Analyzing 5,890,1035.9M ReviewsFor 16,26616.3K Experts

Experts Reviews · Company report
House Of Keratin logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%89+48.5Reliability 24%74+17.9Value 14%69+9.8Replies to reviews 7%100+7.1Craft & service penalty79−2.1Experts Score= 81Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.81SCORE

House Of Keratin

Takoma Park, MD · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #34Position by Experts Score among all companies we track in this category. of 57 wedding hair stylists · 4.9★ from 183 Google reviews

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Report card

Percentile vs other wedding hair stylists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and replies to reviews; weakest: value.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.House Of Keratin is better than 89% of wedding hair stylists.A
89
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.House Of Keratin is better than 74% of wedding hair stylists.B
74
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.House Of Keratin is better than 79% of wedding hair stylists.B
79
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.House Of Keratin is better than 69% of wedding hair stylists.B
69
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.House Of Keratin is better than 100% of wedding hair stylists.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.House Of Keratin is better than 100% of wedding hair stylists.A
100

Reviews for your job

Customers hired House Of Keratin for 8 kinds of job.

House Of Keratin for eyelash extensions

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.4
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 78/100.How Job match is calculatedBuilt only from reviews Google tagged “Eyelash extensions”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#2 / 3

All 4 Google reviews tagged “Eyelash extensions”

Geovany4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Such a beautiful and clean environment— plus the owner is very experienced and personable. 10/10 recommend!

Eyelash extensions
StephanieLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

I have gone in three times for lash lifts and once for a facial. Kiara is very professional and friendly. She takes her time while working and explains what she is doing as she is doing it if it's your first time. The place is clean. The lash lifts last me a couple weeks and I come back regularly. I would definitely recommend her!

Eyelash extensionsService not listed
susy3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Ofrece excelentes servicios. Ella es muy profesional y amable soy cliente desde hace mucho tiempo la súper recomiendo

Eyebrow threadingEyelash extensionsHairstyling
NoemyLocal Guide · 36 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

I love Kiara! She been doing my keratins for 5 years. Results are amazing and her studio is super clean. Lifelong client over here!

Eyelash extensionsHairstylingHaircut+ Punctuality+ Cleanliness+ Quality

Price

$128+11% vs typical wedding hair stylists

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Lash lift35$68–$99
Hairstyling19$58–$136
Haircut5$45–$91
Acne treatments5—
Eyelash extensions4—
Lash perms3—
Blowouts2$50–$97
Brow lamination2—

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