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Magic Mirror Aesthetics

Waxing hair removal service · Fresno, CA · reviewed since 2021

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%99+68.5Reliability 31%99+30.5Experts Score= 99Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.99SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#2 of 20 hair removal servicesPosition by Experts Score among all companies we track in this category. · better than 95%
5.0 ★★★★★ 305 Google reviews · 24 photos
100%five-star reviews
5.00★last 12 monthsAverage stars on reviews from the last 12 months only.
0%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
99%reviews answered by the owner
Oct 2026latest review

Magic Mirror Aesthetics at a glance

Google reviewers rate this Fresno waxing service five stars based on 305 reviews, noting that the owner responds to nearly all feedback. Clients frequently describe the environment as clean and welcoming, with staff who provide clear communication, explain each step of the process, and offer aftercare instructions. Many customers highlight the comfort and professionalism experienced during Brazilian and underarm waxing appointments, often mentioning reasonable pricing and a non-judgmental atmosphere that encourages repeat visits.

  • Google rating: 5.0 out of 5 from 305 reviews (100% five-star).
  • Reviews on this page: 305 Google reviews (285 with written comments, 3 with photos).
  • Owner responses: the business replied to 99% of reviews.
  • Most recent review: October 24, 2026.
  • Service: Hair Removal Service serving Fresno, California.

Data from Google, last updated October 25, 2026.

Score profile vs other hair removal services

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: reliability.

Satisfaction99Reliability99Craft & service–Value–Momentum100Replies to reviews–Satisfaction: 99 (median 94)Reliability: 99 (median 91)Momentum: 100 (median 100)
Magic Mirror AestheticsHair Removal Services median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Magic Mirror Aesthetics: 99/100 on this factor. Category median: 94.A
99
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Magic Mirror Aesthetics: 99/100 on this factor. Category median: 91.A
99
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 100.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 100.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Magic Mirror Aesthetics: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 85.–
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Bar = this company · dark tick = category median.

Star ratings

305 Google reviews we collected

  • 5 stars304100%
  • 4 stars00%
  • 3 stars00%
  • 2 stars00%
  • 1 star10%

Praise vs complaints

Phrases our text analysis found in 285 written reviews

  • Praise46599%
  • Complaints71%

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude15332%
  • Would recommend13529%
  • Quality & results7917%
  • Honesty & trust378%
  • Communication327%
  • Speed & response266%
  • Price & value102%

What customers talk about

We read 285 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “She’s so friendly and talkative, which helped ease my nerves and made the appointment feel natural and comfortable.”
  • “If you’re looking for a welcoming atmosphere and someone who makes you feel comfortable during your appointment, I highly recommend giving them a try!”
    “I’ve been coming with Luisa for over a year now and the customer service she provides is exceptional, could not recommend her enough!”
  • “She was thorough when explaining aftercare and took the time to answer any questions or address any concerns we had.”
  • “You can tell that she genuinely cares about making her clients feel comfortable and confident.”
  • “Lucero explained everything step by step, which made the experience so much easier.”
  • “For my first ever wax, I was a little nervous, but Lucero made me feel comfortable right away.”
  • “Compared to other waxing places, their services are more affordable.”

People customers mention

  • Luisa 82 reviews
  • Lucero 48 reviews
  • Brazilian 37 reviews
  • Brazilians 4 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Magic Mirror Aesthetics for 8 kinds of job. Pick one to see what they paid and said.

Recent reviews

Lizbetha day ago★★★★★

Magic Mirror is definitely the place to go! 💗 Everyone is so welcoming, and the girls’ energy makes the whole experience even better. I also love how they give back to their community and show so much love and care for the kitties. It says a lot about them as people and makes supporting their business even more…

Andrea4 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 days ago★★★★★

Lucero is so amazing! She’s knowledgeable and made me feel so comfortable, 1,000% recommend!

EricaLocal Guide · 39 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★

Had an appointment with Lucero. She was great. Made me feel comfortable throughout the whole session. I've gotten waxed many times before but appreciated how she talked me through her every step. She gave me clear instructions for after care and awesome goodies. I'm excited that I've found a place I can become a regular at.

alondraLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Amazing service. These girls are so friendly, are awesome at your job and make you feel so comfortable.

alyson3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Luisa made me feel so comfortable for my first time waxing! definitely recommend!

Maira7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Amazing staff! They make you feel right at home and one of their own. Great experience from start to finish.

Photos

Customer reviews

5.0 ★★★★★ 305 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Lizbeth Zamora
Review from Google · view on Google
★★★★★

Magic Mirror is definitely the place to go! 💗 Everyone is so welcoming, and the girls’ energy makes the whole experience even better. I also love how they give back to their community and show so much love and care for the kitties. It says a lot about them as people and makes supporting their business even more meaningful! For my first ever wax, I was a little nervous, but Lucero made me feel comfortable right away. She’s so friendly and talkative, which helped ease my nerves and made the appointment feel natural and comfortable. My sister and I had such a great first experience that we knew we would be coming back! We’ve already booked again and will definitely continue supporting Magic Mirror. If you’re looking for a welcoming atmosphere and someone who makes you feel comfortable during your appointment, I highly recommend giving them a try! ✨

Andrea Caudillo4 reviewsTotal number of Google reviews Andrea has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Lucero is so amazing! She’s knowledgeable and made me feel so comfortable, 1,000% recommend!

Response from the owner · 5 days ago

Thank you Andrea! It was such a pleasure to meet you! 💗 I’m so glad to hear you felt comfortable with my service 🌸 - Lucero 🌸

Erica SanchezLocal Guide · 39 reviewsTotal number of Google reviews Erica has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Had an appointment with Lucero. She was great. Made me feel comfortable throughout the whole session. I've gotten waxed many times before but appreciated how she talked me through her every step. She gave me clear instructions for after care and awesome goodies. I'm excited that I've found a place I can become a regular at.

