Experts Reviews · Company report
Pure Natur Salon & Spa logoHow the Experts Score is calculatedEach factor is scored 0–100 on absolute terms (standing in the category can only raise it), then weighted; problems flagged in review highlights or a recent slide in ratings are subtracted:Satisfaction 55%88+48Reliability 24%79+19.2Value 14%100+14.1Replies to reviews 7%42+3Craft & service penalty98−0.2Experts Score= 84Grade A: A = 80+, B = 60–79, C = 40–59, D = 20–39. Needs 10+ reviews.84SCORE

Pure Natur Salon & Spa

O'Fallon, IL · Grade ALetter from the Experts Score: A = 80+, B = 60–79, C = 40–59, D = 20–39, F = under 20. · #50Position by Experts Score among all companies we track in this category. of 101 hair salons · 4.9★ from 1,015 Google reviews

Report card

Percentile vs other hair salons (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: value and momentum; weakest: replies to reviews.

SatisfactionSatisfaction · 54% of the scoreRecency-weighted star average (2-year half-life), shrunk toward the category mean by review volume; the company’s own lifetime average as the prior; absolute: 4.0★ = 0, 5★ = 100.Pure Natur Salon & Spa is better than 88% of hair salons.A
88
ReliabilityReliability · 24% of the scoreHow rarely jobs go badly: share of 1–2★ reviews — 60% the last 24 months (or the 20 newest if fewer), 40% all-time; 0% = 100, 15%+ = 0; the category percentile can only raise it.Pure Natur Salon & Spa is better than 79% of hair salons.B
79
Craft & serviceCraft & service · 0% of the scoreGoogle review highlights: Quality, Professionalism, Responsiveness, Punctuality — how rarely reviewers flag them as a negative, per review since highlights began; 0% = 100, 5%+ = 0. Subtracted from the score (up to −10), never averaged in — clean highlights are the norm, not a bonus.Pure Natur Salon & Spa is better than 98% of hair salons.A
98
ValueValue · 14% of the scoreCustomers’ own price verdicts (Great / Reasonable vs Overpriced) and Value highlights; 65% absolute (all “reasonable” ≈ 80, “great” = 100), the category percentile can only raise it.Pure Natur Salon & Spa is better than 100% of hair salons.A
100
MomentumMomentum · 0% of the scorePenalises only a real slide: last-12-month average below lifetime (−0.5★ = 0). Still 4.8★+ over the last year, or steady/improving = 100. Subtracted from the score (up to −10), never averaged in.Pure Natur Salon & Spa is better than 100% of hair salons.A
100
Replies to reviewsReplies to reviews · 7% of the scoreHow often the owner publicly replies to reviews under 5★ (1–4★). Needs 3+ such reviews, otherwise not counted; 65% absolute (80%+ replied = 100), the category percentile can only raise it.Pure Natur Salon & Spa is better than 42% of hair salons.C
42

Reviews for your job

Customers hired Pure Natur Salon & Spa for 8 kinds of job.

Pure Natur Salon & Spa for hair coloring

Clear ✕
Jobs reviewedHow many Google reviews are tagged with this job.120
★ on this jobAverage stars on the reviews where the customer tagged this exact job (Google’s “Services” field).4.88
Usually paidThe price range customers picked most often for this job.$200+
Category typicalWhat the middle half of customers paid for this job across all companies in the category.$101–$214
Rank for this jobPosition of this company in the Job match ranking for this job among the companies we track.Its Job match: 85/100.How Job match is calculatedBuilt only from reviews Google tagged “Hair coloring”:Stars on this job 55%Number of such jobs 25%Overall Experts Score 20%Stars are pulled toward the category average when a company has few tagged jobs, so 3 perfect reviews don’t beat 80 great ones. 4.3★ scores 0, 5.0★ scores full. Volume is compared with the busiest company for this job.#11 / 52

All 120 Google reviews tagged “Hair coloring” · showing 40

ErianneLocal Guide · 25 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 hours ago★

Requested something and left with something not nearly close to what I requested! ☹️Stylist was nice and all but for almost $300 I won’t be returning!

Customer photo from Erianne's review
Paid $200+HaircutBlowdryHair coloring
Fran1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 months ago★★★★★

Just moved from NYC to Belleville. I did some research and stumbled onto this saloon. Met Amanda for a consult, she was awesome. Showed Amanda the cut and color I wanted. She was honest about the color I chose ,and with her knowledge and expertise we stay with the red. My hair looks and feels great. I love her ..…

Shampoo & conditioningBlowoutsHaircut
Laura2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 2 months ago★★★★★

Makayla is the best stylist!

Paid $60–80Curly hairShampoo & conditioningBlowouts
Connie3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 3 months ago★★★★★

Rae always goes above and beyond to take care of her customers. My hair looks great & feels great. Thanks Rae

HairstylingHair coloring
Josh1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Knowledgeable and super talented!

