Analyzing 5,809,4735.8M ReviewsFor 16,01116K Experts

Experts Reviews · Company report
Loft logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%58+36.8Reliability 28%29+8.2Replies to reviews 8%24+2Craft & service penalty2−9.8Experts Score= 37Not enough data for value; its weight is shared by the others.Grade D: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.37SCORE

Loft

Moscow, ID · Grade DLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #56Position by Experts Score among all companies we track in this category. of 57 wedding hair stylists · 4.5★ from 22 Google reviews

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Report card

Percentile vs other wedding hair stylists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: satisfaction and reliability; weakest: craft & service.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Loft is better than 58% of wedding hair stylists.C
58
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Loft is better than 29% of wedding hair stylists.D
29
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Loft is better than 2% of wedding hair stylists.F
2
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Loft is better than —% of wedding hair stylists.–
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MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Loft is better than —% of wedding hair stylists.–
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Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Loft is better than 24% of wedding hair stylists.D
24

Reviews for your job

Customers hired Loft for 2 kinds of job.

Loft for hairstyling

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Jobs reviewedHow many Google reviews are tagged with this job.2
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).3.50
Usually paidThe price range customers picked most often for this job.$40–60
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$58–$136

All 2 Google reviews tagged “Hairstyling”

Lily6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I absolutely LOVED my experience at the Loft. Miranda gave me a gorgeous haircut that looks beautiful whether I curl it, blow dry it, or even just let it air dry. I couldn’t be more pleased with Miranda’s professional expertise! I highly recommend this salon!

Paid $40–60HaircutHairstyling
Ama'ri2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 6 years ago★★

Good service, but overheard a worker and customer speaking about how ‘addiction’ has gone up in moscow due to the ‘indians’. very disrespectful and it’s very shocking that people think it’s okay to say things like that.

Hairstyling− Professionalism

Price

Not enough reviews with a price yet.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Haircut3$45–$91
Hairstyling2$58–$136

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