Massage therapist · San Diego, CA · reviewed since 2025
iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%79+43.1Reliability 24%66+16Value 14%100+14.1Replies to reviews 7%100+7.1Momentum penalty94−0.6Experts Score= 80Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.80SCORE
AGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#20 of 29 reflexologyiPosition by Experts Score among all companies we track in this category. · better than 32%
4.8★★★★★131 Google reviews · 24 photos
95%five-star reviews
4.77★last 12 monthsiAverage stars on reviews from the last 12 months only.
5.3%1–2★ in 2 yearsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
Google users rate Kindness Massage 4.8 out of 5 based on 131 reviews, with the owner responding to all feedback. Clients frequently praise the professional environment, attentive communication, and effective deep tissue techniques for relieving tension and pain. However, lower-rated reviews consistently criticize punctuality issues, shortened session times, and discrepancies between advertised prices and final charges.
Google rating: 4.8 out of 5 from 131 reviews (95% five-star).
Reviews on this page: 131 Google reviews (108 with written comments, 5 with photos).
Owner responses: the business replied to 100% of reviews.
Most recent review: October 30, 2026.
Service: Reflexologist serving San Diego, California.
Data from Google, last updated November 3, 2026.
Score profile vs other reflexology
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and replies to reviews; weakest: reliability.
Kindness MassageReflexology median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Kindness Massage: 79/100 on this factor. Category median: 85.B
79
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Kindness Massage: 66/100 on this factor. Category median: 84.B
66
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 99.–
–
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Kindness Massage: 100/100 on this factor. Category median: 100.A
100
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Kindness Massage: 94/100 on this factor. Category median: 100.A
94
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Kindness Massage: 100/100 on this factor. Category median: 55.A
100
Bar = this company · dark tick = category median.
Star ratings
131 Google reviews we collected
4.8of 5
5 stars12495%
4 stars00%
3 stars00%
2 stars22%
1 star54%
Praise vs complaints
Phrases our text analysis found in 108 written reviews
93%praise
Praise11993%
Complaints97%
PriceiGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Price verdicts customers left with their Google review
98%fair
Great price4063%
Reasonable2133%
Overpriced12%
Not sure12%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude4334%
Would recommend3124%
Quality & results2419%
Price & value1613%
Speed & response54%
Communication54%
Honesty & trust43%
What customers talk about
We read 108 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“I appreciated her generosity so much, but what meant the most was how patient and attentive she was throughout my appointment.”
“We had a couples massage session and would highly recommend anyone to do the same!”
“Amy is so good at getting all the problem areas, she goes above and beyond to make sure you have a great experience.”
“The reviews were great but this is hands down the worst massage I've ever had.”
“The massage was a great value and much needed after a weekend of traveling.”
“Not good and not worth the money.”
“Amy is very responsive in communicating regarding scheduling etc.”
“I asked her to focus on my neck and shoulders, and she really listened.”
“Because of that, I’m very selective about who I trust.”
“I really wanted to leave a positive review, I always like to support small businesses but I can’t find myself being dishonest here.”
People customers mention
Amy23 reviews
Swedish4 reviews
Pearl4 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Recent reviews
AArturo4 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★
I thoroughly enjoyed my experience. My massage was intense and therapeutic, just what I needed.
Ms. Amy was very professional and personable.
Thank-you!
I will return and do highly recommend!
JJanet8 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★
Amy was very nice and professional! The massage was a great value and much needed after a weekend of traveling.
Great price
CCelina5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★
Wonderful massage! Amy is so good at getting all the problem areas, she goes above and beyond to make sure you have a great experience.
TT.3 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★
Amy was absolutely amazing! She gave me the best massage I have ever had in San Diego!
BBrianLocal Guide · 130 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★
The reviews were great but this is hands down the worst massage I've ever had. We started late and ended early and an injured area on my body was repeatedly touched after asking several times to stay away from it. The massage was extremely rough and abrasive. Instead of feeling like my muscles were being worked with…
AAndrewLocal Guide · 14 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
Great energy and massage skills in a comfortable and professional environment! We had a couples massage session and would highly recommend anyone to do the same!!