Response from the owner · 3 weeks ago

Erica, I appreciate your feedback and I’m so happy that you had a good experience at our studio! 🌸❤️ Im looking forward to our next appointment!- Lucero ❤️🌸

Cynthia Zamora3 reviewsTotal number of Google reviews Cynthia has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Highly recommend Lucero and Luisa for all your waxing needs! My sister and I finally gathered the courage to get a Brazilian wax after contemplating it for quite some time. Lucero made the entire process so easy and comfortable! We left with absolutely no regrets and even scheduled our next appointment. Brazilian waxing can definitely feel intimidating and may be outside of your comfort zone, especially if it’s your first time. Lucero explained everything step by step, which made the experience so much easier. She was thorough when explaining aftercare and took the time to answer any questions or address any concerns we had. You can tell that she genuinely cares about making her clients feel comfortable and confident. Wonderful business and wonderful people! Not only are they amazing at what they do, but they also rescue kitties! I’m a cat mom myself, and I happened to come across a kitty who desperately needed help. I mentioned it to Lucero, and she immediately stepped in and helped this kitty. These ladies have such amazing hearts! They have helped hundreds of kitties and are doing their part to help with the cat overpopulation in our community. Their passion for their work and their love for animals truly shows. Love supporting a business that not only provides great service but also gives back to the community. 🐱🩵

Response from the owner · 3 weeks ago

Cynthia, thank you so much for your feedback on your Brazilian wax experience at our studio!❤️ I’m super excited to continue providing your waxing services. Thank you for your support! Without you, we wouldn’t be able to give back to the cats in need! I’m looking forward to our next appointment! - Lucero 🌸❤️

mayrayanet Ayala5 reviewsTotal number of Google reviews mayrayanet has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Amazing customer service and an even more amazing experience! 🩷✨ I’m new to Fresno, and after having an awful experience with another waxer here, I was honestly nervous to try someone new. I’m SO grateful I stumbled upon Magic Mirror! From the moment I walked in, I was welcomed with so much kindness, warmth, and comfort. Lucero immediately made me feel at ease, and you can tell she genuinely cares about her clients and the experience she provides. I got a Brazilian wax and leg wax, I couldn’t be happier with the results! Lucero was so attentive to my skin, my needs, and making sure I was comfortable throughout the entire service. She was gentle, professional, and took her time rather than making me feel rushed. She even has a little Squishmallow named after her cat for you to hold during the service, which I thought was the sweetest touch! 🥹🩷 Another thing I absolutely love is that proceeds from their products help support community service and rescuing kitties! 🐱💕 It makes supporting a small business like this feel even more meaningful. I’m leaving the salon feeling confident and beyond happy. They even treat you to a little goodie bag if you’re a first time client! If you’re in Fresno and looking for a waxer, PLEASE give Magic Mirror a try! Especially if you’ve had a bad waxing experience before you’ll be in such good hands here. I’m so happy I found this place and can’t wait to continue coming back! Thank you so much, Lucero, for all that you do! 🩷✨

  • Wax type: Soft wax, Hard wax
Response from the owner · a month ago

Mayra, thank you SO much for your kind words. I’m extremely happy that you felt welcomed at our studio. 💕 I’m so glad you decided to try waxing again.🌸 Our goal is to always provide the best Brazilian waxes in the 559. I’m am so glad you found us! It was so fun chatting with you also 😉.I’m looking forward to our next appointment. -Lucero 😻

alondra OrozcoLocal Guide · 16 reviewsTotal number of Google reviews alondra has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Amazing service. These girls are so friendly, are awesome at your job and make you feel so comfortable.

  • Wax type: Hard wax
Response from the owner · a month ago

We got you queen!!! Thank you for trusting us!!🌸🫶🫶

alyson martin3 reviewsTotal number of Google reviews alyson has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Luisa made me feel so comfortable for my first time waxing! definitely recommend!

Response from the owner · a month ago

Thank you so much for trusting me beautiful 🫶🌸💕

Maira salaoh7 reviewsTotal number of Google reviews Maira has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Amazing staff! They make you feel right at home and one of their own. Great experience from start to finish.

Response from the owner · a month ago

Welcome home love 🫶I got you🌸🫶

Foodie4 reviewsTotal number of Google reviews Foodie has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

These two sisters are amazing! My sister-in-law recommended them to me as I was looking for a professional waxer. I have been doing it myself at home for a while, but decided to change it up. Lucero has been my waxer and she is great and made the waxing process more comfortable than ever compared to my at home waxing! I highly recommend!

Response from the owner · a month ago

Thank you Amy, I really appreciate you! I’m glad you have had a great experience with my services. I’m looking forward to our next appointment- Lucero. 💕🌸

Gabriela Pacheco11 reviewsTotal number of Google reviews Gabriela has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I’ve been to several waxing studios and this by far has been the most welcoming, professional and cute environment. This is definitely a safe place for the girls. Lucero is very knowledgeable at what she does. This has been my most painless wax experience I’ve ever had. She talks you through every step, makes sure you’re comfortable, and is so gentle. I will definitely be returning. I was recommended to her by a friend and now I’m going to recommend her as well. Thank you Lucero! :)

Response from the owner · 2 months ago

Thank you chula! I’m very glad that you enjoyed my services and studio! 💕 Looking forward to our next session- Lucero 💕🫶

Magic Mirror Aesthetics on Google Maps →

Business details