Paid $100–120Shampoo & conditioningHair coloring
OlivieaLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 3 months ago★★★★★

Ava quickly became one of my favorites. She is informative, welcoming, truly cares about the quality of your hair, kind and does a great job. I will be asking for her every single time!!!

Hair highlightingHair coloring
Kimberly11 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 4 months ago★★★★★

Hair care/color/highlights/ scalp massage/cut and knowledge are exceptional. Ava definitely is a hair professional expert.

Paid $120–140Hair glazingHair glossingGloss or Glaze
Heather5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 4 months ago★★★★★

Kassandra was absolutely amazing!! I was so nervous going to a new salon and she was kind, patient and extremely informative. She exceeded my expectations and I feel like a very lucky person to find someone with the skills to make me feel so beautiful!! Kassandra you gain a customer as long as you allow me to come see you!!! Thank you so much!!!

HaircutHairstylingHair coloring
Karla2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 months ago★★★★★

Rauschel is amazing !! My hair is perfect blonde that I love and it is so soft !! I love it !!! She does the best job every time - she's a great hairdresser and wonderful person !! Halle

Paid $200+Shampoo & conditioningBlowoutsHair coloring
JillLocal Guide · 15 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 5 months ago★★★★★

Color and deep conditioning, always a joy to work with Murl- he channels his creativity in consistency- Professionalism and expertise at its finest!

Paid $140–160Shampoo & conditioningBlowoutsHairstyling
Lena2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 5 months ago★★★★★

Cassy gives the BEST cut and color!

Paid $100–120Shampoo & conditioningHaircutBlowdry
Face8 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 6 months ago★★★★★

She’s done everything to my hair and I’ve never been disappointed or less than thrilled walking out! You won’t find anyone better!!

Paid $100–120Hair glossingShampoo & conditioningBlowouts
Sara1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 6 months ago★★★★★

I always love my relaxing time in Hanna’s chair! It’s definitely a great therapy in my busy life!

Paid $200+Curly hairShampoo & conditioningBlowouts
Tracy6 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 7 months ago★★★★★

I Loved my visit today, I also loved my hair today!!

Customer photo from Tracy's review
Shampoo & conditioningBlowoutsBlowdry
Jennipher7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 7 months ago★★★★★

Murl never disappoints. He is the whole package. Such a beautiful soul! I always leave feeling beautiful and full of joy. Murl just has this effect on everyone in his presence. I wish I could spend time with Murl everyday.

Paid $200+HaircutHairstylingHair coloring
Alexandra9 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 8 months ago★★★★★

I always have her do my hair, and she’s so sweet. She’s cut my hair 4 times now, colored it, and gives the best blow outs!

Customer photo from Alexandra's reviewCustomer photo from Alexandra's reviewCustomer photo from Alexandra's review
Paid $60–80Bang trimShampoo & conditioningBlowouts
Deborah12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 9 months ago★★★★★

Heather gave me the exact cut and color I wanted.

Paid $140–160HaircutHair coloring
andreaLocal Guide · 14 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 9 months ago★★★★★

Kassi Rocks!! There is no better way to put it!! I drive 5 hours RT to have her cut and color my hair and it’s totally worth it, I would not go anywhere else! Kassi is more than a hair stylist; she’s an artist! She listens carefully and pays close attention to even the minor changes in my hairstyle between hair…

Paid $200+Shampoo & conditioningHairstylingHair coloring+ Punctuality+ Cleanliness+ Quality
Grace1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★

The work they do here is so good! I’ve never not loved my hair. I have had an issue multiple times with my appointments getting canceled. Recently they canceled an appointment just over an hour before the scheduled time, despite comfirming the appointment 36h prior. The same exact thing happened about a year and a half ago.

Paid $140–160BlowoutsHaircutHair coloring
Ginger3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited 9 months ago★★★★★

Our family salon. We don’t go anywhere else. Stevie and Heather feel like part of the family. Judgement free, friendly, and professional services. Everyone is super kind, caring, knowledgeable, and professional.

BalayageBang trimBody waxing
HollyLocal Guide · 35 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 9 months ago★★★★★

⭐⭐⭐⭐⭐ I can’t say enough great things about this stylist. She generously came in and made time to color and cut my hair, and the results are absolutely wonderful. The color is beautiful, the cut is exactly what I wanted, and I felt completely taken care of the entire time. Her talent, flexibility, and kindness truly…

Paid $120–140Shampoo & conditioningHaircutBlowdry
Alexis10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · 10 months ago★★★★★

Loved my hair!

Paid $200+HaircutHair highlightingHair coloring
Micha10 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Stephanie is amazing!! She knows exactly what I want even when I don’t know how to describe it. Won’t go to anyone else!

