Sally is so great to work with! So easy going and flexible, yet on top of every detail. She really cares about your experience. I highly recommend her.
- Price assessment: Great price
- Services: Family and group

Google reviewers rate the studio 4.9 out of 5 based on 61 reviews, with the owner responding to 16 percent of them. Clients frequently praise the photographer for her punctuality, clear communication, and ability to capture natural, high-quality images for families, schools, and events. Many note her flexibility and professional demeanor during sessions. A recurring criticism in low-star reviews involves pricing, specifically the additional cost to purchase individual photos from the session, which some clients found unclear on the website prior to booking.
Data from Google, last updated October 25, 2026.
Score per factor (100 = best)Each factor is scored 0–100 on absolute terms (star average, share of 1–2★ reviews, price verdicts…); standing within the category can only raise it, never lower it.. Strongest: craft & service and momentum; weakest: replies to reviews.
Bar = this company · dark tick = category median.
61 Google reviews we collected
Phrases our text analysis found in 58 written reviews
Price verdicts customers left with their Google review
How often each topic comes up in the written reviews
We read 58 written reviews and marked every phrase about these topics. The same colors are highlighted in the reviews.
“It is nice not having to spell out what needs to be photographed.”
“I would recommend Sally to anyone interested in child or family portraits, we have had great experiences!”
“She has taken the photos at my daughter's preschool for two years and I cannot recommend her enough!”
“Her attention to detail is a gift and craft she has perfected!”
“We love all of the pictures Sally takes of our family and she is so wonderful and easy to work with!”
“And she moves quick - always amazed at how many pictures she captures in a short time (necessary with young kids)!”
“(The mini sessions are a great value and she makes the process very easy!”
“She has a gift for making every session feel natural and effortless - never staged or cheesy - and we always walk away having genuinely enjoyed the experience.”
praise complaint · found by our text analysis, Google review wording unchanged.
Customers hired Sally Gupton Photography Winston Salem Family Photography for 7 kinds of job. Pick one to see what they paid and said.
Sally is so great to work with! So easy going and flexible, yet on top of every detail. She really cares about your experience. I highly recommend her.
VERY overpriced. My friends and I booked her for our graduation photo shoot for $275. Her website was not clear that if you want to actually purchase any of the photos she takes, it is an additional $75 FOR EACH photo (however, she afterwards updated the website so maybe it is more clear now). I reached out to ask…
Sally captured incredible photos at a Luncheon honoring Volunteers who give of their time at Atrium Health Wake Forest Baptist. She made everyone look good as they came forward to accept their awards. It is nice not having to spell out what needs to be photographed. Her attention to detail is a gift and craft she has perfected!
Sally Gupton does the annual photo shoots at MMP and she just does the most beautiful job of these children. I LOVE the photos she captured last year of my son!
Sally has been our family photographer for over 10 years! She took our oldest daughter's picture when she was just 3 months old and has been taking pictures of our family for years. We love all of the pictures Sally takes of our family and she is so wonderful and easy to work with! She really is the best photographer in Winston!
We are lucky enough to be booked with Sally again this year for family photos! She has a special gift to bring out my kids personalities despite their moods and capture the best shots. And she moves quick - always amazed at how many pictures she captures in a short time (necessary with young kids)!! The hardest part…
| Job | Reviews | Category typical |
|---|---|---|
| Family and group | 7 | — |
| School portraits | 3 | — |
| Events and parties | 2 | — |
| Newborn photography | 2 | — |
| Wedding and engagement | 2 | — |
| Maternity and newborn | 2 | — |
| Individual photography | 2 | — |
4.9 ★★★★★ 61 reviews on Google · rating breakdown
Reviews from Google, shown as published (original wording, unedited).
Sally is so great to work with! So easy going and flexible, yet on top of every detail. She really cares about your experience. I highly recommend her.
VERY overpriced. My friends and I booked her for our graduation photo shoot for $275. Her website was not clear that if you want to actually purchase any of the photos she takes, it is an additional $75 FOR EACH photo (however, she afterwards updated the website so maybe it is more clear now). I reached out to ask about this after we received the gallery preview to see if we could work something out before posting a review, but we were unable. I am only posting this review because if I had known how much she was charging, I would not have booked. There are a ton of cheaper options in Winston and many of my friends paid around $275 for the session + photos.
Sally captured incredible photos at a Luncheon honoring Volunteers who give of their time at Atrium Health Wake Forest Baptist. She made everyone look good as they came forward to accept their awards. It is nice not having to spell out what needs to be photographed. Her attention to detail is a gift and craft she has perfected!
Sally Gupton does the annual photo shoots at MMP and she just does the most beautiful job of these children. I LOVE the photos she captured last year of my son!
Thank you, Virginia for supporting SGP and your school for the annual fundraiser.
Sally has been our family photographer for over 10 years! She took our oldest daughter's picture when she was just 3 months old and has been taking pictures of our family for years. We love all of the pictures Sally takes of our family and she is so wonderful and easy to work with! She really is the best photographer in Winston!
Thanks, Diana. Look forward to seeing you all again soon!
We are lucky enough to be booked with Sally again this year for family photos! She has a special gift to bring out my kids personalities despite their moods and capture the best shots. And she moves quick - always amazed at how many pictures she captures in a short time (necessary with young kids)!! The hardest part of the process is trying to narrow down which pictures I want to purchase - I usually want them all!
I appreciate you and your family year after year, Jayne.
Sally is amazing at what she does! Thank you for your skillful and beautiful work, Sally!
Thank you so much, Jonathan. Its always a joy.
Sally has always been excellent to work with. She takes the time to get to know her clients and understand what they’re looking for in their session. I’ve done both private sessions as well as mini sessions over the last 18 years and have always been thrilled with the photos. (The mini sessions are a great value and she makes the process very easy!)
I still remember your wedding day! What a fun memory. Thank you for continuing to share your life with me.
Sally is so gifted! We treasure our photos from her -- they are priceless!
Thank you Meagan! I always love seeing your family.
Sally has been capturing our “big moments” for over ten years, and we couldn’t imagine anyone else behind the camera. She has a gift for making every session feel natural and effortless - never staged or cheesy - and we always walk away having genuinely enjoyed the experience. Her eye for angles and composition leaves me speechless. We’re so grateful for her incredible talent and the memories she’s helped us preserve.
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