Experts Reviews · Company report
Kelly Ford Beauty
Portsmouth, NH · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #58Position by Experts Score among all companies we track in this category. of 91 makeup artists · 5.0★ from 85 Google reviews
Report card
Percentile vs other makeup artists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and satisfaction; weakest: reliability.
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Kelly Ford Beauty is better than 92% of makeup artists.A
92
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Kelly Ford Beauty is better than 80% of makeup artists.A
80
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Kelly Ford Beauty is better than 100% of makeup artists.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Kelly Ford Beauty is better than 87% of makeup artists.A
87
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Kelly Ford Beauty is better than —% of makeup artists.–
—
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Kelly Ford Beauty is better than —% of makeup artists.–
—
Reviews for your job
Customers hired Kelly Ford Beauty for 6 kinds of job.
Kelly Ford Beauty for permanent lip makeup
Clear ✕Jobs reviewedHow many Google reviews are tagged with this job.3
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 79/100.How Job match is calculatedBuilt only from reviews Google tagged “Permanent lip makeup”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#12 / 12
All 3 Google reviews tagged “Permanent lip makeup”
karriLocal Guide · 26 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
she was amazing. did a great natural look for me as to not stray from what my husband would normally see.
HairstylingPermanent lip makeup
ChristineLocal Guide · 10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★
Kelly was amazing! She did a beautiful job with my make up. I wanted a more natural look and she nailed it! I felt like I was glowing all day!
Eyelash enhancementsPermanent lip makeup
Michelle4 years ago★★★★★
Rating only, no written review.
Eyelash enhancementsPermanent lip makeup
Price
Not enough reviews with a price yet.
Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Great price 0%Reasonable 0%Overpriced 0%Not sure 0%
Jobs customers hired them for
| Job | Reviews | Category typical |
|---|---|---|
| Hairstyling | 15 | $41–$68 |
| Special occasion makeup | 8 | — |
| Bridal makeup | 7 | — |
| Eyelash enhancements | 7 | — |
| Photography makeup | 5 | — |
| Permanent lip makeup | 3 | — |