If I could give Amy 100 stars, I absolutely would! She is the sweetest lady, and I’m so grateful for the care and attention she gave me during my massage.
I came in with a stiff, painful neck that I could barely move. I asked her to focus on my neck and shoulders, and she really listened. She took her time working through the knots and paying close attention to the areas that felt tight and stiff. I felt like she truly cared about helping me feel better, and that made the whole experience even more special.
Amy went above and beyond by treating me to a complimentary hot stone add-on and a hand scrub massage, which were such thoughtful surprises! On top of that, she gave me an extra 15 minutes so she could keep working on my neck and make sure I was able to move it more comfortably. I appreciated her generosity so much, but what meant the most was how patient and attentive she was throughout my appointment.
The difference afterward was incredible. Before my massage, turning my head was painful and difficult. Afterward, I could rotate my neck from side to side, and it felt so much looser and no longer painful. Being able to move comfortably again was such a relief! She really got into those stubborn knots and worked on the exact areas that needed attention.
You can feel the kindness Amy puts into her work. She made me feel cared for, listened to, and never rushed. I left feeling relaxed, relieved, and so thankful I booked with her.
10/10 recommend! If you’re looking for someone who takes her time, listens to what you need, and puts her heart into taking care of you, go see Amy. Thank you so much, Amy, for your kindness and for helping me feel like myself again. You deserve all 100 stars! 🤍
Price assessment: Great price
Response from the owner · 3 days ago
🌹🌹Dear Lyca, Thank you so much for your heartfelt review! We're thrilled to hear that Amy provided you with such an exceptional experience at Kindness Massage. It's wonderful to know that her attentiveness and the extra care she took made such a significant difference for your neck and shoulders. Amy truly believes in delivering kindness and personalized care, and it’s fantastic to hear that you felt that during your massage. We’re also glad you enjoyed the complimentary hot stone add-on and hand scrub; her thoughtful surprises are just part of what makes our team special! Thank you for recommending us with such enthusiasm! We can’t wait to welcome you back to Kindness Massage for another relaxing session. You absolutely deserve it! Warm regards,
The Kindness Massage Team❤️🙏
M
marshall varano4 reviewsiTotal number of Google reviews marshall has written across all businesses on Google Maps, not just this one.
Hi Marshall .Thank you so much for your wonderful feedback! We're thrilled to hear that you enjoyed our great deep massage at Kindness Massage. We can’t wait to welcome you back for another relaxing experience soon!Best regards, The Kindness Massage Team
A
Arturo Camacho4 reviewsiTotal number of Google reviews Arturo has written across all businesses on Google Maps, not just this one.
I thoroughly enjoyed my experience. My massage was intense and therapeutic, just what I needed.
Ms. Amy was very professional and personable.
Thank-you!
I will return and do highly recommend!
Response from the owner · 2 weeks ago
Hi Arturo.Thank you so much for your wonderful review! We're thrilled to hear that you thoroughly enjoyed your experience at Kindness Massage. It's great to know that the intense and therapeutic massage was just what you needed.We're also grateful for your kind words about Amy. She truly is a professional and personable member of our team, and your appreciation means a lot to us.Thank you for highly recommending us! We can't wait to welcome you back for another rejuvenating session.Take care! The Kindness Massage Team
J
Janet Tran8 reviewsiTotal number of Google reviews Janet has written across all businesses on Google Maps, not just this one.
Amy was very nice and professional! The massage was a great value and much needed after a weekend of traveling.
Price assessment: Great price
Response from the owner · 3 weeks ago
Hi Janet,Thank you so much for your kind words! We're thrilled to hear that you found Amy to be nice and professional. It’s great to know that you enjoyed the massage and that it provided you the relief you needed after your travels.We can’t wait to welcome you back to Kindness Massage for another rejuvenating experience!Best wishes, The Kindness Massage Team
C
Celina Villavicencio5 reviewsiTotal number of Google reviews Celina has written across all businesses on Google Maps, not just this one.