Paid $160–180HaircutHair highlightingHair coloring
ChloeLocal Guide · 13 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

I couldn’t be happier with the full color I had booked for today! My hair feels healthier & looks beautiful. I wasn’t sure how to articulate what I wanted but Ava understood what I meant and 100% delivered.

Shampoo & conditioningBlowoutsHairstyling+ Punctuality+ Cleanliness+ Quality
Tracy1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Ava provided excellent service today. Her consultation was respectful and she asked very pointed questions to ensure she understood my exact wants. She took time at the end to play around with different products I was interested in to make sure I was satisfied with the outcome.

Paid $200+Shampoo & conditioningBody waxingHaircut
Curt7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Fantastic experience for me AND my youngest daughter. 10 out of 10. Next appt is already booked. Whether it's a cut, color, or consult--she is FANTASTIC!

Paid $40–60Shampoo & conditioningBlowoutsHaircut
AubreLocal Guide · 7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

This salon is fantastic. I’M partial…. but please ask for Ms. Hannah if you’re looking for an incredible cut and color. I found her because I had to switch stylists, it was totally random that she was the one who specialized in the services I was looking for, but it is actually ME who got lucky! Aside from her…

Paid $200+Shampoo & conditioningBlowoutsHaircut
Michelle7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

My stylist Anna was the best I’ve ever had. She did an amazing job. I love ❤️ my color. I will definitely be back to see her. Best experience ever.

Customer photo from Michelle's review
Paid $120–140Hair coloring
NoliLocal Guide · 24 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★

I found the salon on Google and I chose it Due to its reviews and high rating. I noticed a salon specialist by the name of Rae was Highly recommended for color. I called and made An appointment for a color consult. Everyone was super nice, especially Rae. So I proceeded to inform her what I was looking for. I showed…

Paid $200+HaircutBlowdryHair highlighting
Kristine2 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Very glad I booked with Hanna. She has great insight on the best haircut that suited my needs. I even pre-booked and she gave future recommendations too. Enjoyed my experience! Will be going back. Thanks Hanna!

HairstylingHair highlightingHair coloring
Leslie3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Amazing! So knowledgeable, helpful and makes the whole experience so relaxing!

Paid $200+Shampoo & conditioningHaircutBrazilian hair straightening
OliviaLocal Guide · 16 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Pure Natur is my go-to. Makayla, Chris, and Janice are excellent. Makayla is skilled and attentive with your hair. She is dedicated to helping you reach your goals. Chris does an amazing job on my lash lift and tint, and my brow tint, everytime I see her. She consistently checks in with how it holds up over time.…

Paid $180–200Shampoo & conditioningHaircutHair highlighting
Maci1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

I went in to get a balayage and some face framing highlights. Mikayla is such a ray of sunshine! She took what I asked for and gave me the best results I could have imagined. Couldn’t recommend enough😁

Hair coloring
Susan5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Amanda was attentive to my hair color needs, especially my grey coverage. She was very friendly and took her time with my hair!

Paid $140–160Hair coloringShampoo & conditioning
KelleyLocal Guide · 12 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Rae at Pure Natur Salon is absolutely amazing! She gave me a beautiful haircut and did both color and a cut for my daughter, Sarah—and we are both in love with the results! Rae was incredibly kind, patient, and attentive throughout the entire appointment. She really listened to what we wanted and made the whole…

Hair coloringShampoo & conditioningHaircut
JessicaLocal Guide · 7 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Thanks so much! Great job as always!

Paid $80–100Hair coloring
DaynaLocal Guide · 30 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Such a great experience each and every time. Love that what I want is the goal! Everyone is so helpful and fun to ge around. Highly recommend!

Paid $140–160HairstylingHair coloringService not listed
Kara5 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Had an amazing experience! Will definitely be back.

Paid $180–200HairstylingHair coloring
Lee3 reviewsTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · Edited a year ago★★★★★

Mikayla is a Wonderful & consistent stylist! Always prompt, and focused on her clients needs. So thankful I found her!

Paid $180–200HairstylingHair coloring
Brooke1 reviewTotal number of Google reviews this person has written across all businesses on Google Maps (not just this one). More reviews usually means a more experienced, trustworthy reviewer. · a year ago★★★★★

Makayla was extremely knowledgeable and friendly. She did an amazing job on my balayage and cut! I would definitely recommend her!

HairstylingHair coloring

Show more hair coloring reviews (80 more) →

Price

$103+77% vs typical hair salons

Bar = middle half of what customers paid · gold mark = category median.

Price verdictsGoogle asks reviewers whether the price was great, reasonable or overpriced; these are their answers.

Great price 0%Reasonable 0%Overpriced 0%Not sure 0%

Jobs customers hired them for

JobReviewsCategory typical
Hairstyling228$27–$66
Shampoo & conditioning209$35–$136
Haircut192$27–$53
Hair coloring120$101–$214
Blowdry58—
Blowouts56$41–$109
Body waxing50$41–$88
Massage43—

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