Analyzing 5,778,3125.8M ReviewsFor 15,92415.9K Experts

Experts Reviews · Company report
Heart of Gold Tattoo Club logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%97+29.8Experts Score= 98Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.98SCORE

Heart of Gold Tattoo Club

Philadelphia, PA · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #1Position by Experts Score among all companies we track in this category. of 19 tattoo parlors · 5.0★ from 85 Google reviews

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Report card

Percentile vs other tattoo parlors (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: reliability.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Heart of Gold Tattoo Club is better than 99% of tattoo parlors.A
99
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Heart of Gold Tattoo Club is better than 97% of tattoo parlors.A
97
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Heart of Gold Tattoo Club is better than —% of tattoo parlors.–
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ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Heart of Gold Tattoo Club is better than —% of tattoo parlors.–
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MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Heart of Gold Tattoo Club is better than 100% of tattoo parlors.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Heart of Gold Tattoo Club is better than —% of tattoo parlors.–
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Reviews for your job

Customers hired Heart of Gold Tattoo Club for 5 kinds of job.

Heart of Gold Tattoo Club for old-fashioned tattoos

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Jobs reviewedHow many Google reviews are tagged with this job.4
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$250–300
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 86/100.How Job match is calculatedBuilt only from reviews Google tagged “Old-fashioned tattoos”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#2 / 3

All 4 Google reviews tagged “Old-fashioned tattoos”

Jason2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Great traditional shop. Any of the guys here will do you right, whether you're getting flash, or a custom piece.

Paid $200–250Color ink tattoosTattoo designTattoos
TrevorLocal Guide · 54 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 months ago★★★★★

You won't find a more talented group of artists in Philly. These guys are all absolute pros, and it's nothing but good vibes in there.

Paid $250–300Tattoo cover-ups & reworkingsColor ink tattoosTattoo design
IanLocal Guide · 34 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 6 months ago★★★★★

This is hands down the best tattoo shop! Steve has done my last 3 tattoos and I'm looking forward to going back for the rest of the work I have in mind. All of the artists are extremely talented, down to earth, and the vibe in the shop is great. I highly recommend checking them out and getting some work done, you will not be disappointed!

Color ink tattoosOld-fashioned tattoos
Corey12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

Had a great experience at Heart of Gold. The shop was comfortable, welcoming, and very clean. Cullen knocked it out of the park with a unique take on a traditional tattoo. Highly recommend.

Color ink tattoosMale tattoosOld-fashioned tattoos

Price

$262+65% vs typical tattoo parlors

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Color ink tattoos10$144–$536
Tattoos10$114–$340
Tattoo design8$74–$233
Old-fashioned tattoos4—
Male tattoos3—

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