Wonderful massage! Amy is so good at getting all the problem areas, she goes above and beyond to make sure you have a great experience.
Response from the owner · 3 weeks ago
Hi Celina. Thank you so much for your wonderful feedback! We're thrilled to hear that you had a fantastic experience at Kindness Massage and that Amy was able to work on your problem areas. We always strive to go above and beyond for our clients, and it’s rewarding to know you felt that during your visit. We look forward to welcoming you back soon for another great experience! Best wishes, The Kindness Massage Team
T
T. Belke3 reviewsiTotal number of Google reviews T. has written across all businesses on Google Maps, not just this one.
Amy was absolutely amazing! She gave me the best massage I have ever had in San Diego!
Response from the owner · 3 weeks ago
Hi T.Belke, Thank you so much for your wonderful review! We’re thrilled to hear that Amy provided you with the best massage you’ve ever had in San Diego. At Kindness Massage, we strive to create a relaxing and rejuvenating experience for all our clients, and it's fantastic to know we succeeded with you! We can’t wait to welcome you back for your next session. Take care! Best, The Kindness Massage Team
B
BrianLocal Guide · 130 reviewsiTotal number of Google reviews Brian has written across all businesses on Google Maps, not just this one.
The reviews were great but this is hands down the worst massage I've ever had. We started late and ended early and an injured area on my body was repeatedly touched after asking several times to stay away from it. The massage was extremely rough and abrasive. Instead of feeling like my muscles were being worked with controlled pressure, it felt like my entire body was being scrubbed and dragged back and forth like clothes on a washboard. I left in far worse shape than I arrived and would not recommend the experience.
Response from the owner · 4 weeks ago
Hi there,
Thank you for taking the time to leave a detailed review. I'm truly sorry to hear about your disappointing experience at Kindness Massage. It's important to us that every guest feels comfortable and cared for, so it’s concerning to hear about the issues you faced during your visit. Please know that we take your feedback seriously and will address this situation with our team to ensure it doesn’t happen again. If you’re open to it, we’d love the opportunity to make things right. Please feel free to reach out to us directly, and we will do our best to resolve any outstanding concerns. Thank you again for your feedback. We hope to restore your trust in Kindness Massage.
Warm regards,
Kindness Massage
A
Andrew LeeLocal Guide · 14 reviewsiTotal number of Google reviews Andrew has written across all businesses on Google Maps, not just this one.
Great energy and massage skills in a comfortable and professional environment! We had a couples massage session and would highly recommend anyone to do the same!!
Response from the owner · a month ago
Hi Andrew Lee.,Thank you so much for your wonderful review! We're thrilled to hear that you enjoyed the great energy and massage skills during your couples massage session at Kindness Massage. Creating a comfortable and professional environment is our top priority, and it’s fantastic to know that you felt that.We truly appreciate your recommendation and hope to welcome you back for another relaxing experience soon!Best wishes, Kindness Massage
A
Ann Hoover3 reviewsiTotal number of Google reviews Ann has written across all businesses on Google Maps, not just this one.
Great massage! I was super tense and now I feel great!
Price assessment: Great price
Response from the owner · a month ago
🌹🌹Thank you so much for the 5-star review, Ann! We are thrilled to hear that you enjoyed your massage and that we could help you release all that tension. It's wonderful to know you're feeling great now. We look forward to welcoming you back for your next relaxing session!
Kindness massage 🙏
H
Hailey Yocam5 reviewsiTotal number of Google reviews Hailey has written across all businesses on Google Maps, not just this one.
Amy was absolutely fabulous!! She was very kind, attentive, and provided a truly relaxing experience.
Price assessment: Great price
Response from the owner · a month ago
Hi Hailey.Thank you so much for your glowing review! We're thrilled to hear that Amy provided you with such a fabulous, kind, and attentive experience. At Kindness Massage, we strive to create a relaxing atmosphere for all of our clients, and it's wonderful to know that we succeeded with you.We can't wait to welcome you back for another rejuvenating session!Best regards, Kindness Massage
