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Primrose Tattoo Studio

Tattoo shop · El Paso, TX · reviewed since 2022

How the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 69%98+67.8Reliability 31%98+30.2Experts Score= 98Not enough data for value, replies to reviews; its weight is shared by the others.Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.98SCORE
AGradeLetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20.
#12 of 49 piercing studiosPosition by Experts Score among all companies we track in this category. · better than 77%
5.0 ★★★★★ 307 Google reviews · 24 photos
99%five-star reviews
5.00★last 12 monthsAverage stars on reviews from the last 12 months only.
0%1–2★ in 2 yearsShare of 1–2★ reviews in the last 24 months — or the 20 newest reviews when the company had fewer than 20 in that time.
0%reviews answered by the owner
$139typical billMedian bill customers of this company reported in their reviews (needs 3+ priced reviews).

Primrose Tattoo Studio at a glance

Google reviewers rate Primrose Tattoo Studio five out of five stars based on 307 reviews. Clients frequently describe the shop as clean, welcoming, and professional, noting that artists are skilled and attentive to design details. Many customers highlight reasonable pricing, punctual service, and comfortable communication during sessions. While most feedback is positive, one low-star review criticized a specific artist for failing to communicate appointment changes and keeping the client waiting without notice.

  • Google rating: 5.0 out of 5 from 307 reviews (99% five-star).
  • Reviews on this page: 307 Google reviews (240 with written comments, 45 with photos).
  • Owner responses: the business replied to 0% of reviews.
  • Most recent review: October 21, 2026.
  • Service: Piercing Studio serving El Paso, Texas.

Data from Google, last updated November 10, 2026.

Score profile vs other piercing studios

Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: momentum and satisfaction; weakest: reliability.

Satisfaction98Reliability98Craft & service–Value–Momentum100Replies to reviews–Satisfaction: 98 (median 95)Reliability: 98 (median 93)Momentum: 100 (median 100)
Primrose Tattoo StudioPiercing Studios median0 = centre, 100 = best
SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Primrose Tattoo Studio: 98/100 on this factor. Category median: 95.A
98
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Primrose Tattoo Studio: 98/100 on this factor. Category median: 93.A
98
Craft & serviceCraft & service · penalty only, up to −10 pointsGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Not enough reviews for this factor yet. Category median: 98.–
–
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 100.–
–
MomentumMomentum · penalty only, up to −10 pointsPenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Primrose Tattoo Studio: 100/100 on this factor. Category median: 100.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Not enough reviews for this factor yet. Category median: 79.–
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Bar = this company · dark tick = category median.

Star ratings

307 Google reviews we collected

  • 5 stars30599%
  • 4 stars10%
  • 3 stars00%
  • 2 stars00%
  • 1 star10%

Praise vs complaints

Phrases our text analysis found in 240 written reviews

  • Praise343100%
  • Complaints00%

Price

What customers reported paying

$139+11% vs typical piercing studios

Middle half of what 22 customers paid ($103–$204) · gold mark = category median.

Topic share

How often each topic comes up in the written reviews

  • Staff & attitude11534%
  • Quality & results9327%
  • Would recommend8424%
  • Speed & response144%
  • Price & value144%
  • Communication134%
  • Honesty & trust103%

What customers talk about

We read 240 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.

  • “Super professional, inviting, knowledgeable and amazing skills!”
  • “Exceptional service and all artists are unbelievably talented!”
  • “Incredible talent and super skilled—look no further, he is the guy.”
  • “He makes sure I love the design and does it in a timely manner for a reasonable price.”
  • “Price was reasonable, and he put his own touch on our ideas so we had something unique!”
  • “He listened to my ideas, was open to working with my budget, and was respectful and kind!”
  • “What really sets this studio apart is their integrity.”

People customers mention

  • Andrew 89 reviews
  • Elias 6 reviews
  • Bianca 3 reviews

praise complaint · found by our text analysis, Google review wording unchanged.

Reviews for your job

Customers hired Primrose Tattoo Studio for 8 kinds of job. Pick one to see what they paid and said.

Recent priced reviews

SusieLocal Guide · 24 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 weeks ago★★★★★

Andrew is amazing. Incredible talent and super skilled—look no further, he is the guy. #coverup #fineline #affordable #kind UPDATE: I got another one Andrew is the best!! 🔥

Customer photo from Susie's reviewCustomer photo from Susie's review
Paid $150–200Tattoo cover-ups & reworkingsFine line tattoosTattoo design
Devin5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Best shop in town recommend to all!! Always welcoming, provides great service and sick tats 10/10!!

