Towing service · Medford, OR · reviewed since 2013
iHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%88+48Reliability 24%81+19.6Value 14%90+12.7Replies to reviews 7%16+1.1Craft & service penalty99−0.1Momentum penalty75−2.5Experts Score= 79Grade B: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.79SCORE
BGradeiLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#64 of 89 towing servicesiPosition by Experts Score among all companies we track in this category. · better than 28%
4.9★★★★★177 Google reviews · 13 photos
94%five-star reviews
4.67★last 12 monthsiAverage stars on reviews from the last 12 months only.
3.4%1–2★ in 2 yearsiShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
Google rating: 4.9 out of 5 from 177 reviews (94% five-star).
Reviews on this page: 177 Google reviews (144 with written comments, 7 with photos).
Owner responses: the business replied to 0% of reviews.
Most recent review: October 15, 2026.
Service: Towing Service serving Medford, Oregon.
Data from Google, last updated November 2, 2026.
Score profile vs other towing services
Score per factor (100 = best)iEach factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and value; weakest: replies to reviews.
Noble Towing & Recovery IncTowing Services median0 = centre, 100 = best
SatisfactioniSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Noble Towing & Recovery Inc: 88/100 on this factor. Category median: 91.A
88
ReliabilityiReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Noble Towing & Recovery Inc: 81/100 on this factor. Category median: 88.A
81
Craft & serviceiCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Noble Towing & Recovery Inc: 99/100 on this factor. Category median: 99.A
99
ValueiValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Noble Towing & Recovery Inc: 90/100 on this factor. Category median: 100.A
90
MomentumiMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Noble Towing & Recovery Inc: 75/100 on this factor. Category median: 100.B
75
Replies to reviewsiReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Noble Towing & Recovery Inc: 16/100 on this factor. Category median: 64.F
16
Bar = this company · dark tick = category median.
Star ratings
177 Google reviews we collected
4.9of 5
5 stars16794%
4 stars53%
3 stars11%
2 stars11%
1 star32%
Praise vs complaints
Phrases our text analysis found in 144 written reviews
98%praise
Praise28498%
Complaints72%
PriceiGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.
Price verdicts customers left with their Google review
89%fair
Great price444%
Reasonable444%
Overpriced111%
Not sure00%
Topic share
How often each topic comes up in the written reviews
7topics
Staff & attitude8529%
Speed & response6522%
Price & value5419%
Would recommend4114%
Quality & results207%
Honesty & trust186%
Communication83%
What customers talk about
We read 144 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“Eddie was so helpful when my Jeep's coils went out and it started sputtering going 70 on the freeway.”
“Austin was a tremendous help, extremely fast getting to me after calling, really professional, skilled, and very efficient”
“He was super kind, fast to respond and had fair pricing.”
“I, would highly recommend if you need your car towed, try this professional towing company first!”
“but honestly with Josh at Noble I'd give him a 10/10 all around great guy and great job.”
“After a horrible accident that totaled my truck while I had my daughter and grandkids with me, these men showed up with compassion, professionalism, a…”
“…s with me, these men showed up with compassion, professionalism, and genuine care.…”
“If you happen to get a tow from this shady company make sure you don’t leave any valuables or cash in your vehicle or it will disappear.”
“Came quickly, worked efficiently, friendly and communicative.”
People customers mention
Eddie13 reviews
Kevin3 reviews
praise complaint · found by our text analysis, Google review wording unchanged.
Reviews for your job
Customers hired Noble Towing & Recovery Inc for 6 kinds of job. Pick one to see what they paid and said.
JJoslynne5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 weeks ago★★★★★
Eddie was so helpful when my Jeep's coils went out and it started sputtering going 70 on the freeway. On a Saturday morning.
Then again helped recover my Jeep when my son totalled it. Thank you Eddie
Reasonable priceSpecial vehicle towingCar towing
JJacques3 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 weeks ago★★★★★
The man driving was very kind picking up my car and taking it in for service being very attentive to the needs of the vehicle and went above and beyond. I’m grateful for him and his clearly humbled sweet-hearted kindness.
Reasonable priceSpecial vehicle towing
CChris1 reviewiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★
I called for a lockout and the driver arrived and had my car unlocked within 15 min. I definitely recommend nobles towing
Reasonable priceService not listed
TTimothyLocal Guide · 130 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★
The owner arrived when he said he would, called before that he was on his way, couldn't have been nicer or more professional! Quoted me a price and actually reduced the price!! I have had experience with towers before, and the price went up? This is the first time a towng company has ever given me a break!! I,…
MMike5 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★
If you happen to get a tow from this shady company make sure you don’t leave any valuables or cash in your vehicle or it will disappear. Fortunately they aren’t very smart because they’ll leave their greasy black finger and handprints everywhere they look in your vehicle. Great for pictures to prove lol, every…
Overpriced
PPineapple8 reviewsiTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★
Austin was a tremendous help, extremely fast getting to me after calling, really professional, skilled, and very efficient
Eddie was so helpful when my Jeep's coils went out and it started sputtering going 70 on the freeway. On a Saturday morning.
Then again helped recover my Jeep when my son totalled it. Thank you Eddie
Price assessment: Reasonable price
Services: Special vehicle towing, Car towing
J
Jacques La Flèche3 reviewsiTotal number of Google reviews Jacques has written across all businesses on Google Maps, not just this one.
The man driving was very kind picking up my car and taking it in for service being very attentive to the needs of the vehicle and went above and beyond. I’m grateful for him and his clearly humbled sweet-hearted kindness.
Price assessment: Reasonable price
Services: Special vehicle towing
C
Chris1 reviewiTotal number of Google reviews Chris has written across all businesses on Google Maps, not just this one.
The owner arrived when he said he would, called before that he was on his way, couldn't have been nicer or more professional! Quoted me a price and actually reduced the price!! I have had experience with towers before, and the price went up? This is the first time a towng company has ever given me a break!! I, would highly recommend if you need your car towed, try this professional towing company first!! To the owner, thank you, great customer service and professionalism!!
M
Mike Lemos5 reviewsiTotal number of Google reviews Mike has written across all businesses on Google Maps, not just this one.
If you happen to get a tow from this shady company make sure you don’t leave any valuables or cash in your vehicle or it will disappear. Fortunately they aren’t very smart because they’ll leave their greasy black finger and handprints everywhere they look in your vehicle. Great for pictures to prove lol, every compartment will be searched, every seat will be lifted even if there is no reason to be inside your vehicle. Or do leave things just take pictures because it makes for an easy lawsuit! If you don’t believe this post just go to their yard and meet some of the employees lol
Price assessment: Overpriced
P
Pineapple BoyMan8 reviewsiTotal number of Google reviews Pineapple has written across all businesses on Google Maps, not just this one.
Eddie was amazing! He was super kind, fast to respond and had fair pricing. I was in Portland needing to have my son’s car towed and he graciously agreed to having the car towed to his shop and then towed to the repair shop the next day! Highly recommend this towing company!
Services: Car towing
D
Douglas Klingforth12 reviewsiTotal number of Google reviews Douglas has written across all businesses on Google Maps, not just this one.
Eddie was great! On time and knew his business well. Hooked up our fifth wheel in minutes. Trailer had a flat tire on the way (of course) and he even helped change the tire and got us moving again real quick. Thank you sooo much.
Price assessment: Reasonable price
Services: Special vehicle towing
J
Josh YatesLocal Guide · 29 reviewsiTotal number of Google reviews Josh has written across all businesses on Google Maps, not just this one.