Ray Newcomb
Review from Google · view on GoogleFriendly staff, Clean shot, Great artists & work.
Holy Tattoos
How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%91+53.4Reliability 26%80+20.9Value 15%99+15.1Experts Score= 89Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.89SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#17 of 25 tattoo removal servicesPosition by Experts Score among all companies we track in this category. · better than 33%
4.9 ★★★★★ 56 Google reviews · 24 photos
96%five-star reviews
5.00★last 12 monthsAverage stars on reviews from the last 12 months only.
5%1–2★, last 20 reviewsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
9%reviews answered by the owner
$173typical billMedian bill customers of this company reported in their reviews (needs 3+ priced reviews).
Holy Tattoos at a glance
Google reviewers rate Holy Tattoos 4.9 out of 5 based on 56 reviews, highlighting the shop's clean environment, friendly staff, and affordable pricing. Customers frequently praise the artists for their professionalism, attention to detail, and ability to bring custom designs to life while ensuring client comfort during sessions. One recurring criticism involves communication issues, specifically regarding unreturned calls and unfulfilled promises for free touch-ups after initial appointments.
- Google rating: 4.9 out of 5 from 56 reviews (96% five-star).
- Reviews on this page: 56 Google reviews (41 with written comments, 10 with photos).
- Owner responses: the business replied to 9% of reviews.
- Most recent review: October 25, 2026.
- Service: Tattoo Removal Service serving Beloit, Wisconsin.
Data from Google, last updated October 26, 2026.
Score profile vs other tattoo removal services
Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and momentum; weakest: reliability.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Holy Tattoos: 91/100 on this factor. Category median: 95.A
91
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Holy Tattoos: 80/100 on this factor. Category median: 92.A
80
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Holy Tattoos: 100/100 on this factor. Category median: 100.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Holy Tattoos: 99/100 on this factor. Category median: 100.A
99
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Holy Tattoos: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 70.–
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Bar = this company · dark tick = category median.
Star ratings
56 Google reviews we collected
- 5 stars5496%
- 4 stars12%
- 3 stars00%
- 2 stars00%
- 1 star12%
Praise vs complaints
Phrases our text analysis found in 41 written reviews
- Praise3795%
- Complaints25%
Price
What customers reported paying
$173+25% vs typical tattoo removal services
Middle half of what 9 customers paid ($79–$285) · gold mark = category median.
Topic share
How often each topic comes up in the written reviews
- Staff & attitude1538%
- Quality & results1128%
- Would recommend923%
- Speed & response25%
- Price & value25%
What customers talk about
We read 41 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Friendly artists work with you to bring your tattoo vision to life.”
“I got the privilege to work with Raven, I got lettering done on my neck and she did a great job!”
“If you’re in the area I highly recommend giving her a visit !”
“Fast and on point!”
“Krystal never hesitated to draw out exactly what I wanted, perfect to size with a Very reasonable price.”
People customers mention
- Angel 4 reviews
- Krystal 4 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Reviews for your job
Customers hired Holy Tattoos for 7 kinds of job. Pick one to see what they paid and said.
Recent priced reviews
GeneralLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★
I got the privilege to work with Raven, I got lettering done on my neck and she did a great job! Fast and on point!
Paid $50–100
EmilyLocal Guide · 200 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★
Fantastic location and artists! Raven and Angel are amazing women and go above and beyond for their clients! Very clean, professional and creative.
Paid $250–300Color ink tattoos
Derrick1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★
Wonderful work. Great customer service. Friendly and knowledgeable staff. Very affordable.
Paid $200–250Tattoo designTattoos
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Tattoos | 15 | $153–$285 |
| Tattoo design | 6 | $146–$272 |
| Tattoo cover-ups & reworkings | 4 | $201–$614 |
| Color ink tattoos | 2 | $153–$366 |
| Fine line tattoos | 2 | $114–$176 |
| Tattoo touch-ups | 2 | — |
| Sleeve tattoos | 2 | — |
Compare with
Photos
Customer reviews
4.9 ★★★★★ 56 reviews on Google · rating breakdown
Reviews from Google, shown as published (original wording, unedited).
Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
General FrancoLocal Guide · 16 reviewsTotal number of Google reviews General has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleI got the privilege to work with Raven, I got lettering done on my neck and she did a great job! Fast and on point!
- Price: $50–100
Jeniffer Craig2 reviewsTotal number of Google reviews Jeniffer has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleOnly place i like to go
Emily WakefieldLocal Guide · 200 reviewsTotal number of Google reviews Emily has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleFantastic location and artists! Raven and Angel are amazing women and go above and beyond for their clients! Very clean, professional and creative.
- Price: $250–300
- Services: Color ink tattoos
Derrick Drake1 reviewTotal number of Google reviews Derrick has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleWonderful work. Great customer service. Friendly and knowledgeable staff. Very affordable.
- Price: $200–250
- Services: Tattoo design, Tattoos
Moriah Johnson5 reviewsTotal number of Google reviews Moriah has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleThe shop had such a great atmosphere and was a very welcoming setting. I will forever be going to Angel at Holy tattoos when I want tattoos done. I have been going to Angel for a few years now and she never ceases to amazing me with her work
- Positive: Punctuality, Cleanliness, Quality, Professionalism, Value
- Services: Tattoo cover-ups & reworkings, Color ink tattoos, Fine line tattoos, Tattoo design, Tattoos, Tattoo touch-ups, Memorial tattoos, Sleeve tattoos, Tattoo finishing
Marc JohnsonLocal Guide · 156 reviewsTotal number of Google reviews Marc has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleAngel is a great tattoo artist. Everyone is very friendly.
- Price: $1–50
- Services: Tattoo cover-ups & reworkings, Fine line tattoos, Tattoo design, Male tattoos, Female tattoos, Tattoos, Tattoo touch-ups, Sleeve tattoos
Nichole Alex11 reviewsTotal number of Google reviews Nichole has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleAbsolutely top notch in customer service, and bringing to life the customers idea(s). Holy always keeps their customer entertained and comfortable during their session. The atmosphere is unlike any other in the area and they have a mostly all female staff!
Janna EricksonLocal Guide · 25 reviewsTotal number of Google reviews Janna has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleAmazing!!! HIGHLY recommend!
- Price: $150–200
- Services: Tattoos, Tattoo cover-ups & reworkings
Raven Bartimaeus5 reviewsTotal number of Google reviews Raven has written across all businesses on Google Maps, not just this one.
Review from Google · view on GoogleAngel did an amazing job but didn't want to incorporate more of what I wanted for the tattoo but still extremely happy with it. Idk hard to express feelings when I gave a exact replica hand drawn design in advance of what I wanted, but what has made me annoyed the most is y'all won't even contact me back for the what you in person said would be a free come back in case things run and don't come out in the vivid colors you chose. I will say I do love the tattoo I let the artist have free creative creation of what went in the armband even through I told her and showed her examples of what I wanted, because I was tryna cover up a old tattoo but with the cosmic armband I got vs what I wanted. It kinda annoys me that she the owner wouldn't even contact me back at any point. I would love to give 5 stars but if your not even gonna get me in after 5 hrs under the needle for my first big tattoo after even knowing what I'm coming in from. If you'd like to contact me
- Price: $350–400
- Services: Tattoo design, Tattoo cover-ups & reworkings
Business details
- Address: 423 Liberty Ave, Beloit, WI 53511
- Phone: (608) 207-9718
- Service area: Beloit, WI