Analyzing 5,778,3125.8M ReviewsFor 15,92415.9K Experts

Experts Reviews · Company report
House Of Keratin logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%89+48.5Reliability 24%74+17.9Value 14%69+9.8Replies to reviews 7%100+7.1Craft & service penalty79−2.1Experts Score= 81Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.81SCORE

House Of Keratin

Takoma Park, MD · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #34Position by Experts Score among all companies we track in this category. of 57 wedding hair stylists · 4.9★ from 183 Google reviews

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Report card

Percentile vs other wedding hair stylists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: value.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.House Of Keratin is better than 89% of wedding hair stylists.A
89
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.House Of Keratin is better than 74% of wedding hair stylists.B
74
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.House Of Keratin is better than 79% of wedding hair stylists.B
79
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.House Of Keratin is better than 69% of wedding hair stylists.B
69
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.House Of Keratin is better than 100% of wedding hair stylists.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.House Of Keratin is better than 100% of wedding hair stylists.A
100

Reviews for your job

Customers hired House Of Keratin for 8 kinds of job.

House Of Keratin for blowouts

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.2
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.$160–180
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$50–$97

All 2 Google reviews tagged “Blowouts”

Marynorman6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I was looking for a brazilian hair salon in the Maryland area to get a hair Botox treatment and I discovered “ House of Keratin “ and Kiara was the one who gets it done for me and I’m very impressed with the results and I can confirm that Kiara will be my preferred stylist for my hair Botox treatment 👌

Customer photo from Marynorman's review
Paid $200+Blowouts
NídiaLocal Guide · 5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rating only, no written review.

Paid $160–180BlowoutsLash perms

Price

$128+11% vs typical wedding hair stylists

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Lash lift35$68–$99
Hairstyling19$58–$136
Haircut5$45–$91
Acne treatments5—
Eyelash extensions4—
Lash perms3—
Blowouts2$50–$97
Brow lamination2—

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