SASS | Sophia Avera Salon & Spa

Ava was a great stylist to see. She was attentive, skilled and kind!

"I had a wonderful experience with Eve at SASS Salon! She really listened to what I wanted, did exactly what I asked for, and gave some great suggestions that made the final result even better. The salon itself is clean and the staff is incredibly friendly. Highly recommend!"

My experience at SASS is unfailingly great. Always on time, which really matters to me. Customer service orientation is exceptional from mg stylist AND the front desk. I walk out and never feel a need to redo or touch up m th hair. It’s exactly what I asked for every time: color, cutting,and styling.

As if the shampoo with a head massage and hot towel wasn’t enough, my hair cut looked great. Never a dull moment in this salon.

Amazing service definitely recommend going there, beautiful work, I would definitely be coming back!

The salon is so up to date, friendly, amazing color technology and just a wealth of hair knowledge. Everyone who assisted knew what they were doing, took the time to explain everything and WOW does my hair look amazing. For being my first time there, I could not have asked for more. Highly recommend you try this salon on Jax Beach!

Ashley was fantastic! I came in with only an idea and she helped figure out what I wanted and it looks great :)

As always staff & you are always welcoming! Clean environment. Smiles from y’all really starts the day in a great way! Love this salon…best salon I have ever been!

Been going to Sass for over 5 years. I always have such a wonderful experience. I am well taken care of from my brows and facials to hair. I always leave feeling refreshed.

You know how you’re on vacation and just hate your hair? SASS got me in and alll I can say is SASS is Bad SASS! 😂hope you got the bad ass meaning. The owner Sophia listened to what I wanted and needed and I’m back to my sassy short spikey self. A pleasure to meet you Sophia and your lovely staff.

Megan is a great stylist.

Excellent salon-highly recommend! Megan is one of best hair stylists in Jacksonville. Everyone is so friendly. Mary is great at accommodating my scheduling changes.

Great experience from start to finish. Megan is a true professional. I'll be back!

After moving to Jax last year, we finally have begun the look for a new place for our hair care! Julia has been amazing! She takes all the time needed to really understand your goals for your hair and talks you through all the process of achieving, giving you a realistic time frame. I’ve gone for a hair treatment… Read full review

Justine listens to me and then tells me each step of the process along the way!! She does an AMAZING job! Thank YOU!!

I’ve been seeing Ashley for a while now and I have to say, she’s absolutely amazing!!! She listens to my hair concerns and advises me so that I have the best outcome possible!! I love our therapy chats too!! She’s a beautiful soul and I’m so glad I found her when I first moved to JAX last year!!

So this may be a bit different in content cause I’m not a local, HOWEVER, I had the best salon experience ever! I was in town for a conference for my husband’s job and we decided to take a couple of extra days for us. Anyways, since my husband was in the conference all day, I wanted to surprise him with my new hair.… Read full review

Anna did such a great job with my hair! I went in for a trim and she did exactly what I wanted. I have curly hair and many of the places I have been to cut it like any other hair, but Anna shaped it nicely so that the weight of my curls would look more evenly distributed! I loved that she asked if I was having any… Read full review

First time with stylist Olivia. Absolutely loved my experience. Look forward to seeing Ms Olivia again.

THE BEST! GREAT PEOPLE... EXCELLENT CARE.

Amazing! Love Eve's attention to detail and thoughtful questions about my hair and styling preferences to ensure I left feeling gorgeous!

Got exactly what I asked for, my hair looks so healthy and glossy! Olivia was so thorough with making sure everything was exactly how I wanted it to look, my hair is prom ready and perfect!!

Eve did such a good job, 10/10 recommend!

Great consultation before every appointment to discuss any changes and needs. Easily adjusts to whatever is needed without hesitation. Great experience every time!

Great haircut!

Not only is Justine so sweet and easy to talk to, she is the best when it comes to hair! I wear extensions and she know what she is doing and talking about. And when she colors my hair it is flawless! If you want to try extensions or you want your hair color to be perfect, get in touch with Justine. She is simply the best!

Megan is the best! I followed her from her previous salon because she is so good!

Ashley is the best! Always has great advice for healthy hair, and is fun to hang out with!

