replies to reviews.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.DNA Automotive Novato: 89/100 on this factor. Category median: 83.A
89
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.DNA Automotive Novato: 87/100 on this factor. Category median: 81.A
87
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 99.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.DNA Automotive Novato: 79/100 on this factor. Category median: 100.B
79
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.DNA Automotive Novato: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.DNA Automotive Novato: 34/100 on this factor. Category median: 34.D
34
Bar = this company · dark tick = category median.
Star ratings
145 Google reviews we collected
- 5 stars13895%
- 4 stars21%
- 3 stars21%
- 2 stars11%
- 1 star21%
Praise vs complaints
Phrases our text analysis found in 107 written reviews
- Praise17799%
- Complaints11%
PriceGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Price verdicts customers left with their Google review
- Great price625%
- Reasonable1771%
- Overpriced14%
- Not sure00%
Topic share
How often each topic comes up in the written reviews
- Quality & results4324%
- Staff & attitude4123%
- Speed & response2514%
- Price & value2313%
- Communication1710%
- Would recommend158%
- Honesty & trust148%
What customers talk about
We read 107 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“I was in the automotive industry for 20 years and I can honestly say these Guys are thorough and professional.”
“They were friendly, flexible and worked with me on alternatives to get the car ready.”
“Service was quick and pricing fair for what it was.”
“They ask the right questions and explain everything in detail with fair pricing.”
“Listened to the problem I was having and were great to work with.”
“DNA just became my new go-to car mechanics in Novato.”
“" I wouldn't have my car right now, if it wasn't for their trustworthy ethics.”
People customers mention
- Oscar 7 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Reviews for your job
Customers hired DNA Automotive Novato for 8 kinds of job. Pick one to see what they paid and said.
Recent reviews
Scott7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 weeks ago★★★★★
I was in the automotive industry for 20 years and I can honestly say these Guys are thorough and professional. Excellent work and communication. Ask for Marco!
Reasonable priceGeneral repairs & maintenanceSteering & suspension replacementAuto engine diagnostic
Alex8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
My Jeep Renegade was due for Smog and it had a check engine light on. DNA gave me the earliest slot of other places I called. They were friendly, flexible and worked with me on alternatives to get the car ready. Service was quick and pricing fair for what it was. And the car passed Smog. DNA just became my new go-to car mechanics in Novato. Thank You.
General repairs & maintenanceAuto engine diagnosticVehicle Inspection
Dave3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★
Not too impressed. Multiple times trying to get estimates, seems the employee forgot why he was there. I was charged double the amount for engine oil, based on the dealership charge for my last oil change. Just being honest.
Geraldin1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★
DNA AUTOMOTIVE always saves me from distress, with their hard working technicians and amazing staff. It is true, "not all heroes wear capes." I wouldn't have my car right now, if it wasn't for their trustworthy ethics. Shout out to all of you, who really make a difference. Much love and support from the one who comes in almost every month. Thank you!❤️
Great priceService not listed
Julio3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★
Great customer service Oscar Help me to find the right part for my truck totally recommend!
Reasonable priceGeneral repairs & maintenance
JulioLocal Guide · 2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★
The folks here are professional and quick. Had alot of work to do on my car and turned it in wednesday right before they closed and they had the car ready for me on friday afternoon. Folks here know what theyre doing
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| General repairs & maintenance | 8 | — |
| Oil change | 7 | — |
| Auto engine diagnostic | 7 | — |
| Vehicle Inspection | 7 | — |
| Auto maintenance | 5 | — |
| Brakes | 5 | — |
| Air & cabin filter replacement | 4 | — |
| Tires | 3 | — |
Compare with
Photos
Customer reviews
4.9 ★★★★★ 145 reviews on Google · rating breakdown
Reviews from Google, shown as published (original wording, unedited).
Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Scott Cunningham7 reviewsTotal number of Google reviews Scott has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleI was in the automotive industry for 20 years and I can honestly say these Guys are thorough and professional. Excellent work and communication. Ask for Marco!
- Price assessment: Reasonable price
- Services: General repairs & maintenance, Steering & suspension replacement, Auto engine diagnostic, Tire rotations, Vehicle Inspection, Vehicle safety inspection, Wiper blade installation, Auto maintenance, Oil change, Service not listed
Response from the owner · 6 months ago
Thank you so much Scott for taking the time to leave us such a great review, we really appreciate it, especially coming from someone in the automotive industry. That kind of recognition means a lot to our team.
kathy marcinek3 reviewsTotal number of Google reviews kathy has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleI am very happy you guys fix my impossible problems that I had for years
Response from the owner · 2 years ago
Awesome Kathy. I'm glad we were able to fix your car problems.
Alex Fontes8 reviewsTotal number of Google reviews Alex has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleMy Jeep Renegade was due for Smog and it had a check engine light on. DNA gave me the earliest slot of other places I called. They were friendly, flexible and worked with me on alternatives to get the car ready. Service was quick and pricing fair for what it was. And the car passed Smog. DNA just became my new go-to car mechanics in Novato. Thank You.
- Services: General repairs & maintenance, Auto engine diagnostic, Vehicle Inspection
Response from the owner · 2 weeks ago
I'm glad we were able to get you in the shop and figured out why your car wasn't passing smog. We'll see you next time.
Dave Schalch3 reviewsTotal number of Google reviews Dave has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleNot too impressed. Multiple times trying to get estimates, seems the employee forgot why he was there. I was charged double the amount for engine oil, based on the dealership charge for my last oil change. Just being honest.
Heidi Rutherford3 reviewsTotal number of Google reviews Heidi has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleVery friendly and professional
- Price assessment: Reasonable price
- Services: Service not listed
Keaton Guigneaux1 reviewTotal number of Google reviews Keaton has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleGreat guys great work .. dependable and host .. would work with agaib
- Price assessment: Reasonable price
- Services: Steering & suspension repair
Luis Mancil2 reviewsTotal number of Google reviews Luis has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleExcelente servicio y asesoría.
- Price assessment: Great price
- Services: Oil change
Response from the owner · 2 years ago
Awesome thanks for the review. See you next time.
david hurwitz4 reviewsTotal number of Google reviews david has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleGreat work!
- Price assessment: Reasonable price
- Services: Auto tire replacement
Geraldin Hernandez1 reviewTotal number of Google reviews Geraldin has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleDNA AUTOMOTIVE always saves me from distress, with their hard working technicians and amazing staff. It is true, "not all heroes wear capes." I wouldn't have my car right now, if it wasn't for their trustworthy ethics. Shout out to all of you, who really make a difference. Much love and support from the one who comes in almost every month. Thank you!❤️
- Price assessment: Great price
- Services: Service not listed
Business details
- Address: 7505 Redwood Blvd, Novato, CA 94945
- Phone: (415) 892-8821
- Website: dnanovato.com
- Service area: Novato, CA