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Marie's Crafty Cakery

Bakery · McKinney, TX · reviewed since 2025

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 64%94+59.7Reliability 28%94+26.5Replies to reviews 8%73+6Experts Score= 92Not enough data for value; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.92SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#18 of 89 wedding cake bakersPosition by Experts Score among all companies we track in this category. · better than 81%
4.9 ★★★★★ 147 Google reviews · 24 photos
97%five-star reviews
4.94★last 12 monthsAverage stars on reviews from the last 12 months only.
0.7%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
99%reviews answered by the owner
Oct 2026latest review

Marie's Crafty Cakery at a glance

Customers consistently praise the bakery for its punctual delivery, responsive communication, and fair pricing. Reviewers highlight the high quality of custom cakes and cookies, noting their moist texture, balanced sweetness, and intricate decorative details. While most feedback is positive, one critic describes a negative experience regarding unexpected additional costs for extra decorations after an initial deposit was paid.

  • Google rating: 4.9 out of 5 from 147 reviews (97% five-star).
  • Reviews on this page: 147 Google reviews (133 with written comments, 70 with photos).
  • Owner responses: the business replied to 99% of reviews.
  • Most recent review: October 27, 2026.
  • Service: Wedding Cake Baker serving McKinney, Texas.

Data from Google, last updated November 5, 2026.

Score profile vs other wedding cake bakers

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: replies to reviews.

Satisfaction94Reliability94Craft & service–Value–Momentum100Replies to reviews73Satisfaction: 94 (median 83)Reliability: 94 (median 79)Momentum: 100 (median 100)Replies to reviews: 73 (median 39)
Marie's Crafty CakeryWedding Cake Bakers median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Marie's Crafty Cakery: 94/100 on this factor. Category median: 83.A
94
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Marie's Crafty Cakery: 94/100 on this factor. Category median: 79.A
94
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 100.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 98.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Marie's Crafty Cakery: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Marie's Crafty Cakery: 73/100 on this factor. Category median: 39.B
73

Bar = this company · dark tick = category median.

Star ratings

147 Google reviews we collected

  • 5 stars14297%
  • 4 stars43%
  • 3 stars00%
  • 2 stars00%
  • 1 star11%

Praise vs complaints

Phrases our text analysis found in 133 written reviews

  • Praise13596%
  • Complaints54%

Topic share

How often each topic comes up in the written reviews

  • Would recommend3827%
  • Quality & results3122%
  • Staff & attitude2921%
  • Price & value139%
  • Communication129%
  • Speed & response118%
  • Honesty & trust64%

What customers talk about

We read 133 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “I would highly recommend her to all my friends and family in the future!”
  • “The attention to detail, creativity, and care put into bringing a custom design to life is incredible.”
  • “Marie was so personable and made this experience amazing for my son.”
    “The most disrespectful unkind service ever.”
  • “Excellent communication about the order and a very reasonable price for such delicious cupcakes!”
  • “Very easy to communicate with pricing is very good for how beautiful to work is !”
  • “Marie was so enjoyable to work with to make my gender reveal cupcakes, she had them ready for me the same day & they were perfect!”
  • “It’s so special to support a small business that genuinely cares about making their customers happy and turning their ideas into something beautiful.”

People customers mention

  • Cakes 5 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Recent reviews

Pete3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

Marie's cake was spectacular and loved by a family banquet. It was even better the next day.

Kristi2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a week ago★★★★★

Marie is a very talented baker but more importantly a small business owner with a desire to please her clients! She made the perfect mini wedding cake for our daughter. We will definitely be recommending and using her again for future needs. Thanks Marie!

Alicia8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

Baby shower cake was beautiful. Marie definitely exceeded my expectations. Cake was also very tasty. It was truly a hit. I will definitely order again for future occasions. Thank you!

WLocal Guide · 31 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

Absolutely delicious cake! We ordered a marble cake with vanilla buttercream frosting and decorations and it was perfect. The cake and frosting were the perfect level of sweetness, the texture was addicting and everyone wanted more. Marie was great in helping to decide the options and let us know everything was…

Audrey3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★

Absolutely loved the cookies she made for a baby shower! They were delicious and cute!