Julia did a wonderful job and I will be returning! I really appreciate her taking her time and asking Sophia for guidance when needed. :)

Lauren did an amazing job on my highlights and haircut. I get so many compliments on my hair.

I just moved down to the area, so this was my first cut at the salon. Justine was fantastic. I have long, thick hair, and was nervous about trying somebody new. Justine asked me all about my hair and how I wanted it cut, and she took the time to listen and make sure I was really pleased with the end result. She gave… Read full review

Love my hair Madison!!! I feel young and beautiful again!! As always an exceptional experience! 🥰😘

I highly recommend Marcello and Sass Salon!! I am new to Jacksonville Beach and could not be happier to find Marcello!! He took time to discuss my hair concerns and was confident he could help. I absolutely love my cut, color and glaze! Marcello even provided extra time teaching me how to style my hair. So grateful!

Ashley is amazing!! She gave me a balayage treatment and the color is so natural and soft it looks like I was born with it! She is also very knowledgeable about condition of hair and what products would be the most beneficial. I just moved to Jax Beach and it’s not always easy to find a great stylist…..well, I… Read full review

Madison did cut and color for me. Love the cut and the color is great. My hair feels so healthy now

Sophia is amazing. Everytime I leave with beautiful hair!

My experience was amazing

It was such a please meeting you, Sophia. I love my haircut and out chat. And the lion. Everyone at your salon is so friendly and all the clients I saw leave looked amazing. I'll definitely be back. I'm so pleased to have found my salon!!!

Sass Salon is amazing! Easy to book online. Made the appointment Within 2 days! Super convenient. Friendly and extremely knowledgeable staff. Justine styles my hair . She is one of the best!

I do not know why I waited so long to schedule. Justine was nothing short of amazing! My hair looks so beautiful. She was professional, kind, knowledgeable, listened and helped me achieve what my hair is capable of without doing damage. I have found my person here in Jax and I could not be more excited 🥳

Sass Salon A+++. Beautiful and comfortable studio with great energy, superb services, laughter and fabulous hairstyles. Can’t ask for more. Sophie is in the league of her own. She is super nice and wildly talented. Best consultation and haircut I had in years. Gorgeous blow out, all took 10 years off my look. My… Read full review

The best experience I’ve ever had at a salon! Madison is the best.

Sass is such a great atmosphere! Amonda is a great stylist as well!! Highly recommend.

Moment you walk in, you’re greeted with a warm welcome and friendly atmosphere. I love the variety of hair products they offer — and plenty of parking makes it even better! Highly recommend.

Stylish haircuts by the talented team! I highly recommend Sophia! The best haircut/style for both men and women.

Sophia is very professional and I really appreciate the time she took to listen to what I wanted. Olivia was also very sweet and the salon is a professional, welcoming environment.

Every visit always gets better and better. What a super talented team! Love this salon!

Sophia is amazing! She’s a true pro at both color and cut—my hair has never looked better. She listens, delivers exactly what you want, and makes the whole experience enjoyable. Highly recommend Sophia and SASS!

A shout-out to Megan. I was a first time customer when Megan cut my hair and she did a fantastic job. I will definitely be a repeat customer and hope that this review will bring her and SASS Salon & Spa lots of new customers. Very relaxed environment.

Every piece of advice about color and about growing into gray, every haircut, and every suggestion about product I have received from Justine has been outstanding. She is so knowledgeable, professional, and creative!

Justine did an amazing job cutting my hair and giving me exactly what I asked for! Will definitely be back to see her.

It's a professional and relaxing place at the beach. Everyone is fabulous and talented.

Wow! Julia was amazing! I am so lucky to have found SASS salon. She gave me exactly what I wanted and I left feeling beautiful. Sophia was also very knowledgeable and I could tell they were both so passionate about what they do. They have a new returning client for sure!

Megan did an awesome job with my cut, color, and advice on keeping my hair healthy! Additionally, Megan is knowledgeable about hair products that meet my needs perfectly! Sass Salon’s staff is friendly and welcoming. I have referred all of my friends in the area to check it out.

I love it here! Staff are so warm & give the best haircuts! I’ve been getting my haircut by Sophia for months and I couldn’t recommend her (and her team) enough.

I love my hair!!!! I came in and got a haircut from Lauren. She gave me exactly what I asked for. She did a fuzio dose and my hair feels so good!

