Experts Reviews · Company report
Permanent Beauty by Irina logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 59%100+58.7Reliability 26%99+25.8Value 15%90+13.7Experts Score= 98Not enough data for replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.98SCORE

Permanent Beauty by Irina

Apopka, FL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #43Position by Experts Score among all companies we track in this category. of 147 makeup artists · 5.0★ from 137 Google reviews

Report card

Percentile vs other makeup artists (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: satisfaction and craft & service; weakest: value.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Permanent Beauty by Irina is better than 100% of makeup artists.A
100
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Permanent Beauty by Irina is better than 99% of makeup artists.A
99
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Permanent Beauty by Irina is better than 100% of makeup artists.A
100
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Permanent Beauty by Irina is better than 90% of makeup artists.A
90
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Permanent Beauty by Irina is better than 100% of makeup artists.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Permanent Beauty by Irina is better than —% of makeup artists.–
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Reviews for your job

Customers hired Permanent Beauty by Irina for 7 kinds of job.

Permanent Beauty by Irina for powder brow styling

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Jobs reviewedHow many Google reviews are tagged with this job.6
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).5.00
Usually paidThe price range customers picked most often for this job.—
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 88/100.How Job match is calculatedBuilt only from reviews Google tagged “Powder brow styling”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#7 / 9

All 6 Google reviews tagged “Powder brow styling”

Michele11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 years ago★★★★★

What an amazing experience. I highly recommend Irina for brows and other services.

Powder brow styling
Eileen12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Irina is a true artist and professional. I had my eyebrows done using Ombre styling and I love the results. She is a perfectionist and took several hours to finalize the look. I'm in love with the final results and would highly recommend her.

EyebrowsOmbre eyebrow stylingPowder brow styling
Rebecca9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 years ago★★★★★

Irina is amazing. Anyone getting their eyebrows done knows the importance of going to a reputable person as we’ve all seen eyebrow NIGHTMARES! I did my research and Irina was one of very few that had numerous happy clients, thrilled with their results. She is professional and a perfectionist which is exactly what…

Customer photo from Rebecca's reviewCustomer photo from Rebecca's review
EyebrowsPowder brow styling
AlexusLocal Guide · 20 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

I am so happy I let Irina do my brows- I just love them & I get so many compliments! Irina is the only person I would trust to touch my eyebrows and I recommend her to all my girlfriends and family. She is talented, knowledgeable, very detailed, and just an incredible person all around. This is the place to go for permanent makeup!

Powder brow styling
Sharon1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 years ago★★★★★

Irina is awesome!!!! She is always up to date on the newest procedures, whether it be brows, makeup, lashes etc. Irina is pleasant, funny, and a beautiful person. When she does my lashes they always look great, regardless the style. She is one of the most knowledgeable, professional people I have ever dealt with.…

EyebrowsPowder brow stylingPermanent makeup touch-ups+ Punctuality+ Cleanliness+ Quality
Inna5 years ago★★★★★

Rating only, no written review.

Customer photo from Inna's reviewCustomer photo from Inna's review
Powder brow stylingPermanent makeup touch-ups+ Punctuality+ Cleanliness+ Quality

Price

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Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

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