Paid $100–150Color ink tattoosFine line tattoosSolid black work tattoos
Jamee1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a month ago★★★★★

Absolutely obsessed with my tattoo! Studio is so clean and service from the artists was the best. Definitely returning for my future tattoos!

Paid $150–200Fine line tattoos
KandyKornLocal Guide · 29 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 2 months ago★★★★★

Clean, professional, creative and great artists. Whoever you choose as your tattoo artist you'll be pleased with. I'm very happy with my experience.

Paid $50–100
KarissaLocal Guide · 87 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

Bianca did an amazing job on my memorial tattoo for a friend who recently passed. She was super attentive to the details I wanted to add and made the idea turn into a beautiful piece of artwork to memorialize my friend’s last written words to me. I highly recommend her or anyone in this studio if you’re in the area.…

Customer photo from Karissa's reviewCustomer photo from Karissa's review
Paid $100–150Tattoos
DLocal Guide · 24 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I been here 2x already and love it. (Once for myself and one for my minor child). It’s super clean, friendly staff and the piercings are done by an amazing young lady. No issues so far. Will recommend others :)

Paid $50–100

Photos

Customer reviews

5.0 ★★★★★ 307 reviews on Google · rating breakdown

Reviews from Google, shown as published (original wording, unedited).

Jobs customers hired them for — from Google's service tags and the review text
Team members customers mention
Filter by topic — each topic is highlighted in the reviews in the same color
SusieLocal Guide · 24 reviewsTotal number of Google reviews Susie has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Andrew is amazing. Incredible talent and super skilled—look no further, he is the guy. #coverup #fineline #affordable #kind UPDATE: I got another one Andrew is the best!! 🔥

  • Price: $150–200
  • Services: Tattoo cover-ups & reworkings, Fine line tattoos, Tattoo design, Female tattoos, Tattoos
jackie whitman2 reviewsTotal number of Google reviews jackie has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I’ve gotten all my tattoos here and it’s been great! The shop is very clean and organized and Andrew is a really good artist. He makes sure I love the design and does it in a timely manner for a reasonable price. Definitely recommend this place!

kurt mikkelson1 reviewTotal number of Google reviews kurt has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Welcoming and easy to work with

  • Price: $150–200
  • Services: Tattoos
Hayden Tillery3 reviewsTotal number of Google reviews Hayden has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Andrew killed it as always! This place always makes their customers feel welcomed and comfortable. Exceptional service and all artists are unbelievably talented!

Adam Freeberg3 reviewsTotal number of Google reviews Adam has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Very professional and reasonably priced. My wife and I will be coming back for more tattoos!

Alexis Marruffo11 reviewsTotal number of Google reviews Alexis has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I’ve been coming here since it opened! The service is always great, the shop is clean, and I’m always satisfied with the work. I’ll definitely continue coming here for future projects!

Devin Cook5 reviewsTotal number of Google reviews Devin has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Best shop in town recommend to all!! Always welcoming, provides great service and sick tats 10/10!!

  • Price: $100–150
  • Services: Color ink tattoos, Fine line tattoos, Solid black work tattoos
Jamee Lopez1 reviewTotal number of Google reviews Jamee has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Absolutely obsessed with my tattoo! Studio is so clean and service from the artists was the best. Definitely returning for my future tattoos!

  • Price: $150–200
  • Services: Fine line tattoos
Hannah Ryan1 reviewTotal number of Google reviews Hannah has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

Andrew is a fantastic artist! He did my medusa tattoo and I always get so many compliments!!

Amanda Dominguez4 reviewsTotal number of Google reviews Amanda has written across all businesses on Google Maps, not just this one.
Review from Google · view on Google
★★★★★

I got my first tattoo with Andrew at the shop, and it was a great experience! I got a spine tattoo and I was nervous since this would be my first! He was really great about sizing and placement and it was just a really awesome experience. He is a great artist and has a very light hand! I also thought those would be my only tattoos I’d get and I went back and got a neck tattoo lol! Tbh I’m thinking of what I want to do next haha! Recommend to anyone wanting to get a tattoo, the quality and atmosphere are amazing! Book your tattoo here you will not be disappointed! Also got my tattoos done in red ink and they are beautiful!

  • Services: Color ink tattoos

Primrose Tattoo Studio on Google Maps →

Business details