Feeling pampered and relaxed. She really knows that special way to touch and style. Will definitely be back....coming all the way from Maryland. So worth it. Love the chia tea before my treatment!

Marcello is the best!

Ashley did a great haircut. She was patient and listened to what I wanted. Great experience.

I’m so grateful that Ashley took her time with my hair and gave me exactly what I asked for! She not only listened to my concerns but also educated me about my hair’s health and how to care for it moving forward. My goal was to keep as much of my length as possible while getting rid of all the damaged ends from… Read full review

The Salon is beautiful and relaxing. Justine did an amazing job on my hair. I got purple highlights, a cut, and a blow out. I will definitely be a repeat customer.

Sass has a great staff and Sophia always does the best cut and color. My hair is healthy and looks fabulous because of Sophia’s expertise!!

Marcello is the best, I love him. He always does an amazing job!

Amonda is always so attentive and she takes time to ask questions and listen to understand what her clients want. I appreciate her valuable experienced stylist perspective to help balance my expectations with reality based on my hair color and texture so I always leave her chair feeling happy and looking fabulous!

My experience at Sass started at the front desk, which was staffed by friendly and helpful peeps. I walked in and asked for the possibility of an appointment and the staff made it happen for me. My experience with Megan as a stylist was top-notch. She was friendly, professional, and when above and beyond to… Read full review

There is no one else that I would feel comfortable with doing my hair. A woman's hair is everything!! That is why I send every one I can to SASS because they are ALL really amazing in more ways than one! Sophia has the best team working for her. No doubt!! Love, Leah Ware

Amonda was the absolute sweetest and made sure she understood what I wanted! My hair turned out exactly like I pictured!! :)

Madison is a lovely young lady. She listened intently to my style "wishes" and did a beautiful job! She has great hair product knowledge. This was my first haircut at SASS and I am very pleased. I will definitely book with Madison again. PSA...If you're going to tip your stylist, bring cash or have Venmo. There is… Read full review

Katie goes above and beyond for her customers. My haircut looks great and catching up with her is like catching up with a friend. She is a gem! - Leyla

We drive from Charleston, SC for Sophia’s hair magic and always some good laughs. Environment is friendly and the staff is always so professional!

Justine is the best! I am so thankful for her! I will continue to drive from the Northside of Jax to the beach for her services! She truly is the best stylist I’ve ever had in Jax & I’ve been here for 38 years♥️

I love everything about SASS Salon and Sophia!!!! The ambience and environment is amazing and always so welcoming. I absolutely love everyone I’ve met and Sophia always does a beyond amazing job on my hair. SASS gives such a luxurious and relaxing feel - I always walk out feeling amazing and relaxed!!! I cannot recommend Sophia or SASS enough.

I met Justine back in 2012 when I decided my hair was getting a little long and it needed to be cleaned up. Fast forward 12 years and Justine has been the only person to cut my hair since. Justine is so patient and always brings a good attitude, also she does a dang good job. I've maintained several haircuts over… Read full review

I started going to Megan four years ago after a botched hair job at another salon. I was worried to have someone else touch my hair but she made me feel comfortable and corrected my hair color. She completely exceeded my expectations. She has consistently done an amazing job for both cut and color and I would recommend her to anyone looking for a stylist.

This is the best salon I’ve ever been to. Everyone is so nice, welcoming, and helpful. I’ve gotten my hair done by them 3 times now and they will be my go to while I live in Jacksonville. Highly recommended.

Absolute best mens cut I have ever had. Emily was a fantastic stylist. Very upbeat atmosphere and everyone was super friendly. I am visiting from Minnesota and needed a cut so gave them a shot. If it wasn't so far from home this would be my new salon. Will probably travel for a cut a few times a year now. If you… Read full review

Amonda was so nice and was happy to explain anything I had questions on in the hair world! Would highly recommend and I LOVE the cut I got. I will for sure be returning!

Thank you, Madison, for fixing my bob cut! You made it absolutely perfect! I love how you always manage to figure out what I have in mind, even when I can't quite put it into words. :))

Love my hair! Amonda was amazing!

I went from long to medium length. Katie did an amazing job and had very helpful comments on how to better care for my hair. Thanks for the cut. I love it!

