Analyzing 5,778,3125.8M ReviewsFor 15,92415.9K Experts

Experts Reviews · Company report
London Fog Chimney Sweeps logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%85+46.4Reliability 24%79+19.2Value 14%100+14.1Replies to reviews 7%6+0.4Craft & service penalty41−5.9Experts Score= 74Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.74SCORE

London Fog Chimney Sweeps

Detroit, MI · Grade BLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #11Position by Experts Score among all companies we track in this category. of 16 chimney sweep services · 4.7★ from 433 Google reviews

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Report card

Percentile vs other chimney sweep services (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.London Fog Chimney Sweeps is better than 85% of chimney sweep services.A
85
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.London Fog Chimney Sweeps is better than 79% of chimney sweep services.B
79
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.London Fog Chimney Sweeps is better than 41% of chimney sweep services.C
41
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.London Fog Chimney Sweeps is better than 100% of chimney sweep services.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.London Fog Chimney Sweeps is better than 100% of chimney sweep services.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.London Fog Chimney Sweeps is better than 6% of chimney sweep services.F
6

Reviews for your job

Customers hired London Fog Chimney Sweeps for 8 kinds of job.

London Fog Chimney Sweeps for fire prevention

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.2
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—

All 2 Google reviews tagged “Fire prevention”

RyanLocal Guide · 11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

Brian and London Fog were referred to us by another local business as the “go-to” for fireplace and chimney services and they didn’t fall short, in fact their work was above and beyond from a customer’s perspective. Extremely knowledgeable, helpful, easy to work with, prioritize costs and needs and build an overall…

Customer photo from Ryan's review
Animal removalChimney inspectionsFire prevention+ Responsiveness+ Punctuality+ Quality
Sherry4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

The employees are extremely friendly & helpful, London Fog has been around for over 30 years, I love the way they do business, always go above & beyond. It is the company which I highly recommend for Detroit Metropolitan areas. Prices are decent very trustful.

Chimney cleaningChimney flue cleaningChimney inspections+ Responsiveness+ Punctuality+ Quality

Price

Not enough reviews with a price yet.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Chimney cleaning34—
Chimney inspections23—
Chimney flue cleaning21—
Chimney repair & restoration13—
Rain cap installation10—
Stove & fireplace cleaning9—
Smoke chamber cleaning6—
Fire prevention2—

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