Experts Reviews · Company report
Greg Martinez CPA, Inc. logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%87+47.5Reliability 24%80+19.4Value 14%90+12.7Replies to reviews 7%85+6Experts Score= 86Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.86SCORE

Greg Martinez CPA, Inc.

San Diego, CA · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #35Position by Experts Score among all companies we track in this category. of 66 accountants · 4.8★ from 76 Google reviews

Report card

Percentile vs other accountants (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and value; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Greg Martinez CPA, Inc. is better than 87% of accountants.A
87
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Greg Martinez CPA, Inc. is better than 80% of accountants.A
80
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Greg Martinez CPA, Inc. is better than —% of accountants.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Greg Martinez CPA, Inc. is better than 90% of accountants.A
90
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Greg Martinez CPA, Inc. is better than 100% of accountants.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Greg Martinez CPA, Inc. is better than 85% of accountants.A
85

Reviews for your job

Customers hired Greg Martinez CPA, Inc. for 5 kinds of job.

Greg Martinez CPA, Inc. for individual tax planning

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Jobs reviewedHow many Google reviews are tagged with this job.3
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 76/100.How Job match is calculatedBuilt only from reviews Google tagged “Individual tax planning”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#12 / 14
Said fairOf customers who rated the price, the share who chose “Great price” or “Reasonable” rather than “Overpriced”.100%

All 3 Google reviews tagged “Individual tax planning”

Randall1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 months ago★★★★★

Greg and his team do an outstanding job of helping you navigate the tax landscape with both advice and coaching support for the long term not just yearly outcomes.

Reasonable priceBusiness tax return preparationIndividual tax planningTax analysis of financial plans
Paul3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

I have been using Greg’s tax service for the last 8 years. Very professional and efficient. Provides a great service and saves me a lot of trouble.

Reasonable priceBusiness tax return preparationIndividual tax planning
MillieLocal Guide · 41 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Best Tax Preparer I’ve had since I came to California! I wish I found you sooner. Now I tell my friends about you. Your CPA skills helped me with an out of state rental property as well. Thank you so much. Easy scheduling. Excellent and fast processing. Very professional. Lucky to find him 2 years ago and will keep on coming back.

Reasonable priceBusiness tax return preparationIndividual tax planningIndividual income tax return preparation

Price

Not enough reviews with a price yet.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 33%Reasonable 67%Overpriced 0%Not sure 0%

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