Great place. Great service!

I found this new location at the Beach and decided to try it. I was greeted by the nicest people. I was assigned to a extremely pleasant stylist JUSTINE . She was very professional and knowledgeable. She styled my baby fine hair in a easy to maintain style and also recommended a shampoo, although pricey, it is… Read full review

GO SEE MARCELLO! Everywhere I go I get compliments on my hair and tell them to go see him. Never had a stylist as good as him. My hair has never looked better and he is so great with helping lead you when you're not sure the direction you want. He does not miss! All of the staff at the salon is incredibly helpful… Read full review

Marcello is absolutely fantastic!! Marcello is a true professional and hair expert! He takes the time to genuinely listen to your desires and concerns. He is extremely knowledgeable and detail oriented! He’s fun and provides a great ambiance! You’ll leave with fabulous hair, more knowledge on how to keep it healthy, and a new friend!!

I saw Marcello for the first time yesterday and I trusted him to do whatever he wanted to my hair. I can say I am OBSESSED!! Marcello did amazing and went above and beyond. I love my new hair. Also, shout out to Natalie and Justine for helping out also! Everyone at SASS is amazing!!

If I could, I would write a novel about how truly amazing Madison Gavin is! But alas, we don’t have time for that. Before Madison, I had never known what quality hair care/treatment/products meant. She took my poor lost soul and absolutely transformed me. All stylist take a bare minimum class to get their license,… Read full review

Super late review but I got a haircut from Katie a while back and I still love my haircut! definitely will be going back, she’s super detail oriented with the haircut which I love! She’s also so sweet and fun to talk to! I unfortunately had to go a little early due to another appointment but she was super accommodating! Thanks Katie :)

The shop is so nice inside and the staff was very friendly. Justine was a great stylist. After 5 years I I finally found a place I want to go back to. Highly recommend!

I am really at a loss for words or excuses for the experience that I walked away from this salon with. I went to this salon at the recommendation from my current stylist since I was unable to get an appointment before leaving on a trip to Europe. They originally wanted to book me in a slot for less than 45 minutes… Read full review

Thank you SASS for not only providing me with confidence, education, and commitment to helping me achieve the goals I have for my hair. I met all the stylist, walked through the salon, and was educated on how my hair naturally was. I’ve always wanted it a certain way, color, and place. After going to SASS, I not… Read full review

Tessa is an an amazing asset to this business! She is such a professional Esthetician! She preformed the luxurious Hydrolifting Facial that included a relaxing neck, shoulder and face massage! Today (I got the facial last night) my skin is glowing and radiant and feels lifted to perfection! I highly recommend this… Read full review

I am blown away every time I come here!!! I travel in from out of town (6+ hours) to get my hair done by Sophia and it is ALWAYS worth the drive. My hair feels amazing after a fresh hair cut and the specialty shampoo and conditioners they use. The color is phenomenal and rivals what you would find in a big city. I… Read full review

I booked a last minute haircut with Rachel & quickly called to see if she’d be able to do a face-framing highlight in the same appointment. She was so accommodating and I left with exactly what I was hoping for. I have never received so many compliments on my hair! Oh & btw they have the COMFIEST shampoo bowls. Hats… Read full review

Absolutely the best haircut by Rachael Smith!!! Very talented, knowledgeable, and a seasoned stylist! She is the bomb!!!!

I’ve always had the best experience at Sass Salon! By far the best Salon overall in Jax!

I absolutely loved SASS, and Rachel did a FANTASTIC job on my hair! Everyone was so nice and welcoming and Rachel (who was referred to me by a friend) gave me wonderful, professional advice and care. I will definitely be going back to see Rachel and the other stylists!

Marcie is fantastic! She helped me with my thinning hair. She’s on the cutting edge of hair enhancements and a brilliant stylist.

Marcie is my go to hair expert. She’s helped figure out coloring needs and is always experienced in hair extension techniques. I trust her completely to make me look gorgeous every time!

I always have the best experiences with Marcie! She does such a great job and when I can’t make up my mind on what I want she comes up with great ideas. Super friendly and professional!

Great experience! all the ladies are great, got my first highlights ever from Savanna and she did amazing! looks so natural and got so many compliments !