Joycy8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 weeks ago★★★★★

I’m so happy to order another cake from Ann Marie. Super happy with the way the cake came out. So delicious and cute. Everyone enjoyed the fluffiness of the cake and my daughter loved the frosting in particular. Thank you again Ann Marie

Customer photo from Joycy's review

Photos

Customer reviews

4.9 ★★★★★ 147 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
Kyle Ketcher1 reviewTotal number of Google reviews Kyle has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I cannot recommend this small business enough! From the moment I reached out for a coraline cake for my girlfriend, the entire experience was amazing. You can truly tell how much time, effort, and love goes into every cake they make. The attention to detail, creativity, and care put into bringing a custom design to life is incredible. It’s so special to support a small business that genuinely cares about making their customers happy and turning their ideas into something beautiful. The cake turned out absolutely amazing and exceeded my expectations! You can tell that this isn’t just a business to them; it’s something they’re passionate about. I’m so grateful for the time and effort they put into making something so special, and I would absolutely order from them again. If you’re looking for a custom cake made with care, creativity, and love, please give this small business a chance! You won’t regret it. ❤️

  • Price per person: $70–80
  • Recommended dishes: Birthday Cake
Response from the owner · a week ago

Thank you so much. We love what we do. We truly appreciate your support and look forward to hearing from you again.

Pete Micus3 reviewsTotal number of Google reviews Pete has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Marie's cake was spectacular and loved by a family banquet. It was even better the next day.

  • Order type: Delivery
  • Price per person: $1–10
  • Recommended dishes: Wedding Cake
Response from the owner · a week ago

Thank you so much. It was an honor to be part of such a special event.

Kristi Moore Eft2 reviewsTotal number of Google reviews Kristi has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Marie is a very talented baker but more importantly a small business owner with a desire to please her clients! She made the perfect mini wedding cake for our daughter. We will definitely be recommending and using her again for future needs. Thanks Marie!

Response from the owner · a week ago

Kristi, it was an honor to be part of your daughter’s special day. We truly appreciate your support and look forward to hearing from you again.

Alicia Juarez8 reviewsTotal number of Google reviews Alicia has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Baby shower cake was beautiful. Marie definitely exceeded my expectations. Cake was also very tasty. It was truly a hit. I will definitely order again for future occasions. Thank you!

  • Order type: Take out
  • Recommended dishes: Birthday Cake, Cupcake, Chocolate Cake
Response from the owner · 2 weeks ago

Thank you Alicia. Definitely a fun cake to make. We appreciate your support.

W BeckLocal Guide · 31 reviewsTotal number of Google reviews W has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Absolutely delicious cake! We ordered a marble cake with vanilla buttercream frosting and decorations and it was perfect. The cake and frosting were the perfect level of sweetness, the texture was addicting and everyone wanted more. Marie was great in helping to decide the options and let us know everything was taken care of for the big day. Now I have a perfect place to take care of cakes and one less thing to do for birthdays, graduations and other events. Do not hesitate to get a cake from Marie - you will not be disappointed!

  • Order type: Take out
  • Recommended dishes: Birthday Cake, Wedding Cake, Cupcake, Chocolate Cake
  • Wait time: No wait
Response from the owner · 2 weeks ago

Thank you so much Edward. We truly appreciate your support and look forward to hearing from you again.

Audrey Montgomery3 reviewsTotal number of Google reviews Audrey has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Absolutely loved the cookies she made for a baby shower! They were delicious and cute!

Response from the owner · 2 weeks ago

Thank you Audrey. The dragon theme cookies were so much fun to make.

Joycy Lemer8 reviewsTotal number of Google reviews Joycy has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I’m so happy to order another cake from Ann Marie. Super happy with the way the cake came out. So delicious and cute. Everyone enjoyed the fluffiness of the cake and my daughter loved the frosting in particular. Thank you again Ann Marie

  • Price per person: $70–80
Response from the owner · a year ago

Joycy, I appreciate your support. I look forward to hearing from you again

Bernice AdisaLocal Guide · 19 reviewsTotal number of Google reviews Bernice has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Marie’s cake is amazing! The taste is second to none and she keeps to time.

  • Recommended dishes: Birthday Cake
Response from the owner · 4 weeks ago

Thank you for your support, Bernice

ash b8 reviewsTotal number of Google reviews ash has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

What a wonderful treat! I needed a last-minute dessert that was unusual and specific, Marie did not disappoint! I couldn’t be happier with my order! highly recommend 10/10 (she’s also bilingual) 💃🏻

Response from the owner · a month ago

Thank you for your review and support Ash. We look forward to hearing from you again.

Isabeau Chacon3 reviewsTotal number of Google reviews Isabeau has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Her cakes and cookies are so beautiful and delicious, for any occasion!! I would highly recommend her to all my friends and family in the future!

  • Order type: Delivery
  • Meal type: Other
Response from the owner · a year ago

Thank you for your recommendation and support. I do what I love.

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Business details